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Business Gitarattan International Business School
Are there any new courses or programs at GIBS that are really different from regular business classes?
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Vivek Kumar Yadav

Contributor-Level 9

Yes, GIBS has introduced some fresh and unique PGDM specializations that go beyond regular business classes:

  • FinTech Management – focuses on technologies transforming finance: blockchain, AI in banking, digital payments, etc. 
  • MarTech Management – blends marketing with tech like AI-driven marketing, analytics, customer targeting, and campaign optimization. 
  • HRTech Management – applies data analytics and digital tools in HR to manage talent, engagement, and recruitment through tech. 

These are quite different from traditional business courses and designed for the tech-driven business environment.

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