Nagpur

Here are some broad perspectives on IIM Nagpur's Marketing Management concentration:

Course Summary

The Marketing Management specialisation focuses on producing marketing professionals with in-depth expertise in a variety of marketing fields.

Its goal is to give students the tools they need to assess market trends, consumer behavior, and rivalry in order to develop winning marketing strategies.

Curriculum:

Courses in marketing research, consumer behavior, branding, advertising, digital marketing, sales management, product management, and other pertinent topics may be included in the Marketing Management specialised program.

Faculty:

IIM Nagpur has a group of distinguished faculty members with years of experience and knowledge in a variety of marketing fields.

The faculty may have a solid background in teaching marketing-related courses, publications in scholarly journals, and professional experience.

Exposure to Industry:

IIM Nagpur could help arrange business meetings, guest lectures, and seminars led by marketing experts from reputable organizations.

Additionally, the institute could arrange summer internships and offer job placement prospects at top marketing companies.

To apply theoretical ideas to real-world marketing situations, students may participate in live projects, case studies, and simulations.

No, BBA in Retail and Sales Management is currently not offered at the Institute of Management Technology, Nagpur. However, the university offers a number of other BBA programs, including:

• BBA in Finance: This programme is designed to prepare students for careers in finance. Students will learn about financial markets, investment analysis, and risk management.
• BBA in Marketing: This programme is designed to prepare students for careers in marketing. Students will learn about market research, advertising, and sales promotion.
• BBA in Human Resource Management: This programme is designed to prepare students for careers in human resource management. Students will learn about employee recruitment, training, and development.
• BBA in Operations Management: This programme is designed to prepare students for careers in operations management. Students will learn about supply chain management, inventory control, and quality assurance.