

Google Analytics Certification - India
- Offered byThe knowledge academy
Google Analytics Certification - India at The knowledge academy Overview
Duration | 1 day |
Start from | Start Now |
Total fee | ₹2.00 Lakh |
Mode of learning | Online |
Official Website | Go to Website |
Credential | Certificate |
Google Analytics Certification - India at The knowledge academy Highlights
- Earn a certificate from The Knowledge Academy
- With 10+ years of quality, instructor-led training, we equip professionals with lasting skills for success
Google Analytics Certification - India at The knowledge academy Course details
The Google Analytics Course in India is designed for professionals who want to gain comprehensive knowledge and skills in the field of Digital Marketing, covering various strategies and tactics used to promote products, services, and brands online. A variety of professionals can benefit from this course, such as:
- Advertising Professionals
- Social Media Managers
- E-commerce Professionals
- Marketing Consultants
- Public Relations Specialists
- Digital Marketers
- Content Creators
- To create reports that provide insights into the business
- To use reports and dashboards to visualize and analyze data
- To align a website page with a search engine's ranking algorithm
- To increase its visibility when people search for products or service
- To measure impressions and clicks from internal promotions
- To learn about E-commerce reporting to make better decisions and sales
Google Analytics is a popular digital analytics software that is used to track and generate website reports. Google Analytics helps companies improve their marketing strategy, reduce the bounce rate, serve the target audience efficiently, and improve the conversion rate. Having extensive knowledge and skill in optimizing the website's performance using Google Analytics will help individuals earn higher-paying jobs in today's competitive IT sector.
Our 1-day comprehensive course in India on Google Analytics provides delegates with the opportunity to tailor their knowledge and skills to monitor websites efficiently by making the best use of Google Analytics features. During this course in India, they will learn how to extract valuable information using Google Analytics.
This course is also available in other delivery mode
Google Analytics Certification - India at The knowledge academy Curriculum
Module 1: Introduction to Google Analytics
- Introduction to Google Analytics
- Benefits of Using Google Analytics
- Why You Need Google Analytics?
Module 2: Implementing and Configuring Google Analytics
- Get Started with Analytics
- Manage and Configure Analytics
Module 3: Paid Search, Organic Search, PPC, CPC, and SEO
- Paid Search
- PPC (Pay Per Click)
- Organic Search
- Cost-per-click (CPC)
- Search Engine Optimisation (SEO)
Module 4: Google Analytics Workings
- How Does Google Analytics Work?
- Characteristics
Module 5: Dashboards
- Overview
Module 6: Landing Pages
- What is Landing Page?
- Types of Landing Pages
- Landing Page Metrics
Module 7: Converting Traffic
- What is Conversion?
- Apply a Comparison in Google Analytics
Module 8: Metrics
- Valid Dimension-Metric Combinations
- How Metrics are Calculated?
Module 9: Defining Goals
- Define Goals
- Goal Types
Module 10: Understanding Campaigns and Traffic Sources
- Campaigns and Traffic Sources
- Collection
- Processing
- Reporting
- Advanced Configuration Options
Module 11: Internal Site Search
- Tactics to Improve Conversion Rate
- User Basics and Intelligence of GA4