Business Management Studies

IILM Undergraduate Business School, Lodhi Road offers international degree for BBA programme. One of the popular BBA programme is BBA in International Management. BBA in International Management programme provides student the first-hand knowledge of foreign culture and management practices whilst developing an understanding of international economics and business. This programme will help them further develop their understanding of International economics and business in a world economy.

Some of the modules which student will be studying are as follows: -

• Money & Banking
• European Business
• Negotiation Skills
• Total Quality Management
• International Marketing

MBA Marketing and Innovation programme at IILM University will focus on developing insights and skills to create or be part of a customer-centric organisation using design thinking, They will be able to develop strategies to process and support innovation. The course help students to observe and understand the need of customers, develop fast experiments and prototypes with users and develop prediction markets. Students will gain cutting-edge insights about the sources of customers satisfaction and brand personality. The course aims at creating a culture of innovation that harness the creativity of the customers and employees. The Curriculum at IILM imbibes some of the best aspects of courses offered at top B- Schools around the world. Course modules are inspired by Stanford Graduate Business School, Wharton Business School and IIMA. The fee structure for Marketing and Innovation is 7,50,000/-. For more information about the programme.