Bachelor of Science in Marketing
- Public University
Department of Marketing
Talk to ExpertBachelor of Science in Marketing at WKU Overview
Western Kentucky University is one of the finest universities in USA. Western Kentucky University provides Bachelor of Science in Marketing at UG level. The duration of this course is 4 years. This course attracts students from all over the world. To enrol in this course, international students must fulfil all the admission requirements. The admission requirement at the Western Kentucky University include standardized tests like IELTS, TOEFL, PTE and Duolingo. The first year tuition fees Western Kentucky University for Bachelor of Science in Marketing is USD 27,000 (INR 2,591,730). Moreover, the students must be ready for other expenses such as rent, hostel fees, food, books, supplies, utilities, etc. The average cost of living at Western Kentucky University is USD 12,043 (INR 1,156,008).
Duration | 4 years |
Tuition & Fees | ₹25.66 Lakh Get Fees details |
International Students Admission Website | Go to Website  |
Official Career Service Website | Go to Website |
Course Level | UG Degree |
Bachelor of Science in Marketing at WKU Fees
Students are required to pay the first-year tuition fee as per the Western Kentucky University Bachelor of Science in Marketing fee structure. In addition to tuition costs students should budget for
- housing
- food
- other utilities
1st year tuition fees | Fees components | Amount (for 1 year) |
|---|---|
| Tuition & fees | INR 25,66,377 |
Other expenses in 1st Year | Fees components | Amount (for 1 year) |
|---|---|
| Hostel & Meals | INR 11,44,699 |
| Insurance | INR 2,07,401 |
Calculated at the exchange rate of 1 USD = INR 95.05101 | Tuition & expenses were last updated on 12ᵗʰ March 2026Bachelor of Science in Marketing at WKU Curriculum
Candidates can download and check-out the Western Kentucky University Bachelor of Science in Marketing here by clicking on the green button below. The curriculum PDF contains multiple information such as subjects taught, electives available and other course content. It also covers semester-wise course structure breakup.
Download exam sample paper
Bachelor of Science in Marketing at WKU Entry Requirements
- CGPA - 2.5/4
- Read less
- Applicants must hold a Higher Secondary Certificate/Intermediate Certificate/Senior Secondary School Certificate issued by the appropriate education board - (Or equivalent)
- Applicants must have an overall cumulative grade point average of 2.5 (4.0 scale) in academic subjects at the secondary level
Calculate your score and check your eligibility at over 2000+ universities.
%
- Marks - 71/120
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Register for TOEFL iBT® Test Today and get Rs 500 Off. Use code SHIKTOEFL to avail the discount. Hurry Register now for TOEFL
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- Marks - 52/90
- PTE Express is also accepted for this university and course.
Calculate your score and check your eligibility at over 2000+ universities.
%
- Marks - 6/9
- Get a Full FREE IELTS Prep Course with Shiksha Study Abroad – Limited Seats for Weekend & Weekday Batches! Register now for IELTS
- Marks - 100/160
- Take Duolingo English Test from your home, in just 1 hour and get results in 2 days. 70% cheaper than other English Tests. Register now for Duolingo
- Yes
- Read lessIf a student does not meet all university and program admission requirements, and if the academic program’s review of the student’s record indicates the likelihood of success, the student may be granted conditional admission by the Associate Provost for Research and Graduate Education upon the recommendation of the program
Bachelor of Science in Marketing at WKU Rankings
| Rank | Rank Publisher |
|---|---|
| #254 |
Bachelor of Science in Marketing at WKU Highlights
- Marketing is a people-oriented, dynamic business function that leads to goal-oriented exchanges between individuals and organizations
- The marketing major student is prepared for a wide range of career opportunities in business and non-business, for-profit and not-for-profit organizations
- The major also provides a solid foundation for those who hope to own their own business in the future
- The objectives of the marketing program are to teach students:-
The importance of marketing in an economy characterized by free consumer choice
The knowledge and skills required to perform marketing activities
The interaction between marketing and diverse environmental forces which impact marketing decisions - Concentrations:-
Strategic Marketing (MKGM)
Marketing Sales (MKSA)
Social Media Marketing (MKSM)
Bachelor of Science in Marketing at WKU Scholarships
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Bachelor of Science in Marketing at WKU Contact Information
Western Kentucky University, 1906 College Heights Blvd, Bowling Green, KY 42101, USA
Bowling Green ( Kentucky)
(For general query)
(For admission query)