BBA in Marketing
4.1 /5
- Public University
Isenberg School of Management
Talk to ExpertBBA in Marketing at UMass Amherst Overview
BBA in Marketing
at UMass Amherst
University of Massachusetts Amherst has been pioneering BBA in Marketing at UG level. The program has a duration of 4 years. This particular course is directed towards individuals who seek a higher level of the educational cycle. The program is considered one of the best in the country, which is responsible for the program's excellent quality and honoring. For the course, applicants must satisfy evaluation based on eligibility criteria among which entrance scores obtained in tests such as IELTS, TOEFL, PTE and Duolingo are imperative for attaining admission. The University of Massachusetts Amherst tuition fee for the first year to pursue this course is USD 40,882 (INR 3,924,263). Added should be living expenditures, rent, hostel fees, boards, books and supplies, utilities, or any other expense for the course. This complete budgeting plan ensures that the students go through their college life hassle-free.
Duration | 4 years |
Tuition & Fees | ₹38.86 Lakh Get Fees details |
International Students Admission Website | Go to Website  |
Official Career Service Website | Go to Website |
Course Level | UG Degree |
BBA in Marketing
Table of contents
BBA in Marketing at UMass Amherst Fees
BBA in Marketing
at UMass Amherst
The fee structure for the BBA in Marketing at the University of Massachusetts Amherst covers the first-year tuition fees along with other additional charges, including the Books and supplies charges, facilities cost and many more offered by the University of Massachusetts Amherst. Other than tuition costs, students need to pay living expenses that cover various factors like rent, food, transportation, utility, and other personal expenses. The average cost of living is USD 14,156 (INR 1,358,834). The total tuition fees for the first year of BBA in Marketing is USD 40,882 (INR 3,924,263).
Find more details about University of Massachusetts Amherst BBA in Marketing on the fee breakup, from the table mentioned below.
1st year tuition fees | Fees components | Amount (for 1 year) |
|---|---|
| Tuition & fees | INR 38,85,875 |
| Application Fee | INR 8,079 |
Other expenses in 1st Year | Fees components | Amount (for 1 year) |
|---|---|
| Hostel & Meals | INR 13,45,542 |
| Insurance | INR 2,12,154 |
Calculated at the exchange rate of 1 USD = INR 95.05101 | Tuition & expenses were last updated on 6ᵗʰ February 2025Download exam sample paper
TOEFL
TOEFL
PTE
IELTS
Duolingo
BBA in Marketing at UMass Amherst Entry Requirements
BBA in Marketing
at UMass Amherst
Requirements for 12th grade
- No specific cutoff mentioned
- Read less
- If an applicant has completed high school but have not previously enrolled in a college or university applicant must possess any one of the certificates:
- Central Board of Secondary Examination (CBSE)
- Council for Indian School Certificate (CISCE)
- Other examining board test results from grades X and XI
- Prerequisite:
- English
- Mathematics (Algebra II minimum):
- four math units in high school including an advanced math course, such as pre-calculus, calculus, or trigonometry
- Natural Science (3 labs)
- Social Science (one course in US history)
- Foreign Language
- Electives (from areas above, arts and humanities, or computer science)
- If an applicant has completed high school but have not previously enrolled in a college or university applicant must possess any one of the certificates:
Convert your Percentage to GPA
Calculate your score and check your eligibility at over 2000+ universities.
GPA
Percentage
CGPA
%
TOEFL
- Marks - 80/120
- with a minimum of 20 on each subscore
-
Register for TOEFL iBT® Test Today and get Rs 500 Off. Use code SHIKTOEFL to avail the discount. Hurry Register now for TOEFL
PTE
- No specific cutoff mentioned
Sign-up to view details
Convert your Percentage to GPA
Calculate your score and check your eligibility at over 2000+ universities.
GPA
Percentage
CGPA
%
IELTS
- Marks - 6.5/9
- with minimum of 6.0 on each subscore
Duolingo
- No specific cutoff mentioned
Other eligibility criteria
While it is not required for admission, all international students may choose to submit a third-party unscripted interview.
Beginning with the spring 2021 term, and continuing for each spring and fall term through spring 2023, the University of Massachusetts Amherst is making standardized tests (SAT scores) optional for its first-year entering applicants
Sign-up to view details
BBA in Marketing at UMass Amherst Application Process
BBA in Marketing
at UMass Amherst
Step one
Prepare documents for application
LOR
- Academic Letter of Recommendation
Step two
Additional documents required
- Official High School Transcript or Secondary School Exams
- Official SAT or ACT score report
- English Language Proficiency Scores
- Interruption in Education History (if applicable)
- Optional Interview (students may choose to submit a third-party unscripted interview)
- A note on financial and visa information
Step three
Start your online application
Step four
Application fees for this course
USD 80 = INR 7.66 Thousand
Mode of payment: Credit card
BBA in Marketing at UMass Amherst Rankings
BBA in Marketing
at UMass Amherst
Course Ranking
University Ranking
| Rank | Rank Publisher |
|---|---|
| #64 |
BBA in Marketing at UMass Amherst Placements
BBA in Marketing
at UMass Amherst
| Particulars | Statistics (2021) |
|---|---|
| Internship Available | Yes |
University of Massachusetts AmherstStudents Ratings & Reviews
4.1/5
11 Verified ReviewsStudent Views (Based on Reviews)
- 36% students never faced discrimination in this university
Vibe of Campus
Friendly
Academically oriented
Multi-dimensional
Easy going
Internships3.6
Part time work3.5
Post study jobs4.3
Quality of faculty4.9
Student Life4.7
Value for money3.7
Public transportation4.5
Safety4.7
Indian Food3.7
Permanent Immigration3.4
A
Anonymous
MS in Computer Science - Batch of 2027
4.3
The university is a bit on the expensive side but worth it.
Tips: Be prepared to apply mathematics. Every course in this university is mathematically heavy, and you will learn a lot as well. Mass Amherst does not provide any scholarships to master's students. But overall, the university is amazing for people who want to explore research and learn cutting-edge technologies.
Likes (Post study jobs): A lot of big tech companies do offer sponsor visas, and seniors in our college seem to be getting placed well. Our seniors have been placed in development roles like web development and cloud. Machine learning engineer roles are also available to students.
Dislikes (Part time work): Only dining jobs are available to graduation students, making it really convenient. Also, no research assistantship or teaching assistantship is available. Hourly positions are sometimes available in summer, but plan to have all finance already sorted.
Total Monthly ExpenseUSD 1075
Prepping time for classes21 hours/Week
Expected Annual SalaryUSD 102175
A
Anonymous
MS in Environmental Engineering - Batch of 2026
3.6
Highly qualified faculty and a welcoming campus.
Tips: There has been a transition in various aspects of my life and personality. My courses in Mass have helped me in analysing things from various angles, which has improved my problem-solving skills and thinking ability. As my bachelor's was also in the USA, I would say life here has become quite familiar and comfortable for me. The downside is that if I don't get a job here within a certain time, I'll have to leave, and I haven't planned for that. Please keep your options in check before you commit and make the most of what you learn.
Total Monthly ExpenseUSD 2875
Prepping time for classes37 hours/Week
Expected Annual SalaryUSD 95250
A
Anonymous
MS in Biostatistics - Batch of 2025
4.0
Great campus and an eye-opening experience.
Tips: Don't be afraid of change and allow things to happen to you. That's my conclusion about studying abroad in general, especially here. Some programs here are seriously underrated, and I feel I've gained a more in-depth knowledge here than I would have anywhere else. The campus is great, and you'll feel safe here throughout.
Total Monthly ExpenseUSD 3025
Prepping time for classes36 hours/Week
Expected Annual SalaryUSD 85975
D
Dinesh
MBA with MS in Civil Engineering - Batch of 2027
3.5
Lot of growth in so limited time.
Tips: I have indeed seen a lot of growth and understanding develop in me after moving here. One of the crucial things Mass taught me was adaptability. Extra credit will help you stay afloat in some of the trickier courses, and there are plenty of culture-friendly options in the form of restaurants and communities, so you will always feel a sense of belonging here. Travelling within the city is convenient and affordable for students.
Dislikes (Permanent Immigration): There is barely any scope for actually finding a decent job after graduation here. Although some industries are open to hiring immigrants, that would be mainly in STEM fields, and it is becoming increasingly competitive by the day. Given a chance, I would love to live in this country after graduation.
Total Monthly ExpenseUSD 2975
Prepping time for classes30 hours/Week
Expected Annual SalaryUSD 82900
A
Anonymous
MBA with MS in Civil Engineering - Batch of 2026
4.0
An interesting sand meaningful experience.
Tips: I have transitioned well after coming here, and a lot of people back home can see the difference in my personality as well. The classes and coursework are intense, and you'll have to rely on yourself rather than expect too much spoon-feeding here. A lot of learning happens in group settings via projects and fieldwork.
Dislikes (Internships): With internships and jobs in general, a lot depends on your own network and ability to put yourself out there. There is not too much that the university involves itself with. What can help is striking a connection with professors and being active in classes and office hours.
Total Monthly ExpenseUSD 3250
Prepping time for classes34 hours/Week
Expected Annual SalaryUSD 71325
View All 11 Reviews
BBA in Marketing at UMass Amherst Highlights
BBA in Marketing
at UMass Amherst
- Isenberg Marketing students learn how to match wit, insight, and creativity with brand-building strategy and well-executed tactics
- As a marketing major, students will learn about:
- How to communicate with an audience
- Where to sell products
- How to price products
- Why and when consumers buy
- Students will leave Isenberg ready to excel in a range of marketing-related careers in:
- Market research
- Advertising services
- Copywriting
- Promotions
- Sales
Read more
BBA in Marketing at UMass Amherst Scholarships
BBA in Marketing
at UMass Amherst
Scholarship information is not available. You can apply to non-college specific scholarships available for
USA.
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BBA in Marketing at UMass Amherst Contact Information
BBA in Marketing
at UMass Amherst
Address
Amherst,
MA 01003, USA
Amherst ( Massachusetts)
Phone
413-545-0111
(For general query)
(413) 545-0722
(For admission query)
Go to College Website ->