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MBA in Business and Marketing 

  • Private University
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MBA in Business and Marketing
 at 
ICD 
Overview

Duration

1 year

Tuition & Fees

12.56 Lakh
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Course Level

PG Degree

MBA in Business and Marketing
 at 
ICD 
Fees

icon1st year tuition fees
Fees componentsAmount (for 1 year)
Tuition & feesINR 12,56,400
Info IconCalculated at the exchange rate of 1 Euro = INR 104.7 | Tuition & expenses were last updated on 1ˢᵗ April 2025

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MBA in Business and Marketing
 at 
ICD 
Entry Requirements

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MBA in Business and Marketing
 at 
ICD 
 
Frequently Asked Questions

Q:   What are the skills required for Sales and Marketing?
A: 

Sales and marketing are vital tasks in any firm, and they demand a diverse set of talents to be successful. Here are some of the essential sales and marketing skills:

Communication: The capacity to communicate successfully with clients understand their needs and sell your product or service persuasively.

Product Knowledge: A thorough understanding of the items or services being sold, including features, benefits and competitive advantages.

Negotiation: The ability to negotiate terms, pricing and agreements with clients in order to achieve mutually advantageous outcomes.

Q:   What is the syllabus for MBA in Sales and Marketing?
A: 

The curriculum for an MBA in Sales and Marketing varies per institution, but in general, it covers a broad range of topics to offer students with a complete understanding of sales and marketing tactics, methods, and management. Some of the main subjects taught in the MBA in Sales and Marketing programme are:

MBA in Sales and Marketing

Business Communication Skills

Financial Accounting

Financial Accounting

Career Planning

Human Resource Management

Cost and Management Accounting

MBA in Business and Marketing
 at 
ICD 
 
Students also asked

Q:   Which are the main subjects taught in MBA in Marketing?
A: 

Marketing Management, Consumer Behavior, Market Research, Brand Management, Digital Marketing, Advertising and Promotion, Sales Management, Product Development and Management, Strategic Marketing, International Marketing, and Social Media Marketing are the major subjects covered under the MBA in Marketing syllabus. These subjects help in understanding marketing strategies, consumer behavior, market trends, and the use of various marketing channels in today's business environment.

Q:   Can I get a job after completing BBA in finance and marketing directly? Will the companies come for campus selection?
A: 

Yes, you can secure a job after completing a BBA in Finance and Marketing. Many companies visit campuses for placements, offering roles in sales, marketing, finance, and operations. Opportunities depend on your college's reputation, academic performance, internships, and communication skills. Focus on building a strong resume, networking, and improving practical knowledge to enhance employability. Consider joining companies like banks, FMCGs, or startups for entry-level positions in your field of interest.

MBA in Business and Marketing
 at 
ICD 
Highlights

  • The MBA in Business and Marketing has been designed to equip students with the knowledge and skills for successful business development careers in an international context
  • The course focuses on the specific features of European and Asian markets
  • The MBA course is oriented towards international business. There are numerous career opportunities in a supranational job market, for which the MBA in Business and Marketing has been specially designed
  • This MBA has been designed to enable students to reach new heights in business by integrating an international dimension into their skill set. The course offers a cutting-edge learning experience for the future managerial talent modern businesses actively seek to recruit
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MBA in Business and Marketing
 at 
ICD 
Important Dates

Sep , 2025
Course Commencement Date

MBA in Business and Marketing
 at 
ICD 
Scholarships

Scholarship information is not available. You can apply to non-college specific scholarships available for France.
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About the author

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Akanksha Malhotra

Study Abroad Expert

Akanksha Malhotra is a Content Writer / Editor at Shiksha.com's Study Abroad vertical, creating content for University pages. She is a seasoned education writer with 5+ years of experience, including writing articles for all-India and state levels, r...Read Full Bio

MBA in Business and Marketing
 at 
ICD 
 
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MBA in Business and Marketing
 at 
ICD 
Contact Information

Address

Campus IGS, 186 Rte de Grenade, 31700 Blagnac, France
Paris ( Other - France)

Email
admissions-icd@groupe-igs.fr

(For admission query)

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