Advertising

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New answer posted

9 months ago

0 Follower 29 Views

N
Nupur Solanki

Beginner-Level 2

There are various great institutes for pursuing MA in Advertising and Public Relations in India. Some of them are mentioned below:

  • Indian Institute of Mass Communication (IIMC)
  • Jamia Millia Islamia, New Delhi
  • Symbiosis Institute of Media and Communication (SIMC)
  • Christ University, Bangalore

For admission to any of these institutes, you need to visit their official websites and follow steps mentioned for the application process. To know more about the following institutes, you can refer to the Shiksha website.

New answer posted

10 months ago

0 Follower 14 Views

A
Akash Kumar Gupta

Guide-Level 15

A pass in Higher Secondary School Certificate (Std. XII) conducted by the Maharashtra State Board of Secondary and Higher Secondary Education or equivalent is necessary for admission to the Bachelor of Arts (Advertising & Journalism) programme at Jai Hind College. Admission will be provided on the basis of a minimum aggregate score of 60% marks. Merit-based selection process and in addition, candidates also need to appear for the Jai Hind College Common Entrance Exam (CEE), which would help in finalizing the admission decision with board exam results.

 

New answer posted

a year ago

0 Follower 8 Views

P
Pallavi

Contributor-Level 10

Preparing for entrance tests for an MA in mass communication, specifically advertising and corporate communication, at Christ University in Bangalore necessitates a planned approach. Here are some common guidelines that will help you prepare efficiently.

  1. Understand the Exam Pattern: Start by comprehending the exam format, including the types of questions, duration, and marking scheme. This will help you organize your preparation strategy.
  2. Collect Study Materials: Collect appropriate study materials, such as textbooks, sample papers, and online resources, on the topics covered in the syllabus.
  3. Syllabus Familiarity: Review the detailed curr
...more

New answer posted

a year ago

0 Follower 4 Views

P
Pallavi

Contributor-Level 10

Whether the syllabus of advertising is considered “easy” or "tough" depends on various factors, including your interests, skills, and the specific curriculum of the program. Like any other major, advertising requires dedication, creativity, and critical thinking. Here are some factors to consider:

  • Creativity
  • Analytical Skills
  • Communication Skills
  • Technology
  • Workload
  • Industry Knowledge

In the end, whether advertising is perceived as “easy” or "tough" depends on your strengths and interests. If you are passionate about creativity, communication, and consumer psychology, advertising may be a rewarding major for you. Howev

...more

New answer posted

a year ago

0 Follower 3 Views

P
Pallavi

Contributor-Level 10

The future trends in the advertising industry that could impact careers is that, the industry is increasingly digital, data-driven, and personalized. Expect continued growth in social media marketing, influencer marketing, programmatic advertising, and content marketing.

New answer posted

a year ago

0 Follower 10 Views

P
Pallavi

Contributor-Level 10

Starting salaries vary depending on factors like experience, specialization, location, and company size. Entry-level roles might start around INR 4-6 Lacs per annum, with scope for growth based on performance and skill development.

Moroever, Advertising is a stable career option. Mobile advertising has been on growth and is projected to become a market of INR 304 billion by 2023. Thus, candidates can find several job opportunities in the Advertising industry. 

New answer posted

a year ago

0 Follower 6 Views

P
Pallavi

Contributor-Level 10

Career options in Advertising industry span diverse areas like copywriting, graphic design, art direction, account management, media planning, digital marketing, social media marketing, brand management, and creative direction. You can also pursue entrepreneurial ventures or specialize in specific industries like healthcare, fashion, or technology.

New answer posted

a year ago

0 Follower 4 Views

P
Pallavi

Contributor-Level 10

While not always mandatory, a portfolio showcasing your creative work, problem-solving skills, and understanding of advertising principles can significantly enhance your application and impress potential employers.

New answer posted

a year ago

0 Follower 3 Views

P
Pallavi

Contributor-Level 10

Students can have a look at the table below to learn the main entrance exams for admission to Advertising courses:

Exam Name

Exam Details

XAT

The Xavier's Aptitude Test, popularly known as XAT, is a once-per-year national entrance exam for MBA/PGDM programmes offered by more than 100 institutions that are conducted by XLRI, Jamshedpur. It lasts for three hours and is administered via an online admission exam. It is done in 71 Indian cities.

IIMC Entrance Exam

A university-level entrance exam known as the IIMC (Indian Institute of Mass Communication) entrance exam is required for admission to various post-graduate mass communication courses at all six IIMC campuses. It has a 120-minute exam duration, is administered offline, and is conducted annually.

XIC OET

The Xavier Institute of Communications, Mumbai, administers the Xavier's Institute of Communications Online Entrance Examination as a requirement for admission to the institution's several postgraduate programmes in mass communication.

 

New answer posted

a year ago

0 Follower 6 Views

P
Pallavi

Contributor-Level 10

Leading institutions include Mudra Institute of Communications (MICA), Symbiosis Institute of Media and Communication (SIMC), Xavier Institute of Communication (XIC), Indian Institute of Mass Communication (IIMC), and many more. Consider factors like curriculum, faculty, industry connections, placement records, and alumni network when choosing a college.

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