Touring 101 for Musicians
- Offered byCoursera
- Public/Government Institute
Touring 101 for Musicians at Coursera Overview
Duration | 10 hours |
Total fee | Free |
Mode of learning | Online |
Official Website | Explore Free Course  |
Credential | Certificate |
- Overview
- Highlights
- Course Details
- Curriculum
Touring 101 for Musicians at Coursera Highlights
- Flexible deadlines Reset deadlines in accordance to your schedule.
- Shareable Certificate Earn a Certificate upon completion
- 100% online Start instantly and learn at your own schedule.
- Coursera Labs Includes hands on learning projects. Learn more about Coursera Labs External Link
- Beginner Level An interest or some experience in performing live or working with those that do perform live.
- Approx. 10 hours to complete
- English Subtitles: English
Touring 101 for Musicians at Coursera Course details
- Have you ever dreamed of taking your music on the road? Becoming a touring musician can be an essential step for many aspiring musicians. Live performances account for 60-80 percent of musicians income, but touring also has other benefits for a musician career.
- This course will provide you with the skills and knowledge necessary to build a career as a touring musician. You will develop an understanding of why touring can be incredibly beneficial for a new artist and you will hear from leading professionals in the music industry on how to plan a successful tour. The course will focus on establishing the goals for a tour, identifying the best tour model for you, and highlighting marketing strategies for a tour. Upon completion of this course, you will be able to plan and market a tour in a way that allows you to best connect with your fans and grow your music business.
Touring 101 for Musicians at Coursera Curriculum
Welcome to Touring 101 for Musicians!
Welcome!
Connect with Your Classmates
Earn A Course Certificate
Course Resources
Assignment and Project Details
Artists Mentioned in the Course
What Are Your Goals?
Roanoke's Touring Model
Introduction to Lesson 1
Why Do You Want to Tour?
Developing Your Booking Pitch
TakeNote Article: Music Career Advise from Annie Clements
Tour Planning Project Information
Lesson 1 Quiz
SELF-ASSESSMENT QUIZ: Tour Planning Project, Part 1
Lesson 2: Creating a Great Gig with Your Fans
What is a Great Gig?
Strategic Touring
Putting Fans First
Introduction to Lesson 2
Finding the Right Balance for Performing
How to Measure Your Success
Who is Benji Rogers?
Artist Examples who Put Fans First
Lesson 2 Quiz
SELF-ASSESSMENT QUIZ: Tour Planning Project, Part 2
Lesson 3: Hit the Road! Choosing a Tour Model that Works for You
Introduction to Lesson 3
Touring Models: Hub and Spokes Touring
Touring Models: Slow Touring
Touring Models: Routed Touring
Touring Models: Straight Line Touring
Touring Models: Chasing Interest Touring
Combining Strategies
Lesson 3 Quiz
SELF-ASSESSMENT QUIZ: Tour Planning Project, Part
Lesson 4: Marketing Your Gigs and Tours
Take Control of Your Own Marketing
Using Videos and Other Social Media for Marketing
Introduction to Lesson 4
Tips for Marketing on Social Media
Old School Advertising
Effective Low-Cost marketing
Congratulations!
Lesson 4 Quiz
SELF-ASSESSMENT QUIZ: Tour Planning Project, Part
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