What is Advertising?: Course Fees 2025, Subjects, Top Colleges, Admissions

Updated on May 15, 2025 10:43 IST
Akansha Bisht

Akansha BishtSenior Executive

Advertising is referred to as a means of communication with potential consumers to build a connection with them to sell and promote your products or services. These help advertising professionals establish a link with their target audience and help develop a brand value. 

Advertising courses are offered at various levels, including UG, PG, Certificate, Diploma, and Doctoral. The eligibility criteria for different course levels vary, however, the minimum eligibility requirement is to pass Class 12 with a minimum of 45% aggregate score from a recognized board.

Depending on the course levels and types, some colleges conduct entrance exams for the Advertising course. Some of the top entrance exams include CUET, CUET-PG, CAT, JEECUP, XAT, NID Entrance, and so on. Some popular Advertising colleges in India are IIMC New Delhi, Xavier Institute of Communications, St. Joseph’s University, Kishinchand Chellaram College, Amity School of Communication, MCNUJC Bhopal, etc.

The course fee structure of every Advertising course differs depending on the course level, type, and the college. However, the average UG-level Advertising course fee ranges from INR 1,080 to INR 35.85 Lakh. Advertising students can seek countless employment opportunities in the field of Advertising and Digital Marketing.

Interested candidates can continue reading the article for more details on the Advertising course.

Ads Course Relevant Links:

How is Marketing Not the Same as Advertising?

Advertising Course Details: Highlights

Advertising agencies prefer hiring creative and talented people who are capable of thinking independently and are also excellent team players. There are many job profiles candidates can work for after studying advertising as a subject.

Candidates can look at some of the Advertising course's key points given in the table below.

Parameters

Course Details

Ads Course Full Form

Advertising Course

Advertising Course Level

UG, PG, PhD, Diploma, Certificate

Advertising Course Duration

UG: 3 - 4 Years

PG: 2 Years

Diploma/Certification: 3 Months - 2 Years

PhD: 3 - 6 Years

Advertising Eligibility Criteria

UG: Class 12 with a minimum aggregate of 50%.

PG: A bachelor's degree in a relevant discipline.

Advertising Admission Criteria

Merit and Entrance Exam-Based

Key Topics Covered in Advertising Courses

Introduction, Communication Theories, Advertising and Marketing, Digital Marketing, Creative and Campaign Planning, Copywriting, etc.

Advertising Top Colleges

IIMC New Delhi, Xavier Institute of Communications, St. Joseph’s University, Kishinchand Chellaram College, Amity School of Communication, MCNUJC Bhopal, etc.

Advertising Course Fee

INR 1,080 to INR 35.85 Lakh

Advertising Job Profiles

Commercial Photographer, Creative Technologist, Copywriter, Creative Director, Art Director, Illustrator, Prepress Specialist, etc.

Advertising Top Recruiters

Hindustan Thompson Associates (HTA), McCann Erickson India Ltd, TLG India Pvt Ltd (Leo Burnett), Grey India, R K Swamy/ BBDO Advertising Ltd, Contract Advertising India Ltd, etc.

Advertising Average Salary 

INR 3.7 LPA

Note: The information is sourced from external sources and may vary.

Quick Links on Advertising Courses:

Difference Between Advertising and Publicity

 

Q:   What are the future trends in the Advertising industry that could impact careers?
A:

The future trends in the advertising industry that could impact careers is that, the industry is increasingly digital, data-driven, and personalized. Expect continued growth in social media marketing, influencer marketing, programmatic advertising, and content marketing.

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Q:   I want to make a career in advertising. What are the different avenues and how do I get started?
A:
If you have the passion, and the staying power, you can do it. Some simple steps that one can follow to make a career in the advertising sector. But before the steps, I would advise you to pursue a degree related to advertising and if not advertising, I would ask you to pursue a degree in mass communication as advertising is an extended sector related to mass communication. Here are the steps: Intern at an agency. For an ad agency, an intern is a win-win situation. Intake an entry level position. Do freelance work. Create spec ads. Contact radio and television stations. Get an advertising education. Introduce yourself to key people. Network. To check a list of colleges offering a course related to advertising, you can follow this link. Also, to get detailed information about the colleges offering this course, you can click on the name of the college to reach the college page. https://www.shiksha.com/mass-communication-media/advertising/colleges/colleges-india.
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Q:   What are the various Advertising courses offered in India?
A:

Candidates who wish for an undergraduate course must have completed Class 12 with a minimum of 45 per cent. For postgraduate degree/diploma courses majoring in Advertising, candidates must have completed a bachelor's degree course or equivalent.

The majority of universities don't require entrance tests for the advertising course, however, a few universities do in order to admit students to their institutions' Advertising programmes. Applicants must have earned at least a 60% or 55% grade in their prior degree programme. Must have successfully completed a bachelor's degree in advertising, mass media communications, or a closely related field.

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Q:   What are all the career options in Advertising after BMM degree?
A:
After BMM, one can get into areas such as client servicing, media planning, copywriting or creative writing, account planning etc. You can also do a Masters course from a well-ranked institute and then join the industry.
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Q:   What should I to make career in advertising?
A:
Kritika, either get into media planning and marketing or if you want to do the creative stuff take up design/ animation. A good mentor and wise selection of courses with a good school, followed by diligent learning, would get you a head start in your career. However, you must check your suitability for this field. Animation is an art form and a very demanding career. It has ample opportunities for the creatively talented people. Opportunities lie in UI Design, Graphic Design, Storyboarding, Animation Design, Game Design, 3D Modelling, Texturing and Lighting, Dynamics and VFX and of course animation (2D and 3D). Of course at the top of the pile lies Concept Designing - these people are required by Event Companies, Animation Studios, VFX Studios, and of course Game Studios. However, choosing between these must be done after seeing your performance in each of these. So going for a generic course covering all or most of these would be the best way to get started in these careers. Typically you should have good sketching skills to be able to make a sound career in this (if you work hard you can improve your drawing skills tremendously). You may also like to read this about the kind of preparation the best students put into design http://bit.ly/1ddUSi8. Nothing but your innermost talent and passion should lead you to the course and the institute you choose. Go speak to people over there and see if you like their philosophy and they change your perspective.Try their website for more details. Also remember that Animation requires good mentoring. Typically go for a school which offers all the information including faculty on their website. Here is an article by Arena Chandigarh Centre Head on Shiksha website about how to select the right college https://www.shiksha.com/questions-to-ask-before-you-pick-an-animation-college-article-4699-1. And here is a complete snapshot of Gaming Industry by me on Shiksha website https://www.shiksha.com/from-gaming-to-game-designing-article-5827-1. Wish you the best for your career. Remember, your Career is a resultant of your knowledge combined with your passion and expression ability. If you like this answer you may select it as best answer or press like
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Table of content
  • Advertising Courses Eligibility Criteria & Admission Process 2025
  • Advertising Courses Entrance Exams
  • Types of Advertising Courses
  • Advertising Course Syllabus
  • Online Advertising Courses
  • Best Advertising Colleges in India
  • Popular Private Advertising Colleges in India
  • Advertising Career Scope: Job Profiles, Salary and Top Recruiters
  • FAQs on Advertising Courses
  • Popular Advertising Specializations
  • Popular Advertising UG Courses
  • Popular Advertising PG Courses
View More

Advertising Courses Eligibility Criteria & Admission Process 2025

Candidates can choose a degree, diploma, or certificate advertising course at the undergraduate, postgraduate, doctorate, and certificate levels. Eligibility criteria for all the levels of advertising courses are mentioned below. The eligibility criteria mentioned above may vary depending on the college or university to which a candidate is applying for admission.

Students can have a look at the table below to know the eligibility criteria for each level.

Degree

Eligibility Criteria

Undergraduate (Degree/ Diploma)

Class 12 from a recognized board with a minimum aggregate of 45%.

Postgraduate (Degree/ Diploma)

A bachelor's degree from a recognized university in a relevant discipline.

PhD

A master's degree in a relevant discipline from a recognized university.

Certificate

An applicant must have earned at least a 50% grade point average in their 12th grade from an accredited board.

Note: The information is sourced from external sources and may vary.

Recommended links for Advertising:

Public Relations in Mass Communication (Public Relations vs. Media Relations)

List of Entrance Exams for Journalism and Mass Communication 2025: After 12th & Graduation

Master of Journalism Specializations: Courses, Top Colleges, Requirements, Entrance Exams

Advertising Course Admission Process 2025

The admission process for Advertising programs varies depending on the course levels and types. The steps in the process also differ depending on the admission criteria (merit or entrance exam-based). However, for candidates' reference, here are some important steps that every candidate has to follow: 

STEP I: ELIGIBILITY CRITERIA

First, the applicants need to check the eligibility criteria for their desired college, as these criteria can vary depending on the specific college/university.

STEP II: REGISTRATION & APPLICATION FORM

Now, they have to register on the official website of the college/exam body. With those registration details (username and password), they can log in to their account and fill out the application form. It also involves attaching the necessary documents and paying the application fee.

STEP III: ENTRANCE EXAMS

Now, the applicants must prepare for the entrance exams and appear for the exam at the given time and exam center.

STEP IV: AWAIT RESULTS/CONFIRMATION EMAIL

After this, the candidates have to wait for the college or exam body to release the results. For merit-based candidates, the college will verify the application and send a confirmation email to the selected candidates.

STEP V: COUNSELLING SESSION

The last step in the process is to attend the counselling session either online or at the college, fill out the necessary forms, and pay the admission fee to confirm enrollment in an Advertising program.

Note: Depending on the course level, type, and the college, shortlisted candidates may have to appear for interview rounds. It is advised to check the official website of the college/exam body for accurate information.

 

Q:   What are the eligibility criteria for pursuing Advertising courses?
A:

Candidates who wish for an undergraduate course must have completed Class 12 with a minimum of 45 per cent. For postgraduate degree/diploma courses majoring in Advertising, candidates must have completed a bachelor's degree course or equivalent.

The majority of universities don't require entrance tests for the advertising course, however, a few universities do in order to admit students to their institutions' Advertising programmes. Applicants must have earned at least a 60% or 55% grade in their prior degree programme. Must have successfully completed a bachelor's degree in advertising, mass media communications, or a closely related field.

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Q:   What are the various courses for Advertising after 10th?
A:

After 10th in India, advertising course options are limited. Some institutes offer Diploma programs in related fields like mass communication or graphic design, but a full-fledged advertising program typically requires completion of 12th grade or a bachelor's degree. Focus on building foundational skills like writing, design, and critical thinking through general education while exploring online resources and internships to gain an edge in the future.

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Q:   What is the scope of MBA in advertising management?
A:
Hi, MBA in advertising or Advertising management is a career path in the advertising industry. Advertising & promotions managers may work for an agency, a PR firm, a media outlet, or may be hired directly by a company to develop branding for the company's product or service. Ad management incorporates various specialized sub-functions like media strategy, message strategy, media planning, media buying etc. These are the colleges in Mumbai:- S.K.Somaiya College of Science,Arts and Commerce K.J.Somaiya College of Arts and Commerce K.J Somaiya College of Science,Commerce and Arts Lala Lajpatrai College of Commerce and Economics,Mahalaxmi R.A. Podar College of Commerce & Economics, Matunga, Mumbai Nagindas Khandwala College of Commerce . All the Best!
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Q:   What is the scope of advertising in India? How should I go for it? Should I opt for BMM?
A:
You can pursue BBM or BBA in advertising media and for the Masters you can go for Marketing or advertising MBA.
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Q:   Is it necessary to have a portfolio for getting into an Advertising course or landing a job?
A:

While not always mandatory, a portfolio showcasing your creative work, problem-solving skills, and understanding of advertising principles can significantly enhance your application and impress potential employers.

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Advertising Courses Entrance Exams

Advertising courses are offered at various levels, hence, the admission criteria and entrance exams for these course levels differ. Here's the list of some popular mass communication entrance exams conducted in India for the Advertising course. 

Entrance Exams

Exam Dates

Exam Schedule

CUET 2025 May 13 - June 3, 2025 CUET Exam Schedule 2025
CUET-PG 2025 Result Out on May 6, 2025 CUET-PG Exam Schedule 2025
CAT 2025 November 30, 2025 CAT Exam Schedule 2025
JEECUP 2025 May 20 to 28, 2025 JEECUP Exam Schedule 2025
NID Entrance 2025 Result on May 16, 2025 NID Entrance Exam Schedule 2025
XAT 2025 January 4, 2026 XAT Exam Schedule 2025

Note: The information is sourced from the official/counselling body of the institute/exam.

Advertising Course Relevant Information:

Delhi University Colleges Accepting CUET 2025 Score

JEEECUP Exam Pattern 2025: Check Section Wise Paper Pattern, Duration of Exam, Marking Scheme

XAT Exam Preparation 2026: Check Expert Tips, Strategy & Guide

Important Exam Dates

DatesUpcoming Exam Dates
Mar ' 26

XET 2026 Registrations

TENTATIVE
Apr ' 26

XET 2026 Exam (Online Test)

TENTATIVE
DatesPast Exam Dates
12 Jul ' 25

URAT PG 2025 Second Merit List

11 Jul ' 25 - 18 Jul ' 25

URAT PG 2025 Merit Based Application

08 Jul ' 25 - 11 Jul ' 25

URAT PG 2025 Document Verification & Fee Payment for Admission

14 Jul ' 25 - 31 Oct ' 25

JMI Entrance Exam 2025 Counselling

31 Oct ' 25

Last Date for submitting Qualifying Exam result (...

Oct '25

SAT Registration Deadline for November Test

TENTATIVE

26 Sep ' 25 - 11 Oct ' 25

FTII JET 2025 (Stage 2) Exam

To Be Notified:

FTII JET 2025 Final Result

TENTATIVE

14 Nov ' 24 - 30 Sep ' 25

CGCUET 2025 Registration

Q:   What are the popular entrance exams for pursuing Advertising courses?
A:

Students can have a look at the table below to learn the main entrance exams for admission to Advertising courses:

Exam Name

Exam Details

XAT

The Xavier's Aptitude Test, popularly known as XAT, is a once-per-year national entrance exam for MBA/PGDM programmes offered by more than 100 institutions that are conducted by XLRI, Jamshedpur. It lasts for three hours and is administered via an online admission exam. It is done in 71 Indian cities.

IIMC Entrance Exam

A university-level entrance exam known as the IIMC (Indian Institute of Mass Communication) entrance exam is required for admission to various post-graduate mass communication courses at all six IIMC campuses. It has a 120-minute exam duration, is administered offline, and is conducted annually.

XIC OET

The Xavier Institute of Communications, Mumbai, administers the Xavier's Institute of Communications Online Entrance Examination as a requirement for admission to the institution's several postgraduate programmes in mass communication.

 

Q:   How to prepare for the IIMC entrance exam?
A:

Candidates can follow the below-mentioned steps to prepare for the IIMC Entrance Exam:

Know the syllabus thoroughly.
Get all the study material required for the entrance exam to help prepare better.
Understand the exam pattern and marking scheme so that you can prepare accordingly.
Create a day to day, weekly and monthly time table on how much material to cover on a daily basis.
Solve question papers, sample papers and give mock tests to know your strengths and weaknesses.

Types of Advertising Courses

Advertising programs are offered at various levels and types, including UG, PG, Certificate, Diploma, and Doctoral. Hence, the colleges, curriculum, fee structure, etc., differ for all the courses. The following table contains some popular Advertising course levels with top colleges and their fee structure:

Advertising Course Levels Top Advertising Colleges Course Fee
UG-Level Advertising Courses (BA, BBA, BSc, BDes, etc.) Jagran Lakecity University INR 2.1 Lakh - 3.15 Lakh
Bennett University INR 9.21 Lakh - 18.8 Lakh
The Heritage Academy INR 4.4 Lakh
FLAME University INR 22.2 Lakh - 35.85 Lakh
Jai Hind College INR 1.29 Lakh
PG-Level Advertising Courses (MA, MBA, MSc, MDes, etc.) St Joseph's University INR 2.75 Lakh
Kishinchand Chellaram College INR 1.3 Lakh
Amity School of Communication INR 5.4 Lakh
MCNUJC, Bhopal INR 51,150 - INR 3.36 Lakh
Jagran Lakecity University INR 1.5 Lakh
Diploma in Advertising IIMC Delhi INR 1.23 Lakh
Xavier Institute of Communication INR 3.23 Lakh
Apeejay Institute of Mass Communication INR 2.9 Lakh
Chaudhary Charan Singh University INR 55,335
Panjab University INR 37,100
Certificate in Advertising Delhi School of Communication INR 60,000
APG Shimla University INR 35,000
Institute of Mass Communication, Film and Television Studies INR 18,000
Sadhna Academy for Media Studies INR 30,000 - 60,000
ISDI WPP School of Communication INR 6.42 Lakh

Note: The information is sourced from the official/counselling body of the institute/exam.

Advertising Suggested Topics:

CUET Mass Media and Communication Syllabus 2025: Important Topics, Pattern, and Best Books for CUET

 
Q:   Which Advertising course level is the best to pursue?
A:

It completely depends on your interest and career demand. If you wish to opt for mid-level job positions and better salary prospects, opting for an MBA, PG Diploma, or any Master's degree in Advertising will help you get it. If you want to enhance your skills in this field, going for a certification programme will save you time, money, and offer you the same knowledge.

Opting for a course level in a specific field should be based on your analysis of which option is suitable for you.

Q:   Which are the most affordable colleges for Advertising at UG level?
A:

Here are some top Advertising college options offering UG level programs at affordable rates in India:

Top Advertising CollegesTuition Fee
Aditi Mahavidyalaya, University of DelhiINR 540
Kamala Nehru College, University of DelhiINR 1,080
Extol CollegeINR 35,700
Dhamma Dipa International Buddhist UniversityINR 36,000 - INR 1.5 Lakh

Note: The information is sourced from the official/counselling body of the institute/exam.

Advertising Course Syllabus

The subjects and syllabi of Advertising courses differ depending on the course level, type, and the college. However, for candidates' reference, here are some top Advertising courses' syllabi followed in India.

BA in Advertising and Communication Design Syllabus

BA in Advertising and Communication Design is a 3-year-long UG degree program divided into 6 equal semesters. Here's the overview of the BA in Advertising and Communication Design syllabus:

BA in Advertising and Communication Design Subjects Semester I
Language Skills Introduction to Advertising
Fundamentals of Art Study from Life I
Art Software -
BA in Advertising and Communication Design Subjects Semester II
History of Advertising Social and Economic Aspects of Advertising
Lettering (Typography and Calligraphy) Basic Project
Study from Life II -
BA in Advertising and Communication Design Subjects Semester III
Importance of Communication & Skills The Legal Aspects of Advertising
Marketing and Market Research Indoor Media (Press and Magazine)
Study from Life III -
BA in Advertising and Communication Design Subjects Semester IV
Media Selection - Product, Service & Public Welfare Campaign Planning
Entrepreneurship Outdoor Media
Study from Life IV -
BA in Advertising and Communication Design Subjects Semester V
Creative Advertising Testing Effectiveness of Advertising
Product Planning Service Planning
Public Welfare -
BA in Advertising and Communication Design Subjects Semester VI
Project Thesis Dissertation

Note: The information is taken from various external sources and may vary.

MA in Advertising and Public Relations Syllabus

MA in Advertising and Public Relations is a 2-year-long PG degree program divided into 4 equal semesters. Here's the overview of the MA in Advertising and Public Relations syllabus:

MA in Advertising & Public Relations Subjects Semester I
Communication Theory Consumer and Stakeholder Behaviour
Advertising - Principles and Concepts Public Relations - Principles and Concepts
Marketing and Brand Management Political Public Relations and Advertising
Language, Writing, and Communication Art and Design
Copywriting Consumer and Stakeholder Behaviour
MA in Advertising & Public Relations Subjects Semester II
Digital Communication Indian and Global Economy
Integrated Marketing Communication Marketing ResearchCorporate Communications
Corporate Communications Media Law and Ethics
Creative Campaign Planning Digital Communication
Marketing Research Creative Campaign Planning
MA in Advertising & Public Relations Subjects Semester III
Rural Marketing Communications Account Planning & Management
Media Planning and Buying Crisis Communication
Writing for Public Relations Event Management
Rural Marketing Communications Basics of News Writing
MA in Advertising & Public Relations Subjects Semester IV
Presentation Skills Corporate Etiquette and Organizational Behaviour
Term Paper Industry Internship

Note: The information is taken from various external sources and may vary.

Links Relevant to Advertising Courses:

List of Journalism Courses at IGNOU 2025: Course Type, Tuition Fee, Eligibility, Duration

Top 5 Colleges Offering Advertising Courses in India

Difference between Print Media and Digital Media

Post Graduate Diploma in Advertising Syllabus

PG Diploma in Advertising is a short-term program offered after graduation. Here are some common subjects offered in the PG Diploma courses in Advertising:

Post Graduate Diploma in Advertising Subjects

Introduction to Communication

Introduction to Advertising

Principles of Public Relations

Creating Advertisements

Advertising and PR

Media Planning

Communication Theory and Research Marketing

Advertising: Principles, Concepts, and Management

Digital Public Relations and Corporate Communication

Oral and Visual Communication

Production Techniques and Methods

Advertising, PR, and Marketing Research

Note: The information is taken from various external sources and may vary.

 

Q:   What are the core subjects covered in an Advertising course?
A:

Core subjects in Advertising courses often include copywriting, graphic design, media planning and buying, digital marketing, branding, consumer behavior, market research, communication skills, and business foundations. Specific topics may vary depending on the program.

Q:   Is Advertising course syllabus tough?
A:

Whether the syllabus of advertising is considered “easy” or "tough" depends on various factors, including your interests, skills, and the specific curriculum of the program. Like any other major, advertising requires dedication, creativity, and critical thinking. Here are some factors to consider:

  • Creativity
  • Analytical Skills
  • Communication Skills
  • Technology
  • Workload
  • Industry Knowledge

In the end, whether advertising is perceived as “easy” or "tough" depends on your strengths and interests. If you are passionate about creativity, communication, and consumer psychology, advertising may be a rewarding major for you. However, it’s important to recognize that success in any field generally requires hard work, dedication, and continuous learning.

Q:   What key topics are covered in an Advertising course?
A:

An extensive study of the principles, design, marketing, communication, tactics, and planning of advertising is covered in the Advertising course. Marketing is a way to communicate with an audience about the various goods and services you provide, and it works to get people to buy or use your products by persuading them to do so.

Several businesses and product companies employ advertising methods to boost their product sales and make money when customers use their products. It guarantees that different industries are competitive. With a bachelor's degree in advertising and any associated topics, as well as a master's degree in advertising or a similar area, one can pursue a career in advertising.

Q:   What are the core subjects offered in BA Advertising course?
A:

Given below is an overview of core subjects taught in BA Advertising course:

BA Advertising Course Curriculum

Communication and Communication Theories

History of Advertising and Journalism

Media Laws and Ethics

Creative Writing

Professional Communication and Technical Writing

Regulation in Advertising and Public Relations

Development Communication

Introduction to Advertising

Advertising Concepts and Visualization

Still Photography

Editing (Print)

Contemporary Issues in Media

Introduction to Consumer Behavior

Introduction to Web Journalism and New Media Advertising

Ownership Pattern in Print Media

Layout Design and Printing

Ad Copy Writing

Introduction to Advertising Research

Communication Research

Photo Journalism

Note- The information is sourced from multiple sources on the web and may vary.

Online Advertising Courses

Students can also pursue the following online courses in Advertising. Those who have obligations such as employment or other commitments will particularly like this flexibility. Numerous online programs provide a selection of electives and specializations, enabling students to customize their education to fit their unique interests and professional aspirations.

Students can have a look at the table below to learn about online  Advertising Courses:

Course Name

Course Provider

Course Fee

PG Diploma in Advertising and Media GICEDEDU INR 66,000
Advanced Certificate Program in Advertising Management and Public Relations MICA INR 1.3 Lakh
Certificate in Advertising Design  Banaras Hindu University INR 15,000

Note: The information is sourced from the official/coinselling body of the institute/exam.

Advertising Course Relevant Information:

Advertising Online Courses and Certifications

Online Education in India: Trends & Future Prospects

 

Q:   Are there any free online Advertising courses with Certificates?
A:

Yes, a few online educational platforms provide free online advertising courses with Certificates:

Fee Online PlatformsCourse Offered
CourseraCU Boulder - Search and Display Advertising 
Hubspot AcademyDigital Advertising Training Course
Great LearningCU4 to Advertising

Note: The information is sourced from the official/counselling body of the institute/exam.

Q:   Can I pursue MBA in Advertising course online?
A:

Yes, there are many institutes offering MBA in Advertising course online:

Online MBA in Advertising CollegesTuition Fee
Indian School of CommunicationINR 5.45 Lakh
Xaviers Institute of Business Management StudiesINR 50,900
Indian School of Business Management and AdministrationINR 1.92 Lakh

Note: The information is sourced from the official/counselling body of the institute/exam.

Best Advertising Colleges in India

There are more than 250 Advertising colleges in India offering various course levels and types. These include full-time, part-time, distance/correspondence, and online programs. These Advertising colleges include both government and private entities. Interested candidates can see the following tables for the top government and private Advertising colleges in India.

Best Government Colleges for Advertising Courses

Best Government Colleges Tuition Fee
Aditi Mahavidyalaya, University of Delhi INR 540
Kamala Nehru College DU INR 1,080
Sachchidanand Sinha College INR 41,610
Jesus and Mary College DU INR 65,790 - INR 1.28 Lakh
Garware Institute of Career Education and Development INR 2.71 Lakh
Note: Advertising courses are offered at various levels and types, including Diploma, Certificate, Undergraduate (UG), and Postgraduate (PG) programs. Hence, the tables contain only the UG-level fee structure. For more details on the Advertising course fee, visit Top Advertising Colleges in India

Best Private Colleges for Advertising Courses

Best Private Colleges Tuition Fee
Bennett University INR 18.8 Lakh
FLAME University INR 22.2 Lakh - 35.85 Lakh
Jagran Lakecity University INR 3.15 Lakh
Jai Hind College, Mumbai INR 1.29 Lakh
The Heritage Academy INR 4.4 Lakh

Note: The information is sourced from the official/counselling body of the institute/exam.

Recommended links for Advertising:

Top 5 Colleges Offering PR Courses in India 2025: Fees, Colleges, Admission Criteria

Top 10 Mass Communication colleges to join at the UG level

 

2 Courses
3 L - 4.4 L
4.3
1 Course
1.3 L
4.4

#1 India Today

1 Course
6.72 L
5.0
1 Course
4.5 L
3.23 L
4.0

#2 Outlook

4.2 L
7.2 LPA

#22 The Week

Advertising Applications open. Apply Now

Q:   What are the top colleges to pursue Advertising courses in India?
A:

Leading institutions include Mudra Institute of Communications (MICA), Symbiosis Institute of Media and Communication (SIMC), Xavier Institute of Communication (XIC), Indian Institute of Mass Communication (IIMC), and many more. Consider factors like curriculum, faculty, industry connections, placement records, and alumni network when choosing a college.

Q:   Can you suggest the best colleges which are offering Masters or (PGDM) in advertising (north & south India)?
A:
You may try for Amity, Galgotia or Manav Rachna University.
Q:   Which are the best colleges for Masters in advertising in Mumbai?
A:
The best colleges for Master's in advertising in Mumbai are: 1. Amity School of Communication 2. School of Broadcasting & Communication 3. Pearl Academy 4. Deviprasad Goenka Management College Of Media Studies 5. K C College of Management Studies

Popular Private Advertising Colleges in India

91.9 K
2 Courses
1.6 L - 4.57 L
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50 K
2 Courses
7.33 L
4.5 LPA
30 K - 5 L
3.0

#21 Outlook

Advertising Career Scope: Job Profiles, Salary and Top Recruiters

In both the Indian and international marketing fields of employment, the study of advertising has a broad application. If a person possesses design expertise, knowledge of advertising's high pitch, and market strategy expertise, they can work in several reputable advertising and marketing departments in India and overseas.

Those with expertise in advertising and marketing are in high demand today due to the increased competition between businesses and industries, where businesses are competing to make the most money and advertise their products to various audiences.

Advertising Job Profiles

Job opportunities in Advertising are mainly available in advertising agencies and advertising departments of private and public sector firms. Apart from this, candidates can also find jobs in newspapers, magazines, journals, commercial sections of radio and TV, market research firms, etc.

Job Profiles

Job Description

Average Salary

Copywriters

Creates persuasive and engaging written content for advertising campaigns, including print, digital, and video ads.

INR 5.5 LPA

Graphic Designers

Develops visually appealing graphics and layouts for advertising materials, including logos, brochures, and website banners.

INR 4.1 LPA

Art Directors

Oversees the visual direction of advertising campaigns, working with designers, illustrators, and photographers.

INR 9.6 LPA

Media Planners

Researches and selects the most effective media channels for advertising campaigns.

INR 5.6 LPA

Social Media Managers

Creates and manages social media content for brands, engaging with audiences and building communities.

INR 5.6 LPA

Digital Marketing Specialists

Implements and manages online advertising campaigns using search engines, social media, and other digital channels.

INR 7 LPA

Brand Managers

Develops and manages a brand's identity, including messaging, positioning, and marketing strategies.

INR 19 LPA

Creative Directors

Leads the creative team, developing advertising concepts and overseeing all creative aspects of campaigns.

INR 20.1 LPA

Note: The salary information has been taken from AmbitionBox.com.

Advertising Top Recruiters

Some of the top advertising companies that most students dream of working with are as follows:

Advertising Top Recruiters

Hindustan Thompson Associates (HTA)

Grey India

Rediffusion Dy & R Pvt Ltd

McCann Erickson India Ltd

R K Swamy/ BBDO Advertising Ltd

Mullen Lowe Lintas Group

TLG India Pvt Ltd (Leo Burnett)

Contract Advertising India Ltd

Ogilvy and Mather Ltd

Note: The information is sourced from external sites and may vary.

More on Advertising Career Scope:

Career and Job Opportunities after a Master's in Journalism and Mass Communication

Career Guidance for Public Relations Officer: Eligibility, Roles, Responsibilities & Top Recruiters

Screenwriter Vs Scriptwriter: What's the Difference?

Popular Mass Communication Job Profiles, Roles & Top Recruiters

 

Q:   What is the scope in Advertising field?
A:

Opportunities for employment in the advertising field include positions in private advertising agencies and the advertising divisions of both private and public sector organisations.  Newspapers, journals, magazines, commercial programming on radio and television, market research firms, and other publications may also have possibilities for job seekers.

Additionally, one can work as a freelancer. Some of the top positions available in this industry are advertising manager, sales manager, public relations director, creative director, copywriter and marketing communications manager.

Also Read: How to make money as a freelancer?

Q:   What are the different career paths available in Advertising industry?
A:

Career options in Advertising industry span diverse areas like copywriting, graphic design, art direction, account management, media planning, digital marketing, social media marketing, brand management, and creative direction. You can also pursue entrepreneurial ventures or specialize in specific industries like healthcare, fashion, or technology.

Q:   What is the average starting salary for Advertising professionals in India?
A:

Starting salaries vary depending on factors like experience, specialization, location, and company size. Entry-level roles might start around INR 4-6 Lacs per annum, with scope for growth based on performance and skill development.

Moroever, Advertising is a stable career option. Mobile advertising has been on growth and is projected to become a market of INR 304 billion by 2023. Thus, candidates can find several job opportunities in the Advertising industry. 

Q:   Which all are the top companies to work for in the advertising industry?
A:
Here’s a list of the top 8 advertising agencies in India: 1. Crayons Advertising Crayons Banners 2. Havas Worldwide India Havas 3. Fountainhead Digital Fountainhead 4. Fortune Communications 5. JWT India JWT 6. Hakuhodo Percept Hakuhodo percept 7. Jelitta Publicity Jeltapublicity 8. Lowe Lintas Lowe Lintus
Q:   Should I opt for higher studies or pursue a job after completing a course in advertising management and why?
A:
Better to go for a job after completing the course in Advertising Management. It is better to get a hands-on experience, and then go for higher studies. Higher education deals much more with the real world problems. One to two years of prior experience will definitely help you to think in a proper analytical and logical way. Various assignments, projects, and papers help in enhancing these skills during higher education. This all makes more sense when you have gained some work experience.

FAQs on Advertising Courses

Candidates can refer to this section for Advertising course FAQs.

Q:   What are the careers opportunities after completing PG advertising?
A:
Post Graduate Diploma in Advertising prepares a student for an advertising job. An advertising job requires the candidate to persuade the masses of purchasing a product or using a service. In some cases, advertising job may also require one to draw people’s attention towards social issues. Many people hope to join the advertising industry after a course in mass communication, but it has been seen that recruiters in the advertising organisations prefer students with an advertising degree or Diploma. Advertising industries hire creative and talented persons, who can think independently and work as a team. Some of the job profiles suitable for student passing out with a Diploma in Advertising include: Client Service Manager As a client service manager, an individual is responsible for creating and maintaining a cordial relationship between the advertising agency and its clients. The manager is also responsible for ensuring alignment between the promotional strategies being implemented and the clients’ business goals and objectives. Account Executive As an account executive, an individual is responsible for coordinating client’s project and ensuring smoothness in planning and completion of the project. The account executive also helps to execute strategies, solve problems and develop a good relationship with clients. Copywriter Working as a copywriter, an individual is responsible for generating concepts and ideas for a new client project. The copywriter is required to adapt and change the design, copy, layout, format and choice of media according to client need and strategy. Creative Director A creative director is required to maintain the quality of all the creative work produced by the advertising agency. The director maintains quality and standard of creativity in all the projects for all the clients. Art Director As an Art Director, an individual is responsible for the general advertising campaigns and visual campaigns. The director is required to coordinate with the art and design teams and also oversee that the work is being completed within timelines.
Q:   What are the career prospects in India and abroad for an advanced certificate in advertising management?
A:
An advanced certificate (Considering it as something done from a reputed place as well as after graduation). The answer that I gave for PG in Advertising Management prospects abroad and in India seems appropriate here: An M.Sc in advertising management is a very popular-innovative as well as the less taken domain of studying mass media or mass communication. While doing the course, one learns how to see the need, plan, use the USP and create USP of the product in hand. The management of advertising of a particular product is to be done to see the impact. Along with this, the question demands response to career prospects for public relations. Public relations, on the other hand, has similar notions. The jobs that can be done abroad or in India after pursuing an M.Sc advertising management as well as a Public Relations Management degree are: 1. Teaching 2. Research 3. Job in a News Channels 4. Consultancy to get the Advertising Campaign done of a brand 5. Public Relationship Agencies 6. Event Management 7. Counsellor and Trainer The above profiles can be developed for a job in the Advt. Management space.
Q:   What are the career prospects in India and abroad for M.Sc in advertising management and public relations?
A:
An M.Sc in Advertising Management is a very popular-innovative as well as the less taken domain of studying Mass Media or Mass Communication. While doing the course, one learns how to see the NEED, Plan, use the USP and create USP of the product in hand. The management of advertising of a particular product is to be done to see the impact. Along with this, the question demands response to career prospects for public relations. Public Relations, on the other hand, has similar notions. The jobs that can be done abroad or in India after pursuing an M.Sc advertising management as well as a Public Relations Management degree are: 1. Teaching 2. Research 3. Job in a News Channels 4. Consultancy to get the Advertising Campaign done of a brand 5. Public Relationship Agenciesn6. Event Management 7. Counsellor and Trainer The above profiles can be developed for a job in the Advt. Management space.
Q:   Why should I pursue an Advertising course?
A:

This implies that you will constantly have access to fresh employment and research-related opportunities.

  • You will acquire several highly sought-after talents that companies will be looking for by taking Advertising courses.
  • The world of advertising continues to expand. For instance, the introduction of online techniques completely altered the way this industry looked.
  • Advertising has a significant impact on people's daily lives because it not only raises public awareness but also helps consumers modify their behavior.
  • Advertising is a subject of creativity and commitment. If candidates possess them, they can opt for an Advertising course.
  • An individual who has a knack for creativity, fine art, and new ideas can apply for this course.

Popular Advertising Specializations

Following are the most popular Advertising Specializations . You can explore the top Colleges offering these Specializations by clicking the links below.

Popular Specializations

Popular Advertising UG Courses

Following are the most popular Advertising UG Courses . You can explore the top Colleges offering these UG Courses by clicking the links below.

UG Courses

Popular Advertising PG Courses

Following are the most popular Advertising PG Courses . You can explore the top Colleges offering these PG Courses by clicking the links below.

PG Courses

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Student Forum

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Write here...

Answered 2 months ago

Some of the best cities that have MBA in Advertising colleges in India are listed below:

Location

No. of Colleges

Mumbai (All)

4 colleges

Madhya Pradesh

4 colleges

Uttarakhand

3 colleges

Rajasthan

2 colleges

Rajasthan

2 colleges

West Bengal

2 colleges

Disclaimer: This information is sourced from the official website and may vary.

M

Muskan Chugh

Contributor-Level 10

Answered 2 months ago

Students can estimate the ROI, or the Return on Investment, of a top MBA in Advertising from colleges in India by comparing the average fees and placement salary of these colleges, which are provided in the table below. 

College Name

Average Fees

Average Package

MICA MBA

INR 26 Lakh

INR 19 LPA

Graphic Era Deemed to be University MBA

INR 7.17 Lakh

INR 7.5 LPA

DAVV Francis Institute of Management MBA

INR 5.48 Lakh

INR 5 LPA

Amity University, Gwalior MBA

INR 6.12 Lakh

INR 5 LPA

DAVV - Devi Ahilya Vishwavidyalaya MBA

INR 1.98 Lakh

INR 5 LPA

Graphic3 University MBA

INR 2.9 Lakh

INR 4.57 LPA

Shri Vaishnav Vidyapeeth Vishwavidyalaya MBA

INR 1.49 Lakh

INR 3.5 LPA

IIS MBA

INR 1.96 Lakh

INR 2.97 LPA

Disclaimer: This information is sourced from the official website and may vary.

M

Muskan Chugh

Contributor-Level 10

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