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Commonly asked questions
On All Courses
Q:   What will students learn in the Digital Marketing course offered by SkillVertex?
A: 

SkillVertex offers a 6-module long Digital Marketing course for students. The following curriculum is followed in this course: 

Module

Topics

Marketing 101

  • Introduction to Marketing and Digital Marketing

  • Offline and Online Marketing Channels

Marketing Prerequisites

  • What are websites and types of websites?

  • Application and types of mobile applications

  • Types of products

Digital Marketing Performance Metrics

  • Impression, Reach, and Frequency

  • Click, CTR, Conversions

  • CPC and CTR

  • Engagement Rate

  • Organic and Inorganic Marketing

Search Engine Optimization

  • On-Page SEO Checklist

  • Off-Page SEO Checklist

  • BSEO toolkit

  • How to do keyword research

Social Media Marketing

  • Introduction to Social Media

  • Types of Social Media Marketing

  • Social Media Marketing Case Studies

Paid Search Marketing

  • Introduction to PPC and AdWords

  • Types of Google Ads

  • How to Setup Google Ad

  • A Quick Glimpse of Google Analytics

Q:   How much stipend is paid in Sales and Marketing Internship programme offered by SkillVertex?
A: 

The stipend amount depends on the conversion of the leads brought in by the students. The number of leads is directly proportional to the amount paid. For every lead, the student will receive Rs. 500 and if the student converts 30 leads, he/she will be paid Rs. 15,000 by the end of the internship. 

Q:   Who is eligible for certification of internship from SkillVertex?
A: 

To be eligible for the certification of internship, the student must have:

  • Completed the 2 month-long internship along with the online course on Sales and Marketing

  • Generated at least 100 leads for SkillVertex courses

  • Completed assignments and tasks given by the SkillVertex team

  • Promoted campaigns run by SkillVertex

Q:   What is the validity of certificates awarded by Skill Vertex?
A: 

SkillVertex certifications provides a certificate of completion to students with a lifetime validity to ensure that their credentials remain valid throughout their careers.

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