IIM Ranchi - Product Management Course - IIM Ranchi Program
- Offered byIntellipaat
- Private Institute
Product Management Course - IIM Ranchi Program at Intellipaat Overview
Duration | 80 hours |
Start from | Start Now |
Total fee | ₹1.77 Lakh |
Mode of learning | Online |
Official Website | Go to Website  |
Credential | Certificate |
- Overview
- Highlights
- Course Details
- Curriculum
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Product Management Course - IIM Ranchi Program at Intellipaat Highlights
- Earn a certificate from IIM ranchi
- 3 assured interviews via placement pool
- Resume & LinkedIn profile enhancement
- 24×7 lifetime access to learning & support
- Attend a 3-day campus immersion at IIM Ranchi
Product Management Course - IIM Ranchi Program at Intellipaat Course details
MS Excel: Analyze data and create insightful reports using advanced functions and pivot tables.
Figma: Design user interfaces and prototypes for user-centered products.
Jira: Manage agile projects by tracking tasks, backlogs, and sprints efficiently.
Google Analytics: Analyze user behavior to optimize product strategies and improve user experience.
Product Strategy Development: Create effective strategies by understanding market needs and competition.
User Research and Testing: Gather feedback through user interviews and usability testing.
Agile Methodologies: Apply Scrum and Kanban for flexible and collaborative product development.
This course, created in collaboration with IIM Ranchi, will help you become part of the next generation of product management professionals. It covers the product lifecycle, product vision, strategy, research, and more.
Product Management Course - IIM Ranchi Program at Intellipaat Curriculum
Foundations of Product Management
Define what a Product Is, and discuss its various types and key features.
Discuss product mix, product lines, along with product life cycle.
Product Ideation and Design
Discuss Innovation and its importance. Learn idea-generation techniques like Brainstorming and SCAMPER.
Understand buyer persona mapping and its importance.
Define product strategy and its core competencies, such as Identifying and leveraging strengths.
Strategy and Market Execution
Describe the prototype development methods, tools, testing, and validation.
Understand go-to-market strategy, test marketing, its purpose, and implementation. Also, explore the steps to develop and execute a GTM plan.
Learn the difference between Market Orientation and Competitor Orientation, and understand the concept of product positioning and its best practices.
Advanced Product Development and Analytics
Understand the basics of branding and how to build a strong brand identity.
Learn about product pricing strategies, understand the reference and psychological pricing methods, and explore cost’s role in pricing decisions.
Product Management Course - IIM Ranchi Program at Intellipaat Faculty details
Product Management Course - IIM Ranchi Program at Intellipaat Admission Process
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