Post Graduation Program in Digital-Marketing offered by Imarticus Learning
4.6 /5- Private Institute
- Estd. 2012
Post Graduation Program in Digital-Marketing at Imarticus Learning Overview
Duration | 6 months |
Total fee | ₹1.20 Lakh |
Mode of learning | Online |
Official Website | Go to Website  |
Credential | Certificate |
- Overview
- Highlights
- Course Details
- Curriculum
- Faculty
- + 2 more items
Post Graduation Program in Digital-Marketing at Imarticus Learning Highlights
- 100% Job Assurance program
- Earn a certificate of completion from Imarticus
- You also get Digital Marketing Certifications from Google and HubSpot
- No cost EMI options available
- Get placement opportunities
- Industry-oriented & Capstone projects that give you a reallife experience
- Live interactive sessions and engaging discussions with faculty and peers
Post Graduation Program in Digital-Marketing at Imarticus Learning Course details
- Professionals aspire to become Performance marketing manager, SEO specialist, Digital marketing executive, Campaign specialist, Content strategist, Social media manager, Content planner, Affiliate marketing manager, Community expert, Email marketing specialist
- Equip yourself with a thorough knowledge of marketing concepts such as SEO, Content, Social, Paid Media and ORM
- Apply the theory learnt during the program to practical real-life marketing challenges and situations with Project Sunshine, a case study specially designed for this course by Digitas India
Our Digital Marketing Post Graduate course is designed to give you an extensive and detailed coverage of Digital Marketing concepts in a more practical way
The post graduate program adapts a very collaborative approach which focuses more on multiple capstone projects, job ready skills and guaranteed placements
This course prepares you end to end to start or upgrade your career into the Digital Marketing segment
Post Graduation Program in Digital-Marketing at Imarticus Learning Curriculum
Module 1 - Introduction to Digital Marketing
Introduction to Marketing and Digital Marketing
KPIs
Module 2 - Consumer Centricity
Consumer Centricity in Digital Marketing
Strategy and Personalization in Consumer Centricity
Data Driven Decision, Consumer trust and Measuring Success
Module 3 - Website Design
Website Design
Website Design Project
Module 4 - Search Engine Optimisation (SEO)
Introduction to SEO
Technical SEO
SEO Project
Module 5 - Social Media Marketing
Introduction to Social Media Marketing
Growing & Sustaining your Brand's Social Presence
Facebook & Instagram Marketing
Social Media Strategy
Latest Social media Tricks
Online Reputation Management (ORM)
Facebook Ads Bootcamp
Module 6 - Search Engine Marketing
Introduction to Search Engine Marketing
Pay-Per-Click Advertising (PPC)
Google Ads Bootcamp
Module 7 - Affiliate Marketing
Affiliate Marketing
Module 8 - Email Marketing and User Nurturing
Introduction to Email Marketing and User Nurturing
Building Email Lists, Segmentation and Design
Email Automation
Retention and Success
Drip Marketing Bootcamp
Module 9 - Content Marketing
Content Strategy
Content Creation
Content Optimization
Content Marketing Bootcamp
Module 10 - Web Analytics
Introduction of Analytics
Google tag Manager
Setting up Web Analytics Tool
Google Data Studio and Story Telling
Google Analytics Bootcamp
Module 11 - Media Planning and Buying
Introduction to Media Planning and Buying
Media Research and Analysis
Media Planning
Traditional Media Planning and Buying
Digital Media Planning and Buying
Media Buying and Negotiation
Emerging Trends and Technologies
Module 12 - E-commerce Marketing
Introduction to E-commerce Marketing
Setting up an E-commerce Store
Post Graduation Program in Digital-Marketing at Imarticus Learning Faculty details
Post Graduation Program in Digital-Marketing at Imarticus Learning Entry Requirements
- Education: Recent Graduates With 0-2 Years of Experience
Other courses offered by Imarticus Learning
Post Graduation Program in Digital-Marketing at Imarticus Learning Frequently Asked Questions
Student Forum
Anything you would want to ask experts?
Post Graduation Program in Digital-Marketing at Imarticus Learning News & Updates
Post Graduation Program in Digital-Marketing at Imarticus Learning Contact Information
5th Floor, B-Wing, Kaledonia, HDIL Building, Sahar Rd
Mumbai ( Maharashtra)
Useful Links
Know more about Imarticus Learning
- All About Imarticus Learning
- Courses 2026
- Fees 2026
- Reviews on Placements, Faculty & Facilities
- Admission 2026 - Cutoffs, Eligibility & Dates
- Placement - Highest & Average Salary Package
- Gallery 2026
- Infrastructure Details & Reviews
- Imarticus Learning Faculty
- Compare Imarticus Learning
- Imarticus Learning Q&A
- Scholarships