Advertising & PR

Hi Zakir,
Public Relations is a career avenue for those who have excellent communication skills and who wish to pursue a career that offers an opportunity to interact with lots of interesting people. This is a profession where you need to understand the listener's psyche and mold it in your favor.
The first World Assembly of Public Relations Associations, held in Mexico City in August 1978, defined the practice of public relations as "the art and social science of analyzing trends, predicting their consequences, counselling organizational leaders and implementing planned programs of action, which will serve both the organization and the public interest. “The skill to handle and manage people is of prime importance and with an inclination to influence people's view you can help create a particular image of an individual or organization amongst the general public with creative use of different media.
Events and occasions are an integral part of human life. We simply cannot bypass them as they touch almost all aspects of our social existence. Birthday celebrations, social gatherings, engagements and weddings are events we celebrate at the personal level.
During academic years there are school events such as annual day functions, inter and intra school contests, sports day celebrations, followed by college and university level festivals. In the sphere of work, there are annual general meetings, exhibitions, marketing campaigns, conferences, product launches and brand development activities. Other events such as fashion shows, cultural programs, talent hunt shows, promotional campaigns, religious gatherings and so on also play an important role in our life.
For more, kindly visit the links given below:
https://www.shiksha.com/event-management-article-4625-1
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Hi Shobha,
Branding is the creation of a brand and all the upcoming elements/features that are necessary for creating and establishing a brand. So to be really short, putting a brand on a product and then marketing the product with that brand.
Brand management is some sort of a maintenance. Once the brand is already in the marketplace, all the adjustments that follow are part of its management. It would be a series of managerial decisions that enable the adaptation of the brand to the current situation. Branding is not about stamping a trademark on everything, but guiding and managing relationships with your customers.
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Wish You Luck!