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Bachelor of Commerce in Accountancy and Marketing 

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Bachelor of Commerce in Accountancy and Marketing
 at 
UM 
Overview

Duration

3 years

Tuition & Fees

8.70 Lakh
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Course Level

UG Degree

Bachelor of Commerce in Accountancy and Marketing
 at 
UM 
Fees

icon1st year tuition fees
Fees componentsAmount (for 1 year)
Tuition & feesINR 8,70,145
iconOther expenses in 1st Year
Fees componentsAmount (for 1 year)
Application feeINR 9,725
Total approximate feesINR 9,725
Info IconCalculated at the exchange rate of 1 Euro = INR 102.37 | Tuition & expenses were last updated on 23ʳᵈ December 2024

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Bachelor of Commerce in Accountancy and Marketing
 at 
UM 
Entry Requirements

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Bachelor of Commerce in Accountancy and Marketing
 at 
UM 
Rankings

Bachelor of Commerce in Accountancy and Marketing
 at 
UM 
Highlights

  • The Bachelor of Commerce in Marketing interprets and explains the dynamic world of consumer behaviour and brand strategy. Throughout the course, you will comprehend the psychology of buyers, market research techniques, and innovative communication strategies.
  • The variety of taught study-units will explore different but intertwining facets, such as product development, digital marketing, and advertising in a rapidly evolving business landscape. By the end of the course, you will have sharpened your creative thinking and problem-solving skills.
  • Upon successfully completing the Bachelor of Commerce degree course, you will:

    Outline stages in the development of complex organisations and corresponding stages in the development of organisational psychology.
    Navigate through the complexities of the research industry, design marketing, research processes, source data from secondary sources, develop primary data collection tools, manage sample design and produce research reports.
  • Recognise the importance of the Customer Journey as a business tool.
    Describe the internal and external environments affecting digital marketing and analyse implications for the marketing mix.
    Evaluate the complexities of the interaction and network approach to business markets.
    Illustrate the links between marketing strategy and other elements of the organisation, such as organisational structure, culture, and core competencies.
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Bachelor of Commerce in Accountancy and Marketing
 at 
UM 
Scholarships

Scholarship information is not available. You can apply to non-college specific scholarships available for Malta.
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About the author

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Loveleen Sharma

Study Abroad Expert

Loveleen is a seasoned content writer with 4+ years of experience, currently writing for Shiksha. When he is not writing and helping students, he can be found at the movies, reading fiction, and learning a new language.

Bachelor of Commerce in Accountancy and Marketing
 at 
UM 
 
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Bachelor of Commerce in Accountancy and Marketing
 at 
UM 
Contact Information

Address

University of Malta, Msida MSD 2080, Malta
Msida ( Other - Malta)

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