BBA in Marketing, Advertising and Integrated Marketing Communications
3.9 /5
- Private University
Lubin School of Business
Talk to ExpertBBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Overview
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
International students can pursue BBA in Marketing, Advertising and Integrated Marketing Communications at UG level at Pace University. The duration of the course at the university is 4 years. The course is among the top-ranked courses in the International students must meet the entry requirements such as complete academic qualification, a valid test score in exams such as IELTS, TOEFL, PTE and Duolingo to be eligible for the course. The Pace University tuition fee for international students for BBA in Marketing, Advertising and Integrated Marketing Communications is around USD 52,924 (INR 5,080,175) for first-year. Students must manage additional costs such as:
- Rent
- Hostel fees
- Food, books
- supplies
- Utilities, etc.
Duration | 4 years |
Tuition & Fees | ₹51.22 Lakh Get Fees details |
International Students Admission Website | Go to Website  |
Official Career Service Website | Go to Website |
Course Level | UG Degree |
BBA in Marketing, Advertising and Integrated Marketing Communications
Table of contents
BBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Fees
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
For attending the Pace University for BBA in Marketing, Advertising and Integrated Marketing Communications, students have to pay the tuition fee as well as the living expenses. The Pace University BBA in Marketing, Advertising and Integrated Marketing Communications fee structure varies for domestic and international students.
Foreign students will have to pay USD 52,924 (INR 5,080,175) for the first-year of study. Other than the annual tuition fee, they will also have to cover the living expenses (includes housing, food, transportation, books and supplies, and other miscellaneous expenses), which is around USD 19,780 (INR 1,898,682) for overseas students. Based on the student’s lifestyle and purchasing power, the cost of living varies.
Refer to the table below for the breakdown of expenses for the Pace University BBA in Marketing, Advertising and Integrated Marketing Communications cost of attendance:
1st year tuition fees | Fees components | Amount (for 1 year) |
|---|---|
| Tuition & fees | INR 51,21,748 |
| Application Fee | INR 4,839 |
Other expenses in 1st Year | Fees components | Amount (for 1 year) |
|---|---|
| Hostel & Meals | INR 19,14,220 |
| Insurance | INR 2,11,842 |
Calculated at the exchange rate of 1 USD = INR 96.77552 | Tuition & expenses were last updated on 26ᵗʰ August 2026Download exam sample paper
TOEFL
TOEFL
PTE
IELTS
Duolingo
BBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Entry Requirements
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
Requirements for 12th grade
- CGPA - 2.5/4
- Applicants must have passed high school
- Applicants must have good grades in math, science, English and coursework related to your intended major.
- University will consider a 2.5 GPA or higher to be the equivalent.
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GPA
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TOEFL
- Marks - 80/120
- NA
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PTE
- Marks - 54/90
- PTE Express is also accepted for this university and course.
Sign-up to view details
Convert your Percentage to GPA
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IELTS
- Marks - 6.5/9
- Read less
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Duolingo
- No specific cutoff mentioned
- NA
Sign-up to view details
BBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Application Process
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
Step one
Prepare documents for application
LOR
- Two letters of recommendation from a teacher or counselor who knows you well and can attest to your academic potential and personal characteristics. Letters of recommendation are not required for international transfer students.
ESSAYS
-
One essay/personal statement, approximately 250-650 words in length, which will assist the Admission Committee in reviewing your application. The essay/personal statement you submit must consist solely of your own original work. You may write on a subject of your choice or one of the following subjects:
- Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story.
- The lessons we take from failure can be fundamental to later success. Recount an incident or time when you experienced failure. How did it affect you, and what did you learn from the experience?
- Reflect on a time when you challenged a belief or idea. What prompted you to act? Would you make the same decision again?
- Describe a problem you have solved or a problem you'd like to solve. It can be an intellectual challenge, a research query, an ethical dilemma-anything that is of personal importance, no matter the scale. Explain its significance to you and what steps you took or could be taken to identify a solution.
- Discuss an accomplishment or event, formal or informal, that marked your transition from childhood to adulthood within your culture, community, or family.
- Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time. Why does it captivate you? What or who do you turn to when you want to learn more?
- Share an essay on any topic of your choice. It can be one you've already written, or one that responds to a different prompt, or one of your own design.
Step two
Additional documents required
- Official transcripts, diplomas, and leaving examination scores from secondary and post-secondary schools (in English).
- Proof of English Proficiency test scores
- SAT or ACT Scores (Optional)
- Copy of your valid passport/national identity card displaying your photo and name.
Step three
Start your online application
Step four
Application fees for this course
USD 50 = INR 4.81 Thousand
Mode of payment: Credit card
- Payments can be made in monthly installments
Step five
Application deadline
Spring (Jan): 1st Dec
Fall (Sept): 15th Feb
*The dates specified are tentative dates as per the previous year records. Our expert counselors can help with exact deadline date. Connect with the expert now!
BBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Rankings
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
Course Ranking
University Ranking
| Rank | Rank Publisher |
|---|---|
| #174 |
BBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Placements
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
| Particulars | Statistics (2024) |
|---|---|
| Average Salary | USD 1.49 Lakh |
| Internship Available | Yes, Students will gain valuable experience interning at companies like MTV, Pepsi, Sony etc |
Top Recruiters for Pace UniversityJP Morgan Chase
Pace UniversityStudents Ratings & Reviews
3.9/5
10 Verified ReviewsStudent Views (Based on Reviews)
- 58% students never faced discrimination in this university
Vibe of Campus
Academically oriented
Friendly
Easy going
Multi-dimensional
Internships3.5
Part time work2.8
Post study jobs3.8
Quality of faculty4
Student Life4
Value for money3.7
Public transportation4.7
Safety4.5
Indian Food4.4
Permanent Immigration3.8
A
Anonymous
Information Systems Master of Science (MS) (STEM) - Batch of 2023
3.4
Pace university is good but the tuition fee is high.
Tips: Definetly there is a cultural change. There are different country students we have in our class so we face different cultures. We can avail scholarships of $2500 - $3000 per semester if you secure 65 in Bachelors. I am not satisfied with the university because the tuition fee is higher.
Likes (Public transportation): Public transportation is good. Many students stay in Jersey City. If you catch the metro you will reach within 20 mins to World Trade Center. From World Trade Center the campus is 5 minute walking distance. In terms of affordability it just you have to send $100 pass per month.
Dislikes (Part time work): No part times are available off campus. We do have on campus jobs but we have 1 percentage chance on campus. You can work every week 30-40 hrs, remaining time you spend on your academics such that it is easy for you to get a job in the job market.
It starts from 7$ - 15 $ depending.
Total Monthly ExpenseUSD 900
Prepping time for classes10 hours/Week
Expected Annual SalaryUSD 88300
L
Lakshya Kodavala
Computer Science, MS (STEM) - Batch of 2025
3.9
Supportive and resourceful place for your career.
Tips: Outside the university, a cultural shift would be evident, but inside the campus, it doesn't hit that hard, because there are lots of Indians in the university and in the classes. I have received a scholarship of 4600 USD per year. Early applicants usually receive scholarships for up to 6000 USD per year. The earlier you apply, the more you stand a chance to receive a scholarship. I would say the university, course and country are a decent experience. Irrespective of where we are, what matters is how much we work on our skill development, which will eventually land us a job, not just a graduation Certificate from a University. And for such hard workers, our university definitely is very supportive and resourceful, providing ample career fairs, connections and opportunities.
Likes (Indian Food): There are quite a few Indian restaurants in and around New York and the adjacent New Jersey, and the pricing also is reasonable (5-20 dollars). New Jersey especially Jersey City, which is 15 min away from Manhattan ( where the college is), has everything Indian that you would want, from groceries to food and pantry. New York too, has a reasonable amount of places offering Indian cuisine or something closer to it. I however prefer cooking at home, and occasionally eating outside.
Dislikes (Part time work): The university does not have a huge campus, and it's mostly residential, there are very few on-campus jobs, and those too are available for students, and reserved for specific departments or professionals or undergraduates, and the remaining few on-campus jobs have tough competition, with a priority for the ones coming with a referral.
Total Monthly ExpenseUSD 650
Prepping time for classes20 hours/Week
Expected Annual SalaryUSD
A
Anonymous
Computer Science, MS (STEM) - Batch of 2024
3.9
I am happy with my decision, the place is worth it.
Tips: I live in India square which is the same as India. Restaurants, temple, food groceries everything resembles India. I am pretty much satisfied with my university and I enjoy being here every second and a good place to make friends. I did not get any scholarship.
Likes (Public transportation): You are in NYC you can find transport from anywhere to everywhere. Bus, subways, path to New Jersey, local cabs, City bike to rent at affordable prices. Name the transport and you can find it here. No need to buy anything like car or scooter over here.
Dislikes (Part time work): Competition for part time is huge and one needs to work very hard. I am currently working on campus. NYC campus is a small campus which means less number of on-campus jobs compared to sub-urban areas. There are few but the competition is very high. The average payout will be 15$ per hour.
Total Monthly ExpenseUSD 1275
Prepping time for classes20 hours/Week
Expected Annual SalaryUSD 120700
A
Anonymous
Computer Science, MS (STEM) - Batch of 2025
4.4
NYC campus is very cool. It’s a must university if you plan to study abroad.
Tips: Yes it has a lot of impact on me mentally and cultural wise. Im very positive these days with my experience here. No, I haven't got any scholarship
Overall, I'm satisfied with the university. I wanted to pursue Masters in CS and I got it. This is a very beautiful country.
Likes (Value for money): Pace conducts a lot of workshops which are internship oriented and job oriented. As, it is located in any it has its advantage regarding opportunities. Also, we could find our Indian community here which is helpful. Overall it's worth it I say with all the activities they conduct for every thing.
Dislikes (Part time work): On- campus jobs are not easy to get in NYC campus as there are so many indian students. But, still I have seen many Indian students working. I think It could be manageable if you already have experience in the relevant field which you are studying or else you have to invest some more time to upskill yourself which could be hard sometimes
Average on campus is 20, off campus is 11
.
Total Monthly ExpenseUSD 800
Prepping time for classes20 hours/Week
Expected Annual SalaryUSD 70550
F
Febin Aniyan
MBA in Business Analytics - Batch of 2023
2.2
Pace is nicknamed as Raftaar university and it’s not worth giving a shot.
Tips: There was a bit of cultural shock. There was a huge change and cultural difference but it was a good transition for me. I didn't get any scholarship although you can get it easily by applying. I am not that satisfied with the university, the course was extremely good, and the country is okay but it could be better.
Likes (Student Life): The best part is the student engagement centre. Every kind of event is happening. Students from undergrad often do or conduct some events every now and then. We can actually enjoy and learn more about the events without even having a second thought to participate.
Dislikes (Value for money): No. It's not value for money as it's really more expensive than other colleges. It shouldn't be the case where the faculty and other factors are making the college not value for money. I would have taken the factors easily however it dominates over every other aspect.
Total Monthly ExpenseUSD 1700
Prepping time for classes30 hours/Week
Expected Annual SalaryUSD 59750
View All 12 Reviews
BBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Highlights
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
- The course will give students the foundation to compete in a wide variety of industries
- Students will learn both the background and the tools to plan marketing campaigns that will lead to the success of organization and their own career
- With a BBA in Advertising and Integrated Marketing Communications from Pace’s Lubin School of Business, students can rise above the competition at the largest and most innovative agencies, firms, and publishing houses in the world—many of which have headquarters right here in New York
BBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Scholarships
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
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BBA in Marketing, Advertising and Integrated Marketing Communications at Pace University Contact Information
BBA in Marketing, Advertising and Integrated Marketing Communications
at Pace University
Address
One Pace Plaza, New York, NY 10038, United States
New York
Phone
(866) 722-3338
(For general query)
(212) 346-1368
(For admission query)
Email
Go to College Website ->