PG Certification Program in Marketing Management 

offered by UPES Dehradun

Gain a deep understanding of marketing concepts and practices, including market research, consumer behavior, segmentation, targeting, branding, pricing, and promotion

Develop analytical and critical thinking skills to identify and solve complex marketing problems in organizations

Develop strong communication and interpersonal skills, including the ability to communicate effectively with customers, colleagues, and other stakeholders in the organization

Gain leadership and management skills, including the ability to manage teams, develop marketing strategies, and drive marketing initiatives

Learn digital marketing skills, including social media marketing, search engine optimization, email marketing, and other relevant digital marketing techniques

Gain an understanding of ethical and legal considerations related to marketing practices, including consumer privacy, data protection, and compliance with marketing regulations

Develop a global perspective on marketing, including cross-cultural communication, international marketing practices, and the impact of globalization on marketing

The Indian Marketing Ecosystem is experiencing tremendous growth and is expected to reach significant heights in the next decade, alongside traditional mainstream media

As society and the market continue to evolve, addressing consumer pain points is becoming increasingly demanding

The PG Certification Program in Marketing Management by UPES Online provides learners with a strong understanding of human and market behavior to effectively connect with the end consumer