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University of Maryland - Financial Management for Product Leaders 

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Financial Management for Product Leaders
 at 
Coursera 
Overview

Duration

9 hours

Total fee

Free

Mode of learning

Online

Difficulty level

Beginner

Official Website

Explore Free Course External Link Icon

Credential

Certificate

Financial Management for Product Leaders
Table of content
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  • Overview
  • Highlights
  • Course Details
  • Curriculum

Financial Management for Product Leaders
 at 
Coursera 
Highlights

  • Reset deadlines in accordance to your schedule.
  • Shareable Certificate Earn a Certificate upon completion
  • 100% online Start instantly and learn at your own schedule.
  • Course 5 of 5 in the Product Ideation, Design, and Management Specialization.
Read more
Details Icon

Financial Management for Product Leaders
 at 
Coursera 
Course details

More about this course
  • This course is for aspiring or active product leaders who wants to understand how to secure and manage funding for their activities. We will demystify key accounting and financing concepts to give product leaders a guide to developing the business case for their ideas, and securing funding to translate ideas into reality.
  • This course focuses on four key areas:
  • Learning the fundamentals and how to create financial statements for new ventures within the corporate environment;
  • Examining valuation techniques for understanding how to assess and grow the value of the corporate venture;
  • Exploring the different sources of internal and external financing for the corporate venture; and
  • Applying lessons learned in the course to structure a funding deal and pitch the corporate venture.
Read more

Financial Management for Product Leaders
 at 
Coursera 
Curriculum

Introduction to Financial Management for Product Leaders

Introducing Our Course

Finance for the corporate entrepreneur

The entrepreneurial spectrum

Corporate entrepreneur vs. startup entrepreneur

The "too typical" return on investment (ROI) process

A better approach to return on investment (ROI)

Intangible assets and return on investment (ROI)

The roles of products and leadership in return on investment (ROI)

Financial statement basics

Financial statement details

Financial metrics

Welcome to Financial Management for Product Leaders

Meet the Faculty

Connect with Your Classmates

Our Recommended Textbook for the Course

Income Statement Template (Optional)

Cash Flow Statement Template (Optional)

Balance Sheet Template (Optional)

Explore the Specialization in Product Ideation, Design, and Management

Quiz 1

Financial Metrics Exercise - Customer Acquisition Cost and Long Term Value Exercise

Valuation Techniques for Product Leaders

Welcome

Valuation techniques

Net present value

Opportunity cost of capital

Why NPV is best

Project payback period

Internal rate of return

Weighted average cost of capital

This is why public and private tech valuations are completely different (Optional)

Analyze the ROI of your innovation idea, step by step (Optional)

A better way to understand internal rate of return (Optional)

Take a look at some of Uber's finances in China as it eyes an IPO (Optional)

Quiz 2

Corporate Venture Valuation Techniques Exercise

Sources of Financing for Product Leaders

Welcome

Sources of funding

Internal funding

Customer and vendor financing

Franchising

Joint ventures

Co-branding

Licensing agreements

How to put your money where your strategy is (Optional)

How nimble resource allocation can double your company?s value (Optional)

Negotiating a better joint venture (Optional)

Quiz 3

Creating the Investment Proposal for Product Leaders

Welcome

Business proposals and the pitch

How to write an effective business proposal

What do your funding sources want to see

How to create a pitch deck

Do's and don'ts of the pitch

Final Thoughts

Unearthing the sources of value hiding in your corporate portfolio (Optional)

Strategic principles for competing in the digital age (Optional)

Corporate venture capital (Optional)

Investing in breakthrough corporate venture capital (Optional)

Concrete steps for CFOs to improve strategic risk management (Optional)

In search of ingenuity (Optional)

The Pitch

Congratulations!

Explore the Specialization in Product Ideation, Design, and Management

Quiz 4

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Financial Management for Product Leaders
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