MA in Integrated Marketing Communication (IMC)
- Private University
Talk to ExpertMA in Integrated Marketing Communication (IMC) at YCP Overview
Offered at the PG level of study by the York College of Pennsylvania, MA in Integrated Marketing Communication (IMC) is one of the top choices among international students around the globe. Students can do this course over a period of 18 to 24 months. Plus, candidates must meet the minimum score requirements for aptitude test and English proficiency exams such as IELTS, TOEFL, GMAT, PTE and Duolingo for admissions to the university for MA in Integrated Marketing Communication (IMC). Also, they must submit all the required documents. When it comes to the expenses of studying this program, the cost is divided into two parts, annual tuition cost and the cost of living. The annual York College of Pennsylvania tuition fee for MA in Integrated Marketing Communication (IMC) is around USD 22,120 (INR 2,123,299). Also, the cost of living sums up to be around USD 14,600 (INR 1,401,454). Note that this amount does not include:
- Housing
- Transportation
- Food
- Books and supplies
- Other miscellaneous expenses
Duration | 1.5 - 2 years |
Tuition & Fees | ₹21.18 Lakh Get Fees details |
International Students Admission Website | Go to Website  |
Official Career Service Website | Go to Website |
Course Level | PG Degree |
MA in Integrated Marketing Communication (IMC) at YCP Fees
When planning for the MA in Integrated Marketing Communication (IMC), applicants should consider the financial aspects involved. Every student must pay the first-year tuition fee of USD 22,120 (INR 2,123,299). Additionally, it is also important to account for living expenses such as accommodation, food, and utility costs. Such expenses may vary according to living styles and other fees added by the York College of Pennsylvania. However, accordingly to the official website the average cost of living that international students have to bear is USD 14,600 (INR 1,401,454), annually. To know about the complete breakdown of the York College of Pennsylvania MA in Integrated Marketing Communication (IMC) fee structure and all other cost-element-wise expenditures for an elaborate cost overview, please check the table below.
1st year tuition fees | Fees components | Amount (for 1 year) |
|---|---|
| Tuition & fees | INR 21,17,998 |
Other expenses in 1st Year | Fees components | Amount (for 1 year) |
|---|---|
| Hostel & Meals | INR 13,97,955 |
| Student Activity Fee | INR 20,108 |
Calculated at the exchange rate of 1 USD = INR 95.75036 | Tuition & expenses were last updated on 1ˢᵗ October 2026Download exam sample paper
MA in Integrated Marketing Communication (IMC) at YCP Entry Requirements
- No specific cutoff mentioned
- 55%
- Applicants with an undergraduate degree outside of Business or Public Relations are required to demonstrate academic proficiency in business concepts prior to beginning MA IMC course
Calculate your score and check your eligibility at over 2000+ universities.
- Marks - 89/120
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- No specific cutoff mentioned
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- Applicants must have bachelors degree with 3.0 GPA or equivalent English language exam
- A GMAT waiver will be granted based on the following characteristics:
- An undergraduate GPA of 2.8 or higher
- A graduate degree from a regionally accredited college or university
- One of the following professional certifications: Certified Financial Planner (CFP), Certified Management Accountant (CMA), Certified Public Accountant (CPA), Certified Six Sigma (Master) Black Belt (CSSMBB or CSSBB), Chartered Financial Analyst (CFA), Lean Gold or Silver Certified (LGC or LSC), Project Management Professional (PMP)
- 5+ years of work experience, including leadership responsibilities
- No specific cutoff mentioned
- Marks - 6.5/9
- Get a Full FREE IELTS Prep Course with Shiksha Study Abroad – Limited Seats for Weekend & Weekday Batches! Register now for IELTS
- Marks - 110/160
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- No
MA in Integrated Marketing Communication (IMC) at YCP Application Process
- Submit two Recommendations
- Resume is required
- An official copy of all academic transcripts along with a credential evaluation from an approved evaluating agency
- GMAT scores
- Academic Goal Statement
- Proof of English Language Proficiency scores
- A complete International Financial Certification Form
- Evidence of available funds for the duration of studies
MA in Integrated Marketing Communication (IMC) at YCP Placements
| Particulars | Statistics (2021) |
|---|---|
| Internship Available | Yes |
MA in Integrated Marketing Communication (IMC) at YCP Highlights
- Integrated Marketing Communication (IMC) is the juncture of strategy and creativity, providing a comprehensive foundation in marketing and communication
- Through modern digital interactive marketing, and strategic communication strategies and tactics, students will gain practical experience in the convergence of key areas of advertising, public relations, new media, and market research
- The MA in Integrated Marketing Communications will provide the graduate with both the theory and practical experiences in each of the key areas of Advertising, Public Relations, Social Media, Brand Management, and Marketing Research necessary to be successful
MA in Integrated Marketing Communication (IMC) at YCP Scholarships
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MA in Integrated Marketing Communication (IMC) at YCP Contact Information
441 Country Club Road, York, Pennsylvania 17403-3651
York ( Pennsylvania)