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Northwestern University - Social Media Marketing Specialization 

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  • Offered byCoursera
  • Public/Government Institute

Social Media Marketing Specialization
 at 
Coursera 
Overview

Manage Your Social Strategies. Expand your online audience and establish your social brand in five courses.

Duration

7 months

Total fee

Free

Mode of learning

Online

Difficulty level

Beginner

Official Website

Explore Free Course External Link Icon

Credential

Certificate

Social Media Marketing Specialization
Table of contents
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Social Media Marketing Specialization
 at 
Coursera 
Highlights

  • Earn a Certificate on successful course completion from Northwestern University
  • Get unlimited access to the course content
  • Graded Assignments with Peer Feedback
  • 33 % got a pay increase or promotion
  • 50 % Started a new career after completing this course
  • Shareable Specialization and Course Certificates
Read more
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Social Media Marketing Specialization
 at 
Coursera 
Course details

Skills you will learn
MarketingAdvertisingSocial media marketing
More about this course
  • The Social Media Marketing Specialization is designed to achieve two objectives. It gives you the social analytics tools, and training to help you become an influencer on social media. The course also gives you the knowledge and resources to build a complete social media marketing strategy ? from consumer insights to final justification metrics. In each course, you will also receive special toolkits with timely information & when you pay for the Capstone, you receive a market planning toolkit.

Social Media Marketing Specialization
 at 
Coursera 
Curriculum

Course 1

What is Social?

Course 2

The Importance of Listening

Course 3

Engagement & Nurture Marketing Strategies

Course 4

Content, Advertising & Social IMC

Course 5

The Business of Social

Course 6

Social Marketing Capstone Project

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Social Media Marketing Specialization
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Students Ratings & Reviews

4.8/5
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S
Shashwat Rastogi
Social Media Marketing Specialization
5.0
Other: Content was delivered in an efficient manner. One of the best course for SMM.
Reviewed on 16 Oct 2020Read More
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Social Media Marketing Specialization
 at 
Coursera 

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