Mass Communication

Hi,
The first and the foremost thing is the investment. You will require a minimum of 15lakhs for starting an FM radio station. You will need to decide on the type of radio station you wish to start. However, you may initially start with a low power FM. This type of radio station operates at lesser power than commercial stations and so they cover a smaller area anywhere near from 500mW to 100W, and may be license-free or alternatively it may be licensed. The exact area they will cover is dependent on terrain and the exact amount of power you are permitted. This level of power is sufficient to cover anywhere between a radius of a few kilometers to several kilometres. Once you are established with this, you may then expand it to a full power licensed radio station. This type of frequency will give station maximum coverage and will enable you to reach as many listeners as possible. During the initial stages you need to determine whether there are frequencies available in your area and also cost the equipment that is needed. Some of the points to consider when looking how to start up an FM radio station include:The process for obtaining an FM frequency and what to look out forHow many Watts you will need to achieve the broadcast coverage you wantWhat your obligations will be when it comes to music royaltiesWhat specialist services you need before to assist you in submitting your application for a frequencyWhat is the most appropriate powered transmitter and what type of antenna would be neededThe type of radio automation software that will be usedIn India the FM radio commercial licences are awarded through open bidding process, if there are more than one application for the advertised city or area . The investment is determined mainly on the basis of the quality of FM Station as well as the current Market price. You may find more details on these from the official website of Ministry of Information and Broadcasting, Government of India under the broadcasting section http://www.mib.nic.in/ . Hope this piece of information is of some help.

Hi Lovepreet,
Understand that political Science and BJMC are somehow interlinked. BA in mass communication does not have any subject related to political Science but a person having knowledge of political Science will surely have an edge over other candidates pursuing the same program. If you aspire to become a journalism, especially a news reporter, anchor, or of any other profile in the print of TV industry, you knowledge of political Science keeps you a step ahead of people fitting in the same profile. You will get to learn and read a lot of news papers, see television to understand the current political situations of the country and the world and with that, you can strengthen your knowledge of political Science. I hope, it is clear.
All the best.

Hi Lovepreet,
BA in mass communication does not have any subject related to political science but a person having knowledge of political science will surely have an edge over other candidates pursuing the same program. If you aspire to become a journalism, especially a news reporter, anchor, or of any other profile in the print of TV industry, you knowledge of political science keeps you a step ahead of people fitting in the same profile. You will get to learn and read a lot of news papers, see television to understand the current political situations of the country and the world and with that, you can strengthen your knowledge of political science. I hope, it is clear.
All the best.

Hi Deepanshu,
You can pursue Masters in mass communication in the same discipline to stick to your field. As one can the industry is doing quite well for itself and is predicted to do well for some years now. The students of this trade can look forward to working in public relations, television, films, publishing, journalism, editing, direction, etc. The thing to remember while applying to the industry is that people with strong people skills and a head for communication will be preferred any give day over others. The job requires the aspirants to be skillful, energetic and also creative. Following are the various job profiles offered to graduates in mass communication:
Sound Engineer
Film Director
Public Relations Officer
Sound Mixer and Sound Recorder
Special Correspondent
TV Correspondent
Producer
Radio Jockey/ RJ
Screenwriter
Art Director
Editor
Event manager
Video Jockey
Fashion Photographer Cartoonist
Illustrator
Critic
Photojournalist
Also on completing their graduation in Mass Communication the aspirants of the field can look forward to working with the following types of companies and areas:
AIR - All India Radio
Circulation and Public Relations
Central Information Service
Legal Affairs Department
Journals
News Agencies
Press Information Bureau
Photography Companies
TV Channels
Radio Telecasting Companies
Websites Periodicals and Magazines
Newspapers
Advertising Agencies
Books and Novels
Blogs
Broadcasting Corporations
Pay Scale
Attractive and high paying jobs as journalist, actor, director, editor, screenwriter, RJ, producer, VJ are available to the talented and trained individuals. Starting salary for a mass communication professional could be between Rs 12,000 and 25,000 depending your people and communication skills. After 5 Years of work experience a professional can expect higher salary in the range of Rs 50,000 to Rs 1,00,000 per month.
All the best.

Hi Abhishek,
As one can say, the industry is doing quite well for itself and is predicted to do well for some years now. The students of this trade can look forward to working in public relations, television, films, publishing, journalism, editing, direction, etc. The thing to remember while applying to the industry is that people with strong people skills and a head for communication will be preferred any give day over others. The job requires the aspirants to be skillful, energetic and also creative. Following are the various job profiles offered to graduates in mass communication:
Sound Engineer
Film Director
Public Relations Officer
Sound Mixer and Sound Recorder
Special Correspondent
TV Correspondent
Producer
Radio Jockey/ RJ
Screenwriter
Art Director
Editor
Event manager
Video Jockey
Fashion Photographer Cartoonist
Illustrator
Critic
Photojournalist
Also on completing their graduation in Mass Communication the aspirants of the field can look forward to working with the following types of companies and areas:
AIR - All India Radio
Circulation and Public Relations
Central Information Service
Legal Affairs Department
Journals
News Agencies
Press Information Bureau
Photography Companies
TV Channels
Radio Telecasting Companies
Websites Periodicals and Magazines
Newspapers
Advertising Agencies
Books and Novels
Blogs
Broadcasting Corporations
Pay Scale
Attractive and high paying jobs as journalist, actor, director, editor, screenwriter, RJ, producer, VJ are available to the talented and trained individuals. Starting salary for a mass communication professional could be between Rs 12,000 and 25,000 depending your people and communication skills. After 5 Years of work experience a professional can expect higher salary in the range of Rs 50,000 to Rs 1,00,000 per month.
All the best.

Hi Abbas,
Educational requirements to become a Social Media Manager:
You will need a bachelor's degree in marketing, PR, computer science or similar. You will also need demonstrated experience in social and digital media, which includes being able to measure social media presence.
Job skills and requirements:
Writing: Social media managers will need to know how to write effective copy in a lot of different styles, for websites, twitter, Facebook, etc. Knowledge of writing for Search Engine Optimization (SEO) is also needed.
Research: Social media managers need to know what is happening in the fast changing world of social and digital media, what competitors are doing and what new measurement tools are being use.
Problem-Solving: Social media managers figure out how to best communicate a company's message on different platforms, and sometimes might need to convey sensitive issues or deal with angry customers.
Organization: There are many different platforms, and new ones are being developed all the time. How you communicate on each, determining audience, and measuring tactics all take organization.
Interpersonal Skills: Even through writing, social media managers are a direct connection between a company and the public. Being friendly and approachable online will help.
Technical Skills: Social media managers work almost exclusively through computers. Understanding computers, SEO, internet access and being tech savvy is necessary.
Feel free to write more for queries.
All the best.