Bachelor of Science in Marketing - Marketing Management offered by Missouri State University
- Public University
1 Campus- Estd. 1905
Bachelor of Science in Marketing - Marketing Management at MSU Overview
Duration | 48 months |
Mode of learning | Online |
Course Level | UG Certificate |
Bachelor of Science in Marketing - Marketing Management at MSU Highlights
- Earn an undergraduate degree from Missouri State
- Prepare a role for Account Executive, Business Development Associate, Digital Marketing Manager, Marketing Manager
Bachelor of Science in Marketing - Marketing Management at MSU Course details
- Graduates will demonstrate the ability to communicate effectively both orally and in writing
- Graduates will demonstrate knowledge of the legal and ethical environment impacting business organizations and exhibit an understanding and appreciation of the ethical implications of decisions
- Graduates will demonstrate an understanding of and appreciation for the importance of the impact of globalization and diversity in modern organizations
- Graduates will demonstrate an ability to engage in critical thinking by analyzing situations and constructing and selecting viable solutions to solve problems
- Graduates will demonstrate an ability to work effectively with others
- This program create, promote, sell, deliver. Master these essential marketing skills like Crafting and maintaining brand identity, Coordinating people and projects and Communicating through an integrated marketing strategy ? with traditional, digital and social media components
Bachelor of Science in Marketing - Marketing Management at MSU Curriculum
First semester (fall)
Writing I
First-Year Foundations
Algebraic Reasoning and Modeling
Introductory Psychology
Life Sciences (lab) or Physical Sciences (lab) - General Education
Second semester (spring)
Critical and Creative Thinking Using Information Technology
Fundamentals of Public Speaking
Principles of Macroeconomics
American Democracy and Citizenship
Human Cultures - Humanities
Third semester (fall)
Introduction to Financial Accounting
Computer Applications for Business
Principles of Microeconomics
Business Communications
Human Cultures - Arts
Fourth semester (spring)
Introduction to Managerial Accounting
Legal Environment of Business
Basic Business Statistics
Physical Science or Life Science
Cultural Competence
Fifth semester (fall)
Debtor and Creditor Rights and Remedies
Financial Management
Survey of the History of the United States to 1877
or Survey of the History of the United States since 1877
Principles of Management
Principles of Marketing
Applied Business Statistics
Sixth semester (spring)
Writing II: Writing Across the Disciplines
or Writing II: Writing for the Professions
Consumer Behavior
Principles of Advertising
Marketing Research
Operations Management
or Supply Chain Management and Sustainability
Seventh semester (fall)
Services Marketing
Global Supply Chain Management
or International Marketing
Marketing Management List
Information Systems with Business Intelligence
General Elective to bring total to 120
Eighth semester (spring)
General Elective to bring total to 120
Strategic Management and Policy
Introduction to Logistics
Marketing Strategy
Marketing Management List
Marketing Management List
Professional Sales
Principles of Retailing
Sales Management
Digital and Social Media
Business Report Writing
Bachelor of Science in Marketing - Marketing Management at MSU Faculty details
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Bachelor of Science in Marketing - Marketing Management at MSU Contact Information
901 S National Ave, Springfield, Missouri 65897, USA
Springfield ( Missouri)