Master of Science in Digital Marketing and Analytics
3.9 /5- Private University
Talk to ExpertMaster of Science in Digital Marketing and Analytics at DBS Overview
Master of Science in Digital Marketing and Analytics
at DBS
Our counselors guided 14 students in securing admission to this course. Know moreThe Dublin Business School is a popular destination among international PG students interested in starting Master of Science in Digital Marketing and Analytics from abroad. The program lasts for a duration of 1 year. The Master of Science in Digital Marketing and Analytics program is considered part of the top ranked courses in Ireland. Candidates interested in pursuing the course must meet the eligibility criteria & secure valid scores in exams such as IELTS, TOEFL and Duolingo. The interested students should fill the form as soon as possible because the application window opens for a short time only. The first year tuition fee for Master of Science in Digital Marketing and Analytics at Dublin Business School is around Euro 15,575 (INR 1,724,620). Students must also plan for some other additional costs over the duration of studies such as rent, groceries, books, health insurance, etc.
Duration | 1 year Get Curriculum |
Tuition & Fees | ₹16.92 Lakh Get Fees details |
International Students Admission Website | Go to Website  |
Official Career Service Website | Go to Website |
Course Level | PG Degree |
Master of Science in Digital Marketing and Analytics
Table of contents
Master of Science in Digital Marketing and Analytics at DBS Fees
Master of Science in Digital Marketing and Analytics
at DBS
To get admission in Master of Science in Digital Marketing and Analytics at Dublin Business School students need to cover tuition fees and living costs. The fee structure varies based on whether the student is domestic or international. For international students the tuition fee for the first year is Euro 15,575 (INR 1,724,620). In addition to these students should budget for
- Other living expenses
- including
- housing
- food
- transportation
- books and personal expenses
1st year tuition fees | Fees components | Amount (for 1 year) |
|---|---|
| Tuition & fees | INR 16,92,074 |
Other expenses in 1st Year | Fees components | Amount (for 1 year) |
|---|---|
| Insurance | INR 17,382 |
| Total approximate fees | INR 17,382 |
Calculated at the exchange rate of 1 Euro = INR 108.6404 | Tuition & expenses were last updated on 25ᵗʰ September 2026Master of Science in Digital Marketing and Analytics at DBS Curriculum
Master of Science in Digital Marketing and Analytics
at DBS
For a more in-depth look at the Master of Science (MSc) Digital Marketing and Analytics program at Dublin Business School, click the green button below. The curriculum PDF provides a detailed information regarding several key points associated with the program including the total no. of subjects, electives available to students & some other course related content. A semester wise breakdown of the overall course structure is also included as part of the PDF.
Download exam sample paper
IELTS
IELTS
TOEFL
Duolingo
Master of Science in Digital Marketing and Analytics at DBS Entry Requirements
Master of Science in Digital Marketing and Analytics
at DBS
Requirements for 12th grade
- No specific cutoff mentioned
Graduation
- 60%
- A minimum Second Class Level 8 Honours Degree (2.2) in a cognate discipline from a recognised third level institution or an equivalent professional qualification such as MMII
Convert your GPA to Percentage
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GPA
Percentage
CGPA
Out of 4
TOEFL
- No specific cutoff mentioned
- Read less
- Register for TOEFL iBT® Test Today and get Rs 500 Off. Use code SHIKTOEFL to avail the discount. Hurry Register now for TOEFL
Sign-up to view details
Convert your GPA to Percentage
Calculate your score and check your eligibility at over 2000+ universities.
GPA
Percentage
CGPA
Out of 4
IELTS
- Marks - 6/9
- Get a Full FREE IELTS Prep Course with Shiksha Study Abroad – Limited Seats for Weekend & Weekday Batches! Register now for IELTS
Duolingo
- Marks - 105/160
- Take Duolingo English Test from your home, in just 1 hour and get results in 2 days. 70% cheaper than other English Tests. Register now for Duolingo
Sign-up to view details
Master of Science in Digital Marketing and Analytics at DBS Application Process
Master of Science in Digital Marketing and Analytics
at DBS
Step one
Prepare documents for application
LOR
- Academic/business references (ideally one academic and one business)
CV
- Applicants are required to submit a Curriculum vitae/resume
Step two
Additional documents required
- Academic Transcripts
- Proof of Identification (birth certificate, drivers licence or passport)
- Proof of English proficiency scores
- A copy of your GNIB (Garda National Immigration Bureau) card, work permit (if applicable)
- A copy of your Passport
Step three
Start your online application
Dublin Business SchoolStudents Ratings & Reviews
3.9/5
136 Verified ReviewsStudent Views (Based on Reviews)
- 58% students never faced discrimination in this university
Vibe of Campus
Friendly
Academically oriented
Easy going
Fun loving
Internships3.3
Part time work3.7
Post study jobs3.6
Quality of faculty4
Student Life4
Value for money4
Public transportation4.6
Safety4.2
Indian Food4
Permanent Immigration3.8
A
Anonymous
Master of Science in Data Analytics - Batch of 2025
3.1
Academically oriented campus
Tips: First had a job in India, then transitioned to Dublin for a master's in data analytics, learnt machine learning, good scores and female programmes for scholarships, good course and country for girls, great faculty, stress-free, mindful and positive environment.
Total Monthly ExpenseEuro 1000
Prepping time for classes22 hours/Week
Expected Annual SalaryEuro 37400
A
Anonymous
MSc in Cybersecurity - Batch of 2025
3.5
Practical curriculum with supportive faculty
Tips: Transitioning to college here was smooth, thanks to a very welcoming and multicultural environment. The cultural shift was easy to navigate, with supportive faculty and mostly students from Indian communities who help you settle quickly. While scholarships vary depending on the intake and academics. Overall, I am very satisfied.
Total Monthly ExpenseEuro 1400
Prepping time for classes20 hours/Week
Expected Annual SalaryEuro 40000
M
Mitul Kapoor
Master of Science in Business Analytics - Batch of 2025
4.1
Overall, the college is commendable, particularly regarding its course structure, fees, and faculty.
Tips: Student Experience and Academic Overview: Academic Assistance and Networking u2022 If you don't have any technical knowledge, it is alright because they will teach from scratch and help you make a solid base. But to become more expert in the subject, you will require some extra hours other than the college work. u2022 The students of this college are very friendly, helpful and easy to approach because everyone is trying to network. Scholarship Offerings u2022 About scholarships, I got an offer letter in June 2023 in which there was an offer of u20ac1000 scholarship for me based on a Bachelor's degree and work experience. Coursework and Time Management u2022 This course is well designed, and you will not get confused in the load of assignments.
Likes (Quality of faculty): These teachers help the students handle tough situations in a great way, and they have enough knowledge. They make sure that the concepts are explained to them in such a way that they can easily comprehend them. The teaching faculty includes individuals from various nations, and they have expertise in their respective fields.
Dislikes (Internships): Internships and Employment Possibilities in Ireland: Limited Scope for Internships u2022 No internship program exists in Ireland at all. u2022 Limited scope of internship opportunities exists. u2022 Many students work part-time in retail shops. Work Opportunity Possibility u2022 Reasonable salaries are available for part-time work, and 20 hours a week can suffice to pay the basic cost of living.
Total Monthly ExpenseEuro 1250
Prepping time for classes6 hours/Week
Expected Annual SalaryEuro 37600
A
Anonymous
Master of Science in Marketing - Batch of 2022
4.9
Overall, my experience at DBS has been good.
Tips: Before joining DBS, you need to understand that it’s an urban college, not a traditional green-field campus. The buildings are spread across central Dublin—mainly around Aungier Street and George's Street—so instead of hanging out on a quad, your campus is basically the city itself. That's a massive advantage when it comes to location. You're minutes away from major employers, Grafton Street retail, and endless cafés, making it way easier to hunt for part-time jobs.
You get direct access to Dublin’s transport network with LUAS stops, Dublin Bus routes, and DART connections right on your doorstep. Just keep in mind that living in central Dublin comes with high housing costs, so sorting out accommodation early is crucial. If you prefer a fast-paced, city-integrated learning environment over a isolated campus bubble, DBS is a great fit.
Total Monthly ExpenseEuro 750
Prepping time for classes39 hours/Week
Expected Annual SalaryEuro 91375
A
Anonymous
Master of Science in Business Analytics - Batch of 2025
3.1
Kind of national school..
Tips: DBS was kind of a college where you would find more Asians than Irish. You would feel there is not much difference. No such cultural shift. Less international vibe. The country is beautiful, though. Irish people are very friendly. I would say very little to no racism. Although it depends where you are living, the area or locality. They won't make you feel that you don't belong here.
Likes (Public transportation): The campus is in the city center. Public transport is easily available. Buses or trains are available and are affordable. The city center is well connected. The campus is well connected with public transport, but it is very slow. For just 10-12 km, it would take around an hour. Not very convenient.
Dislikes (Post study jobs): The Irish market is very small. The population is increasing at a fast rate due to a lot of immigration. The market is very competitive. People having 4-5 years of experience are competing for the graduate roles. People do get hired, but a good connection is needed. The market is more about the referrals and connections. The job roles are mostly about IT and finance. And for finance, there are a lot of job opportunities.
Total Monthly ExpenseEuro 1100
Prepping time for classes35 hours/Week
Expected Annual SalaryEuro 36625
View All 169 Reviews
Master of Science in Digital Marketing and Analytics at DBS Highlights
Master of Science in Digital Marketing and Analytics
at DBS
- The Master of Science in Digital Marketing and Analytics programme enables learners to develop the specialised skills and attributes necessary to meet the demand of the modern-day digital marketing environment and be able to make fully informed marketing decisions at leadership level.
- Graduates of the Master of Science in Digital Marketing and Analytics will understand the core principles of digital marketing and analytics, be equipped to utilise data and visualisation tools, apply the appropriate marketing models, and inform business decision making in an ethical context.
- The programme’s specific objectives are as follows:
Imbue a critical analysis of the current and emerging theories of digital marketing, informed by up-to-date research and activity in the digital marketing field.
Develop practical skills in problem identification and problem-solving using data, and carrying out the digital marketing activities of an organisation.
Identify and develop autonomous learning skills for the graduates of tomorrow who can work both independently and collaboratively.
Master of Science in Digital Marketing and Analytics at DBS Important Dates
Master of Science in Digital Marketing and Analytics
at DBS
Sep , 2027
Course Commencement Date
Master of Science in Digital Marketing and Analytics at DBS Scholarships
Master of Science in Digital Marketing and Analytics
at DBS
Scholarship information is not available. You can apply to non-college specific scholarships available for
Ireland.
View all 45 scholarships
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Master of Science in Digital Marketing and Analytics at DBS Contact Information
Master of Science in Digital Marketing and Analytics
at DBS
Address
Aungier Street, 13/14 Aungier Street, Dublin 2, Dublin, D02 WC04, Ireland
Dublin ( Other - Ireland)
Phone
Email
international@dbs.ie
(For general query)
admissions@dbs.ie
(For admission query)
Go to College Website ->