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Intro to Strategic Management for Healthcare Organizations 

  • Offered byCoursera
  • Public/Government Institute

Intro to Strategic Management for Healthcare Organizations
 at 
Coursera 
Overview

Duration

12 hours

Total fee

Free

Mode of learning

Online

Official Website

Explore Free Course External Link Icon

Credential

Certificate

Intro to Strategic Management for Healthcare Organizations
Table of content
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  • Overview
  • Highlights
  • Course Details
  • Curriculum

Intro to Strategic Management for Healthcare Organizations
 at 
Coursera 
Highlights

  • Earn a Certificate upon completion
Details Icon

Intro to Strategic Management for Healthcare Organizations
 at 
Coursera 
Course details

More about this course
  • In this course, you will have an opportunity to explore general business strategy concepts as they relate to the healthcare industry
  • You will also examine how strategic decisions are made within organizations
  • After an introduction to the different levels of strategy, through examples, you will look at each level in greater detail
  • You will also have the opportunity to conduct an external evaluation that explores market, environment, customer, and competitor analyses

Intro to Strategic Management for Healthcare Organizations
 at 
Coursera 
Curriculum

Module 1 - Welcome to Strategy

Course Introduction

Meet Your Faculty: Paul Levy

Meet Your Faculty: John Friar

What is Strategy?

Strategy as a Process

Corporate Strategy Components

Corporate Strategy Processes

What is Different About Nonprofits?

Welcome to the Intro to Strategic Management for Healthcare Organizations

Syllabus- Intro to Strategic Management for Healthcare Organizations

Academic Integrity

Module 1 Overview

Lesson Resource

Introduction: Strategy as a Process

Lesson Resources

Lesson Resource

Lesson Resource

Check Your Knowledge

Check Your Knowledge

Check Your Knowledge

Module 1 Quiz

Check Your Knowledge

Module 2 - What is Business Strategy?

Business Strategy

Competitor Analysis

Markets and Competitive Strategy

Different Lenses to Markets and Competitors

Module 2 Overview

Lesson Resource

Peer Review Project: Environmental Analysis and the VRIO Framework

Check Your Knowledge

Check Your Knowledge

Check Your Knowledge

Module 2 Quiz

Module 3 - Environmental and Customer Analysis

Environmental Analysis

Determinants of Healthcare Cost Increases

Implications for U.S Healthcare Providers

Impact of Drug Development on Healthcare Institutions

Customer Analysis

Healthcare Consumers

Positioning and Branding

Market Analysis

Module 3 Overview

Lesson Resource

Environmental Factors Influencing Healthcare Costs

Lesson Resources

Lesson Resources

Summary of External Analysis

Lesson Resources

Lesson Resources

Check Your Knowledge

Check Your Knowledge

Check Your Knowledge

Module 3 Quiz

Check Your Knowledge

Module 4 - Internal Analysis and the Value Chain

Internal Analysis

Assessment in Internal Analysis

Using the Correct Metrics

Financial Measures to Improve Efficiency

Module 4 Overview

Lesson Resources

Lesson Resource

Financial Analysis

Congratulations

Check Your Knowledge

Check Your Knowledge

Check Your Knowledge

Module 4 Quiz

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Intro to Strategic Management for Healthcare Organizations
 at 
Coursera 

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