Certificate Programme in Digital Marketing at Emeritus Overview
Certificate Programme in Digital Marketing
at Emeritus
Become a future-ready digital marketer and drive effective digital marketing strategies
Duration | 6 months |
Total fee | ₹65,000 |
Mode of learning | Online |
Credential | Certificate |
Certificate Programme in Digital Marketing
Table of contents
Certificate Programme in Digital Marketing at Emeritus Highlights
Certificate Programme in Digital Marketing
at Emeritus
- Receive an IIT Delhi successful completion certificate in Digital Marketing
- Learn from one of India's top-ranked Institutes of national importance
- Learn via live online sessions and recorded videos with real-world case studies
- Gain industry-oriented insights from eminent IIT Delhi faculty
- Participate in peer-to-peer learning and expand your professional network
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Certificate Programme in Digital Marketing at Emeritus Course details
Certificate Programme in Digital Marketing
at Emeritus
Skills you will learn
Who should do this course?
- For final-year and fresh graduates seeking to be market-ready by acquiring in-demand digital marketing skills for lucrative career opportunities
- For early professionals who are working or aspire to work in digital marketing roles
- For marketing/ sales/ product/ brand managers interested in transitioning to digital marketing roles by upskilling in data-driven, high-impact digital marketing strategies
- For professionals who want to enrich their strategic mindset with new-age concepts and skills in digital marketing
- For consultants, business owners, and entrepreneurs looking to apply digital marketing best practices for business expansion and growth
More about this course
- Advertising spends growth in India is estimated to slip to 22% to INR 1.08 lakh crore in 2022, which will witness the digital medium overtake television (Business Standard, 2022)
- To succeed in this shifting digital marketing landscape, learn new-age strategies and gain in-demand skills to be industry-ready with IIT Delhi's six-month online Certificate Programme in Digital Marketing
- Become a proficient digital marketer with an understanding of management processes in general, and marketing in particular, and fast track your career aspirations
Certificate Programme in Digital Marketing at Emeritus Curriculum
Certificate Programme in Digital Marketing
at Emeritus
Module 1: Introduction to Management
Module 2: Consumer Behaviour
Module 3: STP
Module 4: Forecasting
Module 5: Marketing Mix - 1
Module 6: IMC
Module 7: PLC
Module 8: Brand Management
Module 9: Using Social Media
Module 10: Digital Identities and Branding
Module 11: Content Creation
Module 12: Blogs/ Videos
Module 13: Strategic Marketing
Module 14: Media Planning
Module 15: Facebook, Instagram, LinkedIn & Google Ads Marketing
Module 16: SEO
Module 17: Analysing and Monitoring Campaigns
Module 18: Freelancing
Certificate Programme in Digital Marketing at Emeritus Entry Requirements
Certificate Programme in Digital Marketing
at Emeritus
Eligibility criteria
- Graduates (10+2+3) from a recognised university in any discipline as on March 30, 2023
- Students pursuing final year of Graduation can also apply
Conditional Offer
- Not mentioned
Other courses offered by Emeritus
Certificate Programme in Digital Marketing
at Emeritus
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