

MA in Integrated Marketing Communication (IMC)
- Private University
MA in Integrated Marketing Communication (IMC) at YCP Overview
York College of Pennsylvania offers MA in Integrated Marketing Communication (IMC) at PG level. The course can be pursued for a duration of 18 to 24 months. It is among the top-ranked courses in the country.
To be eligible for the course, the students must fulfil the eligibility criteria, which includes valid score in exams such as IELTS, TOEFL, Duolingo and GMAT.
The York College of Pennsylvania tuition fee for MA in Integrated Marketing Communication (IMC) for the first year is USD 22,120. Additionally, the students also have to make budget for the other costs, including rent, hostel fees, food, books, supplies, utilities, etc. The average York College of Pennsylvania cost of living is USD 14,600.
Duration | 1.5 - 2 years |
Tuition & Fees | ₹19.63 Lakh Get Fees details |
International Students Admission Website | Go to Website |
Official Career Service Website | Go to Website |
Course Level | PG Degree |
- Overview
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MA in Integrated Marketing Communication (IMC) at YCP Fees
The York College of Pennsylvania MA in Integrated Marketing Communication (IMC) fees includes first year tuition fee and cost of living for international students. The first-year tuition fee is around USD 22,120. In addition to tuition costs, international students must manage their living expenses such as housing, food, and other utilities, which contribute to the total cost of living, estimated at USD 14,600. The York College of Pennsylvania cost varies depending on the additional cost.
Refer to the table below for a detailed fee breakup of the York College of Pennsylvania MA in Integrated Marketing Communication (IMC).
Fees components | Amount (for 1 year) |
---|---|
Tuition & fees | INR 19,62,708 |
Fees components | Amount (for 1 year) |
---|---|
Hostel & Meals | INR 12,95,458 |
Student Activity Fee | INR 18,633 |
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MA in Integrated Marketing Communication (IMC) at YCP Entry Requirements
- No specific cutoff mentioned
- No specific cutoff mentioned
- Applicants with an undergraduate degree outside of Business or Public Relations are required to demonstrate academic proficiency in business concepts prior to beginning MA IMC course

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Out of 10
- Marks - 89/120
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Out of 10
- No specific cutoff mentioned
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- Applicants must have bachelors degree with 3.0 GPA or equivalent English language exam
- A GMAT waiver will be granted based on the following characteristics:
- An undergraduate GPA of 2.8 or higher
- A graduate degree from a regionally accredited college or university
- One of the following professional certifications: Certified Financial Planner (CFP), Certified Management Accountant (CMA), Certified Public Accountant (CPA), Certified Six Sigma (Master) Black Belt (CSSMBB or CSSBB), Chartered Financial Analyst (CFA), Lean Gold or Silver Certified (LGC or LSC), Project Management Professional (PMP)
- 5+ years of work experience, including leadership responsibilities
- No specific cutoff mentioned
- Marks - 6.5/9
- Get a Full FREE IELTS Prep Course with Shiksha Study Abroad – Limited Seats for Weekend & Weekday Batches! Register now for IELTS
- Marks - 110/160
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- No
MA in Integrated Marketing Communication (IMC) at YCP Application Process
- An official copy of all academic transcripts along with a credential evaluation from an approved evaluating agency
- GMAT scores
- Academic Goal Statement
- Proof of English Language Proficiency scores
- A complete International Financial Certification Form
- Evidence of available funds for the duration of studies
MA in Integrated Marketing Communication (IMC) at YCP Placements
Particulars | Statistics (2021) |
---|---|
Internship Available | Yes |
MA in Integrated Marketing Communication (IMC) at YCP Highlights
- Integrated Marketing Communication (IMC) is the juncture of strategy and creativity, providing a comprehensive foundation in marketing and communication
- Through modern digital interactive marketing, and strategic communication strategies and tactics, students will gain practical experience in the convergence of key areas of advertising, public relations, new media, and market research
- The MA in Integrated Marketing Communications will provide the graduate with both the theory and practical experiences in each of the key areas of Advertising, Public Relations, Social Media, Brand Management, and Marketing Research necessary to be successful
MA in Integrated Marketing Communication (IMC) at YCP Scholarships
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MA in Integrated Marketing Communication (IMC) at YCP Contact Information
441 Country Club Road, York, Pennsylvania 17403-3651
York ( Pennsylvania)