Deakin University - DeakinCo. | Deakin University - Executive Program in Digital Marketing
- Offered byDigital Vidya
DeakinCo. | Deakin University - Executive Program in Digital Marketing at Digital Vidya Overview
Duration | 10 months |
Total fee | ₹1.50 Lakh |
Mode of learning | Online |
Difficulty level | Intermediate |
Credential | Certificate |
- Overview
- Highlights
- Course Details
- Curriculum
- Faculty
- + 1 more item
DeakinCo. | Deakin University - Executive Program in Digital Marketing at Digital Vidya Highlights
- Earn a Certificate of completion from Deakin University
- Hands-on experience on digital marketing tools and structures
- Guaranteed Paid Internship start from 20k stipend
- Case Studies in Myntra, ICICI, Carwale etc for practical exposure
- Pedagogy comprises Assignments, Quizzes, Case Studies & Mentorship Sessions
- *Avail EMI plan starting at INR 6,429 (incl taxes)
DeakinCo. | Deakin University - Executive Program in Digital Marketing at Digital Vidya Course details
- For early to mid level marketing professionals
- For Consultants aiming to develop their knowledge of Digital Marketing strategies
- For Freshers looking forward to stepping into Digital Marketing as their career path
- Master the essentials of digital marketing channels and their nuances
- Explore online ads, search, and social media and implement through personalised online presence
- Unleash the power of email marketing and its relevance
- Deep dive into the world of content marketing, its impact and ROI
- Promote advocacy across social media networks
- Hands-on experience on digital marketing tools and structures you can use to implement and measure the outcomes of your digital marketing campaigns
- Success
- Explore the impact of key trends in the digital marketing industry, including web analytics and automation
- Success
- Learn to design an apt digital marketing strategy by accurate consumer profiling and targeting
- Success
- Prepare for the future of digital marketing through specialised sessions
- The Executive Program in Digital Marketing Executive (Online) is designed to help you develop a deep understanding of your consumers and the various digital channels available to reach them
- It is designed to get hands-on experience in creating, monitoring & tracking, analyzing, and optimizing digital marketing channels to maximize your return on investment (ROI)
- Digital Marketing is constantly evolving across the plethora of Digital Marketing platforms
- Each comes with its own nuances and hence understanding the landscape and how to leverage it to your end goal becomes of paramount importance
- It has led to a dynamic online customer journey which makes understanding the Digital Mark landscape even more important.
DeakinCo. | Deakin University - Executive Program in Digital Marketing at Digital Vidya Curriculum
Understand Digital Marketing Landscape & create your own Online Presence
Explore the evolution of media and the growth of Digital Marketing. Get started with Building your own Presence
Digital Marketing for Brands, Social Media Marketing & Search Engine Optimization Techniques
Understanding Digital Marketing for Brands, getting into the Social Media world and deep-dive into Search engine optimization
Digital Brand Strategy and leveraging Email Marketing
Developing a Global Digital Branding Strategy. Unleash the effectiveness of Email Marketing and automation
Increasing Brand Visibility with Google Ads & leveraging Google Analytics
Define Search Engine Marketing, recognize the importance of viewability & metrics associated with it
Understanding Digital Analytics with Google Analytics 4. Analyze the data and get to know conversion improvement strategies
Inbound Marketing & Leadership Insights
Get started with Inbound Marketing & Funnel Marketing. Learn to use automation tools such as Hubspot, Push Engage & Landing Page builders
Insights into Content Driven Marketing Techniques & Affiliate Marketing
Leadership Insights : What kind of digital leader do I want to be?
Delve into content driven marketing and related metrics
Identify the characteristics of Affiliate Marketing, Learn how to collect leads with the Lead Sourcing Module and Learn how to sell digital marketing services
Begin with Internship, E-tail techniques & Strategize Digital Marketing
Introduction and beginning of the In-House Internship. Learn how to use Adobe Analytics, calibrate the Digital Marketing strategies and explore how the billion dollar online marketing industry works
Get industry ready -Internship, Programmatic & Facebook Marketing
Continue the Internship along with an understanding of growth of Programmatic Marketing. Optimization & reporting of Facebook Ads
Marketing through Youtube & Whatsapp
Complete Internship, Discover & setup best practices for Whatsapp for Business. Understand the growth of Mobile Marketing and enhance interpersonal skills
Award yourself with your own 'Wall of Certificates'
Create a brand new resume with our power packed Infographic resume model Assignment, quizzes and case study, go through the concepts of Media & Buying planning. Completion and applying for the Examination process
DeakinCo. | Deakin University - Executive Program in Digital Marketing at Digital Vidya Faculty details
DeakinCo. | Deakin University - Executive Program in Digital Marketing at Digital Vidya Entry Requirements
- Education: Graduate
- Not mentioned
Other courses offered by Digital Vidya
Student Forum
Anything you would want to ask experts?