Email Marketing Certification Course

4.8 /5

(34 Ratings)

Offered byHubspot Academy

Email Marketing Certification Course
at
Hubspot Academy
Overview

Learn how to build an email marketing strategy that fits the needs of your business

Duration	4 hours
Total fee	Free
Mode of learning	Online
Schedule type	Self paced
Difficulty level	Intermediate
Official Website	Explore Free Course
Credential	Certificate
Future job roles	Digital Marketing Analyst , Marketing Manager , Area Sales Manager, Digital Marketing Strategist

Email Marketing Certification Course

Table of contents

Overview
Highlights
Course Details
Curriculum
Faculty
+ 1 more item

Email Marketing Certification Course
at
Hubspot Academy
Highlights

Earn a certificate after completion of the course
Learn from industry best faculty

Email Marketing Certification Course
at
Hubspot Academy
Course details

Skills you will learn

Marketing Email marketing Software Testing

Who should do this course?

Small business owners who want to use email marketing to effectively engage their target audience

Marketers interested in expanding their email marketing skills to drive conversions

Individuals looking to gain expertise in email marketing best practices

What are the course deliverables?

Discover personalization and automation tactics for effective email campaigns

Create compelling email copy, content, and design for increased audience attention and conversions

Analyze email metrics and conduct A/B testing for data-driven decision making

More about this course

In this course students will develop a holistic approach to email marketing with HubSpot Academy’s Email Marketing Certification Course

They will learn to personalize and automate emails, design engaging content and CTAs, and analyze metrics for strategic success

Email Marketing Certification Course
at
Hubspot Academy
Curriculum

Introduction to Email Marketing

Email Marketing Strategy Fundamentals

Understanding the Importance of Segmentation and Contact Management in Email Marketing

Understanding Permissions and Deliverability

Understanding the Power of Personalization and Automation in Email Marketing

Understanding Design in Email Marketing

Maximizing the Impact of Copy in Email Marketing

Getting Your Audience to Take Action in Email Marketing

Analyzing Your Marketing Emails

Improving Your Email Marketing Through Testing

OPTIONAL: Get Started With HubSpot Free Email

Email Marketing Certification: Next Steps

Email Marketing Certification Course
at
Hubspot Academy
Faculty details

Christine Lee

Christine was born in Hong Kong, but has lived all over the United States, and is now back in her home state of New Hampshire. Christine is passionate about empowering others to develop into all they're capable of, which is why she loves working at HubSpot. She has her masters in clinical mental health counseling and is also a practicing therapist