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Bachelor of Media and Communication – Advertising 

Bachelor of Media and Communication – Advertising
 at 
Swinburne University 
Overview

Develop your creative problem-solving and storytelling skills to produce captivating advertising campaign

Duration

36 months

Total fee

₹13.62 Lakh

Mode of learning

Online

Official Website

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Course Level

UG Degree

Bachelor of Media and Communication – Advertising
 at 
Swinburne University 
Highlights

  • Earn a degree after completion of the course
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Bachelor of Media and Communication – Advertising
 at 
Swinburne University 
Course details

Who should do this course?
  • Creative Visionaries & Strategic Thinkers
  • Tech-Savvy & Data-Driven
  • Storytelling Enthusiasts
What are the course deliverables?
  • Critically execute knowledge, conceptual understanding, technical skills and expertise in the broad field of media and communication.
  • Formulate arguments that draw on and critique the differences between relevant theories and evidence as they pertain to the field of media and communication.
  • Exercise initiative and judgment in planning, problem-solving and decision-making in professional practice and/or scholarship, individually and in collaboration with others.
  • Critically apply creativity and problem-solving in relation to a range of media and communication activities and processes.
  • Recognise and reflect on social, cultural, legal and ethical issues relating to media and communication industries in local and international contexts.
  • Apply a broad understanding of an audience through interpreting and communicating ideas, problems and arguments in a range of media and communication contexts and formats, using the English language.
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More about this course
  • This program ignites students creative spark and sharpens your strategic thinking, molding you into a future advertising leader
  • In this course students will unravel the secrets of crafting compelling messages that resonate with target audiences and drive action across various media platforms

Bachelor of Media and Communication – Advertising
 at 
Swinburne University 
Curriculum

Core Units

Introduction to Media Studies

Professional Communication Practice

Media Content Creation

Global Media Industries

Advertising Major

Principles of Advertising

Advertising Issues: Regulations, Ethics and Cultural Considerations

Concept Development and Copywriting

Business of Media

Bachelor of Media and Communication – Advertising
 at 
Swinburne University 
Entry Requirements

PTEUp Arrow Icon
  • No specific cutoff mentioned
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Conditional OfferUp Arrow Icon
  • Yes

Other courses offered by Swinburne University

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Minimum 65%
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Bachelor of Media and Communication – Advertising
 at 
Swinburne University 
 
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Bachelor of Media and Communication – Advertising
 at 
Swinburne University 
Contact Information

Address

John Street, Hawthorn
Victoria 3122 Australia

Melbourne ( Victoria)

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