MSc Digital Marketing
at Southampton University, Southampton

4.3 /5

(19 Reviews)

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#15 in UK

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MSc Digital Marketing
at
Southampton University
Overview

University of Southampton offers MSc Digital Marketing at PG level. The course can be pursued for a duration of 1 year. It is among the top-ranked courses in the country.

To be eligible for the course, the students must fulfil the eligibility criteria, which includes valid score in exams such as IELTS, PTE and Duolingo.

The University of Southampton tuition fee for MSc Digital Marketing for the first year is GBP 26,352. Additionally, the students also have to make budget for the other costs, including rent, hostel fees, food, books, supplies, utilities, etc. The average University of Southampton cost of living is GBP 9,639.

Duration	1 year Get Curriculum
Tuition & Fees	₹31.60 Lakh Get Fees details
International Students Admission Website	Go to Website
Official Career Service Website	Go to Website
Course Level	PG Degree

MSc Digital Marketing

Table of content

Overview
Fees
Curriculum
Entry Requirements
Application Process
Rankings
Highlights
Scholarships

MSc Digital Marketing
at
Southampton University
Fees

Students interested in pursuing a MSc Digital Marketing from University of Southampton must fulfil the associated monetary requirements that come with the course. The fee structure includes the payment of the first-year tuition fee. Students must also plan for some other costs they may incur associated with living in UK such as rent, food, medical, travel and other expenditures. The overall estimated cost of living students can expect to incure is around GBP 9,639.

The cost may vary as per the lifestyle being pursued by the students and some other fees that may be charged by University of Southampton over the duration of studies. The first year tuition fee for MSc Digital Marketing is around GBP 26,352.

For a more detailed fee breakdown regarding the MSc Digital Marketing from University of Southampton, refer the table given below:

1st year tuition fees

Fees components	Amount (for 1 year)
Tuition & fees	INR 31,59,868

Other expenses in 1st Year

Fees components	Amount (for 1 year)
Hostel & Meals	INR 11,55,813
Transportation	INR 1,24,706

Calculated at the exchange rate of 1 Pound = INR 119.91 | Tuition & expenses were last updated on 19ᵗʰ April 2025

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MSc Digital Marketing
at
Southampton University
Curriculum

Check more information about the University of Southampton MSc Digital Marketing course by clicking the green button below. The Curriculum PDF covers various details and facts about the university including the specialization, courses, duration of the course, language requirement, electives and many more along with a semester-wise breakup of the course.

Download exam sample paper

MSc Digital Marketing
at
Southampton University
Entry Requirements

Requirements for 12th grade Lock Icon

No specific cutoff mentioned

Graduation Lock Icon

55%
Applicants must have a 2:1 degree (55 - 65% depending on awarding institution that demonstrates quantitative study) in a business, economics, management or marketing related subject.

Applicant must have a bachelors degree awarded by a recognized University or an equivalent professional qualification approved by the University with an overall qualification of at least 60%
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Convert your GPA to Percentage

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GPA

Percentage

CGPA

GPA score

PTE

Marks - 62/90
With Listening and Speaking 58, reading and writing 65

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Convert your GPA to Percentage

Calculate your score and check your eligibility at over 2000+ universities.

GPA

Percentage

CGPA

GPA score

IELTS

Marks - 6.5/9
with 6.5 in reading, writing and 6.0 in speaking and listening

Get a Full FREE IELTS Prep Course with Shiksha Study Abroad – Limited Seats for Weekend & Weekday Batches! Register now for IELTS
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Duolingo

Marks - 110/160
With minimum 110 in Literacy, comprehension and production and 100 in conversation

Take Duolingo English Test from your home, in just 1 hour and get results in 2 days. 70% cheaper than other English Tests. Register now for Duolingo
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Which exams out of the above do I need to give?

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MSc Digital Marketing
at
Southampton University
Application Process

Step one

Prepare documents for application

LOR

Two academic reference letters are required

Step two

Additional documents required

Degree certificate(s) (and translated version if necessary)
- If students are still studying for the qualification they should provide a partial transcript
Degree transcript(s)(and translated version if necessary)
English language qualification
Personal Statement explaining why you want to take the course

Step three

Start your online application

https://www.southampton.ac.uk/study/postgraduate-taught/apply

Step four

Application fees for this course

Pound 50 = INR 6.0 Thousand

Students can choose to pay in 3 installments. Payments are due as follows:
- 34% of fees by Monday 04 October 2021
- 33% of fees by Monday 10 January 2022
- 33% of fees by Monday 25 April 2022

Step five

Application deadline

Fall (Sept): 31st May

*The dates specified are tentative dates as per the previous year records. Our expert counselors can help with exact deadline date. Connect with the expert now!

MSc Digital Marketing
at
Southampton University
Rankings

University Ranking

Rank	Rank Publisher
#17	UK University The Complete University Guide, 2026
#20	University The Guardian, 2026
#34	Europe QS, 2025

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University of Southampton
Students Ratings & Reviews

4.3/5

17 Verified Reviews Info Icon

Student Views (Based on Reviews)

63% students never faced discrimination in this university

Vibe of Campus

Academically oriented

Multi-dimensional

Friendly

Fun loving

Internships3.6

Part time work4.3

Post study jobs4.2

Quality of faculty4.6

Student Life4.5

Value for money4.1

Public transportation4.9

Safety4.6

Indian Food4.1

Permanent Immigration4

Mathangi Vijayakumar Verified Icon

MSc in Accounting and Finance - Batch of 2025

Offered by University of Southampton

4.8

A fun, immersive, and intensive experience.

Tips: There are a lot of scholarship opportunities available for students here. I was lucky enough to receive a full scholarship from the university to study here. It was difficult to adapt to the British culture at first, but over time, with the help of friends and peers, it started feeling like a 2nd home! Overall, I am genuinely glad I took the decision to study abroad in this particular university and country.

Likes (Student Life): Student life is fantastic here. The University puts a lot of effort into making each and every student feel comfortable. It organises numerous events like Colour run, graduation ball, Painting, sports activities, Karaoke Thursdays, pool activities, and so much more. My typical day in college looks like - attending classes, roaming around on campus and participating in fun activities during break, having lunch with my friends, attending more classes, and heading to the library in the evening to prepare for assignments/exams.

Dislikes (Internships): There are various internship opportunities available, but they are mostly for Bachelor's students. Finding one for an M.Sc. student can be time-consuming, but it is possible. Nowadays, it is hard to find a job that provides sponsorship. Luckily, one can still work here after graduation with their Postgraduate Work Visa for two years. That gives one time to decide what exactly to do.

Total Monthly ExpensePound 1035

Prepping time for classes20 hours/Week

Expected Annual SalaryPound 25000

Reviewed on 10 Jul 2025Read more

Yash Shah

MSc Data and Decision Analytics - Batch of 2022

Offered by University of Southampton

4.5

Opportunistic, growth, and fun loving with academic focused.

Tips: Students should do their own research because everyone has different preferences. There are scholarships, and there are lots of cultural societies to join that provide opportunities for networking.

Likes (Value for money): Considering the fees for my course I feel it was worth it as you will be getting a degree from one of the top 100 universities in the world and also Russell Group university. Also, the cost of living in Southampton is relatively less than other cities and it has all the required amenities.

Dislikes (Permanent Immigration): If you have around 3 to 5 years of prior experience, then it's relatively easy to get a job with a Skilled Worker visa. Once you complete 5 years on that, you can get permanent residency. However, I am not planning to settle in the UK and have different priorities.

Total Monthly ExpensePound 850

Prepping time for classes3 hours/Week

Expected Annual SalaryPound 52000

Reviewed on 25 May 2025Read more

Siddharth Raut Verified Icon

MSc Software Engineering - Batch of 2023

Offered by University of Southampton

4.3

University of Southampton is a great university with highly qualified faculty.

Tips: The transition was smoother than expected. A suggestion is to try to decide your flatmates before you come here, living with friends will help with homesickness and overall, a better life abroad. There was no scholarship for the ECS Department at the University of Southampton. I did, however, complete two part-time paid technical internships that helped me with my cost of living. The course was decent; I expected a bit more from it, but overall, the facilities provided were very good. And thanks to the less demanding course, I could complete two internships during the second and third semesters. I personally love living and working in the UK.

Likes (Internships): The ECS department at University of Southampton has an active Placement Office and cell that sends out at least two emails per day, often for new roles or jobs. The officer also hosts talks with various companies, such as giants like Apple and Google as well as niche markets such as McLaren and Alpine. There are also some offers from small-scale companies. The University of Southampton Internship Portals has a lot of internship offers. I applied for and completed an internship there, but then I also got another internship from a company that a placement officer sent. For me, internships went great, and I'm not the only one – some of my friends got internships through this portal, too.

Dislikes (Value for money): The course was all theory, and especially for subjects like Web and mobile application development, we expected some hands-on lab sessions in our curriculum, which was unfortunately not possible. The ECS department at University of Southampton does not provide any scholarships, so the fee that I paid which is 28,000 GBP was somewhat on the higher end than what the course offered.

Total Monthly ExpensePound 900

Prepping time for classes10 hours/Week

Expected Annual SalaryPound 30000

Reviewed on 22 May 2025Read more

Miruthula Asokan Verified Icon

MSc Business Analytics and Management Sciences - Batch of 2024

Offered by University of Southampton

4.3

The campus is warm and vibrant and has many on-campus events.

Tips: It's a life-changing experience from my point of view, as you get to meet people from all around the world, and try new things you never dream of doing before. The University of Southampton has more than 200+ different clubs and societies, so there is something for everyone. For business school, you can also get a dean's scholarship of around 8000 pounds if you have 80% in your undergrad.

Total Monthly ExpensePound 750

Prepping time for classes20 hours/Week

Expected Annual SalaryPound 32000

Reviewed on 30 Apr 2025Read more

Sreekumar Nair Verified Icon

MSc Business Analytics and Management Sciences - Batch of 2023

Offered by University of Southampton

3.9

The placements are very few and it is difficult to land a job.

Tips: The coursework in the B.A.M.S. course at the University of Southampton is going to be technical challenging and aligns with the industry standards. You may expect a lot of statistics and advanced data analysis modules. I had obtained a scholarship of 5 lacs which brought down my fees to 20 lacs. I think that was a good value for money considering the university ranking and the course they offered. There is also an option for doing the dissertation with an industry/company. I think that's an opportunity to build real world analytical and business skills, but you should know that the placements are very few, and you'll have to apply for all the jobs yourself. Go through the tedious application process in the UK. The placements are very few, and it seems that the only way to land a job is to have 2-3 years of solid work experience in a similar domain.

Likes (Public transportation): Southampton has the best bus service in the UK. Contrary to other places, Southampton only has one bus provider, so it is easy to get around. The bus provider runs all the routes, and one bus pass allows for unlimited travel. If you rent a place, you can find something near the Highfield campus that is within walking distance of the university.

Dislikes (Permanent Immigration): My chances are high for obtaining a permanent settlement in the next four years, as I have obtained a skilled worker visa. Work-life balance, quality of life, workplace quality, and pay are the major motivating factors for permanent immigration to the UK. However, students generally find it difficult to land a job, mainly because of a lack of work experience and understanding of the job market and domains. Speak with at least 2-3 alumni who passed the course and obtained a job/sponsorship.

Total Monthly ExpensePound 850

Prepping time for classes30 hours/Week

Expected Annual SalaryPound 35000

Reviewed on 25 Apr 2025Read more

View All 19 Reviews

MSc Digital Marketing
at
Southampton University
Highlights

This program combine research with expert knowledge, to incorporate the latest developments from the field into your learning. Students will be well prepared to enter the industry, equipped with the skills that are most in demand.
This course is ideal for students interested in a business, economics, management or marketing graduate and want to specialise in the digital marketing field. It's also a great opportunity if students have professional experience and want to expand your knowledge to benefit your career.
This is a hands-on digital marketing course, including a real business marketing project and simulated consultancy exercise. You'll learn concepts, discuss trends and analyse techniques in an interactive environment.