Engineering Eligibility

Everything about my time spent at NIIT has been a pleasure. It's no surprise that their courses are comprehensive and cost-effective considering their renowned status. I recently completed their fantastic Full Stack Digital Marketing programme. Having a solid comprehension of the material has been made possible by the course's meticulous design. As part of this course, you'll learn about digital marketing fundamentals like acquiring customers and creating persons, before moving on to more in-depth topics like segmentation and content marketing. Optimization methods and social media KPIs and calendar management, as well as the alignment of content strategy with customer expectations, brand story, SEM marketing, as well as numerous strategies for sponsored and organic social media, will be discussed in detail over the following several weeks. Email marketing and A/B testing are just a few of the digital marketing tactics you'll learn about in this course. Earned media, agile marketing principles, marketing analytics, conversion rate optimization, and methodologies for attribution and testing are all topics you'll cover in this course. When it comes to marketing automation, there is a major focus on using AI to reach, attract, convert and engage customers. Students also work on an end-of-course project in which they create a marketing plan for an innovative product or service. Google Digital Garage, Facebook Certified Digital Marketing Associate, and Google Ads are among their top certifications.