BBA

Hi are you trying to join BBA with marketing in mind? or is there some other aspect you're trying to cover. If it's for marketing with a job oriented goal towards pursuing it; then perhaps you could even go for an online course (6-8month time frame), specifically on digital marketing itself, since it's an in demand skill, no matter what line of work. 

Have you heard of IIM SKILLS? That's my personal recommendation, If you're planning to build a career in Digital Marketing. My friend took their six-month Digital Marketing Master Course.

The programme covers everything from SEO, SEM, social media marketing, content creation, and email marketing to marketing automation and analytics—you get the point. In short, it's good; be it for beginners or working professionals wanting a refresher since the course is structured to guide you step-by-step from fundamentals to advanced strategies, helping you gain real confidence in applying what you learn.

My friend  told me how supportive the faculty were and how the in-house internship gave him real campaign experience he could actually showcase. They helped polish his portfolio and Linkedin profile; make him interview ready. He said that hands-on exposure made all the difference—it's what helped him land his first job as a junior digital marketing executive soon after finishing the course.

IILM University helps BBA students stay updated with industry and business trends through a combination of dynamic curriculum design, experiential learning, and regular industry interaction. The university integrates contemporary subjects such as digital marketing, business analytics, entrepreneurship, and emerging technologies into its courses, ensuring students gain knowledge relevant to current market demands. Regular workshops, guest lectures, seminars, and webinars by industry experts expose students to real-world practices and innovations. Additionally, live projects, internships, and case studies give students practical insights into evolving business strategies, consumer behavior, and market dynamics. Participation in student clubs, competitions, and global immersion programs further broadens their perspective, helping BBA students remain agile, informed, and ready to adapt to changing business landscapes.