Storytelling For Marketers Training - India
- Offered byThe knowledge academy
Storytelling For Marketers Training - India at The knowledge academy Overview
Duration | 1 day |
Start from | Start Now |
Total fee | ₹1.35 Lakh |
Mode of learning | Online |
Official Website | Go to Website  |
Credential | Certificate |
- Overview
- Highlights
- Course Details
- Curriculum
- Admission Process
Storytelling For Marketers Training - India at The knowledge academy Highlights
- Earn a certificate from The Knowledge Academy
- With 10+ years of quality, instructor-led training, we equip professionals with lasting skills for success
Storytelling For Marketers Training - India at The knowledge academy Course details
This course is designed for professionals in the field of marketing who are looking to enhance their communication skills and engage their target audience more effectively. This course can benefit a wide range of professionals, including
- Marketing Professionals
- Brand Managers
- Advertising Professionals
- Sales Representatives
- Digital Marketers
- Entrepreneurs
- Public Relations Professionals
- To set targets through the customer journey
- To develop strategies to work with sales to agree on realistic targets
- To learn techniques to map your key customer’s journey
- To set up realistic and measurable KPIs for each stage
- To work out a realistic return on investment analysis of your campaigns
- To identify your audience
- To find ways to analyse your current best customers to target your best prospects etc
During this 1-day course by The Knowledge Academy, the delegates will achieve the skills required to learn the best possible ending and outcome for them and their audience. They will also learn the key components of an engaging and compelling brand or business story. They will also find out how to implement storytelling techniques and tactics.
This course is also available in other delivery mode
Storytelling For Marketers Training - India at The knowledge academy Curriculum
Module 1: Introduction to the Concept of Storytelling
- Why Marketing Needs Good Storytellers?
- Powerful and Persuasive Method of Communication
- Difference Between a Selling Story and a Sales Pitch?
- Why Storytelling Operates Good Where Traditional Sales-Step Structures Fail?
- Characteristics of Storytelling
Module 2: Role of Storytelling in Modern Marketing
- Storytelling as the Best Way to Promote Your Brand, Products, Solutions and Services
- Difference Between Brand, Marketing, and Selling Stories
- What is a 'Brand Story'?
- How to Create a Really 'Brand Story'?
- How Big and Small Brands Have Used Storytelling?
- How to Build Brand Awareness and Affiliation?
Module 3: How to Create a Story You Want to Tell, and Customers Want to Hear?
- Plan and Plot Your Story?
- Narrative Stages
- Narrative Arc
- Good Structure
- Principles of a Story's Success
- Role of the Central Character
- How to Select an Appropriate One?
Module 4: Storytelling Tips and Strategies
- Involving the Audience, Prospects and Customers in Your Story?
- Implementation of Emotional Drivers in Marketing and Storytelling and its Value
- How to Use Internal Representation as an Engaging Storytelling Device?
Storytelling For Marketers Training - India at The knowledge academy Admission Process
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