

Bachelor of Science in Marketing
- Public University
Department of Marketing
Bachelor of Science in Marketing at WKU Overview
Bachelor of Science in Marketing at Western Kentucky University is a popular program among Indian students. For admission to this course, which has 4 years, an Indian student needs to be eligible and submit documents. The documents to be submitted are academic qualifications, standardised text and language test score, resume and others. English language tests accepted by the university such as IELTS, TOEFL, PTE and Duolingo. The first-year tuition fee for this course at the time of admission is USD 27,000. Also, there is regular spending on food, travel, staying, books, supplies and others. The annual cost of living is typically USD 12,043 at Western Kentucky University.
Duration | 4 years |
Tuition & Fees | ₹23.94 Lakh Get Fees details |
International Students Admission Website | Go to Website |
Official Career Service Website | Go to Website |
Course Level | UG Degree |
Bachelor of Science in Marketing at WKU Fees
Students interested in pursuing a Bachelor of Science in Marketing from Western Kentucky University must fulfil the associated monetary requirements that come with the course. The fee structure includes the payment of the first-year tuition fee. Students must also plan for some other costs they may incur associated with living in USA such as rent, food, medical, travel and other expenditures. The overall estimated cost of living students can expect to incure is around USD 12,043. The cost may vary as per the lifestyle being pursued by the students and some other fees that may be charged by Western Kentucky University over the duration of studies. The first year tuition fee for Bachelor of Science in Marketing is around USD 27,000. For a more detailed fee breakdown regarding the Bachelor of Science in Marketing from Western Kentucky University, refer the table given below:
| Fees components | Amount (for 1 year) |
|---|---|
| Tuition & fees | INR 23,94,090 |
| Fees components | Amount (for 1 year) |
|---|---|
| Hostel & Meals | INR 10,67,853 |
| Insurance | INR 1,93,478 |
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Bachelor of Science in Marketing at WKU Entry Requirements
- CGPA - 2.5/4
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- Applicants must hold a Higher Secondary Certificate/Intermediate Certificate/Senior Secondary School Certificate issued by the appropriate education board - (Or equivalent)
- Applicants must have an overall cumulative grade point average of 2.5 (4.0 scale) in academic subjects at the secondary level

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- Marks - 71/120
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- Marks - 52/90
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- Marks - 6/9
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- Marks - 100/160
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Bachelor of Science in Marketing at WKU Rankings
| Rank | Rank Publisher |
|---|---|
| #254 |
Bachelor of Science in Marketing at WKU Highlights
- Marketing is a people-oriented, dynamic business function that leads to goal-oriented exchanges between individuals and organizations
- The marketing major student is prepared for a wide range of career opportunities in business and non-business, for-profit and not-for-profit organizations
- The major also provides a solid foundation for those who hope to own their own business in the future
- The objectives of the marketing program are to teach students:-
The importance of marketing in an economy characterized by free consumer choice
The knowledge and skills required to perform marketing activities
The interaction between marketing and diverse environmental forces which impact marketing decisions - Concentrations:-
Strategic Marketing (MKGM)
Marketing Sales (MKSA)
Social Media Marketing (MKSM)
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Bachelor of Science in Marketing at WKU Contact Information
Western Kentucky University, 1906 College Heights Blvd, Bowling Green, KY 42101, USA
Bowling Green ( Kentucky)
(For general query)
(For admission query)




