Bachelor of Arts in Marketing and Digital Media
at IU International University of Applied Sciences, Berlin

4.0 /5

(80 Reviews)

Shiksha popularity ranking

#963 in World

#85 in Germany

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Bachelor of Arts in Marketing and Digital Media
at
IU International University of Applied Sciences
Overview

IU International University of Applied Sciences has been pioneering Bachelor of Arts in Marketing and Digital Media at UG level. The program has a duration of 3 years. This particular course is directed towards individuals who seek a higher level of the educational cycle. The program is considered one of the best in the country, which is responsible for the program's excellent quality and honoring. For the course, applicants must satisfy evaluation based on eligibility criteria among which entrance scores obtained in tests such as IELTS, TOEFL and PTE are imperative for attaining admission. The IU International University of Applied Sciences tuition fee for the first year to pursue this course is Euro 4,788 (INR 530,175). Added should be living expenditures, rent, hostel fees, boards, books and supplies, utilities, or any other expense for the course. This complete budgeting plan ensures that the students go through their college life hassle-free.

Duration	3 years
Tuition & Fees	₹5.09 Lakh Get Fees details
International Students Admission Website	Go to Website
Official Career Service Website	Go to Website
Course Level	UG Degree

Bachelor of Arts in Marketing and Digital Media

Table of contents

Overview
Fees
Entry Requirements
Rankings
Highlights
Scholarships

Bachelor of Arts in Marketing and Digital Media
at
IU International University of Applied Sciences
Fees

The fee breakup of the IU International University of Applied Sciences Bachelor of Arts in Marketing and Digital Media includes the first-year tuition fee and cost of living. The cost of living will include expenses like rent for accommodation, meals, and other utilities. The first-year tuition fees Bachelor of Arts in Marketing and Digital Media is Euro 4,788 (INR 530,175). Students must note that the total expenses are subject to vary, depending on the additional charges set by the IU International University of Applied Sciences. Students can check the table given below to know more about IU International University of Applied Sciences Bachelor of Arts in Marketing and Digital Media fee breakup.

1st year tuition fees

Fees components	Amount (for 1 year)
Tuition & fees	INR 5,09,337

Other expenses in 1st Year

Fees components	Amount (for 1 year)
Insurance	INR 1,17,016
Transportation	INR 63,827

Calculated at the exchange rate of 1 Euro = INR 106.37781 | Tuition & expenses were last updated on 26ᵗʰ August 2026

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Bachelor of Arts in Marketing and Digital Media
at
IU International University of Applied Sciences
Entry Requirements

Requirements for 12th grade Lock Icon

50%
Applicants must have passed high/Secondary school

TOEFL

No specific cutoff mentioned

PTE

No specific cutoff mentioned

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IELTS

No specific cutoff mentioned
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Bachelor of Arts in Marketing and Digital Media
at
IU International University of Applied Sciences
Rankings

University Ranking

Rank	Rank Publisher
#701	Europe QS, 2026

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IU International University of Applied Sciences
Students Ratings & Reviews

4/5

70 Verified Reviews Info Icon

Student Views (Based on Reviews)

57% students never faced discrimination in this university

Vibe of Campus

Friendly

Academically oriented

Easy going

Liberal

Internships3.4

Part time work3.7

Post study jobs3.8

Quality of faculty3.8

Student Life3.9

Value for money3.6

Public transportation4.6

Safety4.6

Indian Food4.1

Permanent Immigration4

Adnan Akhtar Verified Icon

M.A. International Management - Batch of 2025

4.2

Suggestions for Improvement in practical Education & Classroom Diversity

Tips: Before joining, students should know that English-taught programs often have a large South Asian student community. I also think students should carefully consider the tuition fees. For a private university, I found the tuition fees reasonable, but if you have the opportunity to study at a good public university in Germany, it may be worth considering because tuition fees are generally much lower or even absent. I would rate my university experience around 3 out of 5. I think there is room for improvement in the quality of education and practical learning. At the same time, having students from different cultural backgrounds is also an important part of education because you learn different perspectives from each other. I have changed a lot since I first came to Germany. In the beginning, the culture, education system, working environment, and everyday life were all new to me. Over time, I became more independent, confident, and adaptable. One important thing I learned is that university can provide theoretical knowledge, but personal and professional development also depends on your own effort. You have to take responsibility for your growth and continuously improve yourself. I did not receive any scholarship. I also did not actively look into scholarship opportunities at that time, so I cannot comment on the allowance or application process. Overall, I would rate my university experience 3 out of 5. The course gave me a good theoretical foundation, but I believe there is room for improvement in practical education. One thing I will always remember positively is advice from a faculty member on my first day. I was worried about how I would manage in Germany and build my career. He told me, u201cYou will achieve everything, but it is step by step. You have to climb the steps before reaching your destination. u201d I still remember and follow this advice. Germany has helped me become much more independent and confident. Looking back, I can SEE how much I have grown si

Likes (Safety): Honestly, compared to other cities, I feel Berlin is much safer, and it's actually very good to get different types of cuisine, and definitely there are a lot of food options for Indian food lovers. And the transport is also good, it has great connections you can travel all over Berlin with your student ticket. And for the food options, your university also provides you with the Mensa student food card, where you can get very cheap and amazing food options.

Dislikes (Value for money): I would say the tuition feels are justified. However, the tuition feels is lesser than any other private university, there aren't many, and it can be better if they focused a little to provide practical knowledge. The most important part of this university is that you will mostly find south Asian community.

Total Monthly ExpenseEuro 3850

Prepping time for classes10 hours/Week

Expected Annual SalaryEuro 40125

Reviewed on 26 Sep 2026Read more

Anonymous

M.A. International Management - Batch of 2026

3.0

Visa situation after the university

Tips: Most of the things they have to do on their own, and the university does not confirm the visa situation for the future because many students have experienced visa refusal even after completing the degree at this university. The situation was quite depressing when students had to leave Germany mid-degree.

Likes (Public transportation): Berlin has quite good transportation facilities. Trams and the U-Bahn rarely go on strike there. And the S-Bahn used to run regularly; it is quite easy to get to the university. Initially can be a bit confusing, but later you get familiar with where u have to get transfers and transport.

Dislikes (Quality of faculty): Initially, the staff was extremely experienced, but later they reduced the qualite, some of them were from Pakistan and India and were not able to pronounce some basic accounting terminology. And they used up a lot of the students' time.

Total Monthly ExpenseEuro 1250

Prepping time for classes19 hours/Week

Expected Annual SalaryEuro 42525

Reviewed on 20 Sep 2026Read more

Anonymous

M.Sc. Cyber Security - Batch of 2028

4.6

Flexible Learning with an International perspective

Tips: As a learner, I will be ready for a very flexible and self-directed learning process. I chose IU because of this flexibility and the possibility of pursuing my education from India. In general, I feel happy with the flexibility of the university and the cybersecurity course offered by IU.

Total Monthly ExpenseEuro 1500

Prepping time for classes25 hours/Week

Expected Annual SalaryEuro

Reviewed on 20 Sep 2026Read more

Anonymous

MBA in Supply Chain Management - Batch of 2023

3.8

My College was nice but my suggestion to any student would be to go for a Public University.

Tips: Studying here requires self-learning and Time management. Learning German is also very, very important. It was a big transition, but slowly, slowly everything becomes normal. Keep yourself positive. I did not get any scholarship, I came through UpGrad. Overall, I am happy. This college gave me international exposure. Finding a job is really challenging here, especially without German. But all this experience makes you more independent day by day.

Likes (Public transportation): I rated it 5 because the campus is well connected to the city. There are several transportation options available, including Bus, Tram, S-Bahn, and U-Bahn. For 63 euros, you can buy the Deutschland Ticket. For a whole month, you can travel throughout Germany and use any transportation.

Total Monthly ExpenseEuro 1100

Prepping time for classes15 hours/Week

Expected Annual SalaryEuro

Reviewed on 18 Sep 2026Read more

Anonymous

B.A. Business Administration - Batch of 2028

2.8

Great Environment, Lackluster Job Support

Tips: Moving here was a positive cultural experience mainly because the city feels incredibly secure and student-friendly day and night. However, prospective students should know that the university lacks strong career infrastructure. I managed without scholarships, but value for money is low due to minimal internship guidance, limited part-time job avenues, and sparse industry networking. The academics and student atmosphere are average, but you must be prepared to do all the heavy lifting yourself if you want to gain practical work experience.

Likes (Safety): Very Low Crime Rate: A city is safe in every sense of the term, and there is no sense of danger or harassment in the city. A Warm and Friendly City: The city’s inhabitants take care to make it a warm and friendly city for the student so that he/she can feel valued and respected. Well-Lit Infrastructure and Roads: The city’s infrastructure, roads, residential places, and even the university campus are well-lit during the night and do not give a sense of being deserted. Safe and Convenient Transportation: A student can explore the city on foot or by bicycle conveniently.

Dislikes (Internships): Not any internship through the university; no help from the university. The university career center provides almost no help with internships, campus drives, or any kind of outreach for helping students to get internships. No Campus Drives: Almost no campus drives, career fairs, or company meet-ups by the university to bring the students in contact with prospective employers. Weak Links to Industry & Alumni Network: The university lacks active connections with local and national companies, as well as an alumni network, which means that cold outreach is the only way out for the students.

Total Monthly ExpenseEuro 1500

Prepping time for classes20 hours/Week

Expected Annual SalaryEuro 60000

Reviewed on 17 Sep 2026Read more

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