Marketing Manager

Here's how graduates of the M.A. in Marketing & Communication from IILM University, Gurugram typically progress into the professional world:

Graduates seamlessly transition into the media and communication industry, stepping into roles like journalists, content creators, social media specialists, corporate communicators, and digital strategists. Many join print, broadcast, and emerging new media platforms, while others take up roles in advertising, public relations, brand management, or media research. A notable number also pursue careers in academia or take an entrepreneurial path by initiating their own media ventures. This blend of creative, corporate, and research-oriented avenues ensures that graduates are well-positioned to contribute as versatile professionals and thought leaders in the evolving media landscape.

To become a Communications Manager you should first have a Bachelor degree in Mass Communication, Public Relations, Journalism or Business Communication Relevant courses include:

Bachelor of Journalism and Mass Communication (BJMC) focuses on media strategy public relations, and corporate communication.
BA in Public Relations focuses on brand management, crisis communication, and media relations.
BBA in Marketing & Communications - Ideal for corporate careers that combine business and strategic communication.
MBA in Communications Management (for higher-level positions) focuses on branding, marketing, and digital media.
Additionally, credentials in digital marketing, corporate communication, and public relations will advance your career. Strong writing, leadership, and media managing abilities are essential for success.