Google Tag Manager Certification - India
- Offered byThe knowledge academy
Google Tag Manager Certification - India at The knowledge academy Overview
Duration | 1 day |
Total fee | ₹2.00 Lakh |
Mode of learning | Online |
Official Website | Go to Website  |
Credential | Certificate |
Google Tag Manager Certification - India at The knowledge academy Highlights
- Earn a certificate from The Knowledge Academy
- With 10+ years of quality, instructor-led training, we equip professionals with lasting skills for success
Google Tag Manager Certification - India at The knowledge academy Course details
The Google Tag Manager Course is tailored for individuals who want to enhance their proficiency in using Google Tag Manager effectively. This course can benefit a wide range of professionals, including:
- Digital Marketers
- Web Analysts
- Website Developers
- E-commerce Managers
- Content Managers
- Small Business Owners
- Data-Driven Professionals
- To understand the fundamentals of Google Tag Manager
- To learn to create and manage tags effectively
- To implement event tracking for user interactions
- To integrate Google Analytics with GTM
- To utilise built-in variables and triggers
- To troubleshoot and debug tags efficiently
- To ensure compliance with data privacy regulations
- To optimise marketing strategies using GTM insights
This 1-day Google Tag Manager Course by The Knowledge Academy will empower professionals with the skills to effectively implement Google Tag Manager in their projects. Delegates will learn to set up GTM, manage tags, and utilise event tracking to gain valuable insights into user behaviour. The course equips attendees with the knowledge to streamline their tracking processes, ultimately enhancing their marketing effectiveness.
This course is also available in other delivery mode
Google Tag Manager Certification - India at The knowledge academy Curriculum
Module 1: Fundamentals
- Introduction to Google Tag Manager
- Reasons to Start Using Google Tag Manager
- Product Marketing Tools
Module 2: Set Up
- How Does Google Tag Manager Work?
- Create a Blog
- Create an Account with Google Tag Manager(GTM)
- Google Tag Manager Interface
Module 3: Google Tag Manager
- Introduction to Tag
- Create Tag
- Triggers and Variables
- Preview and Debug Containers
Module 4: Track Tags
- Page View Triggers
- Link Tags
- Event Tracking
Module 5: Organise the Interface
- User Management
- Folders
Module 6: Publish a Tag and the Data Layer
- Creating Environments in Google Tag Manager
- Data Layer
- Variables in the Data Layer
Module 7: Advanced Tracking
- Implementing Custom Events
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