Advertising & PR

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New answer posted

11 months ago

0 Follower 8 Views

A
Aashi Rastogi

Contributor-Level 10

Ecole Intuit Lab Delhi offers PG in Advertising, Design & Digital Communication as an 18 month programme with 20 seats. The College offers PG in Advertising, Design & Digital Communication with the eligibility criteria of qualifying graduation from any field. The Ecole Intuit Lab Delhi PG in Advertising, Design & Digital Communication course fee structure has INR 6.78 Lakh as the total tuition fees

New answer posted

12 months ago

0 Follower 8 Views

P
Pallavi

Contributor-Level 10

Preparing for entrance tests for an MA in mass communication, specifically advertising and corporate communication, at Christ University in Bangalore necessitates a planned approach. Here are some common guidelines that will help you prepare efficiently.

  1. Understand the Exam Pattern: Start by comprehending the exam format, including the types of questions, duration, and marking scheme. This will help you organize your preparation strategy.
  2. Collect Study Materials: Collect appropriate study materials, such as textbooks, sample papers, and online resources, on the topics covered in the syllabus.
  3. Syllabus Familiarity: Review the detailed curr
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New answer posted

a year ago

0 Follower 8 Views

K
KUMKUM BASWAL

Contributor-Level 8

The National Academy of Media and Events (NAME) Mumbai offers scholarships to students pursuing certification in Advertising and Public Relations. The scholarships offered are:

Merit-Based Scholarships: those awarded to very well performing and distinguished achievement by students in the field of media and communications.
Need-Based Scholarships: For students from economically weaker backgrounds and who demonstrate financial need.
Diversity Scholarships These are given to those students from underrepresented groups who are pursuing higher education.
Creative Excellence Scholarships: To students showing outstanding creative talent in the f

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New answer posted

a year ago

0 Follower 6 Views

P
patel Chintan

Beginner-Level 5

The list of the students is based on the academy limits. The Admission is merit based for programmes offered at UG and Certificate levels. At the Certificate level, students have to  provides NAME  a 6 months Certification in Advertising and Public Relations course to the students. The total cost for this course is INR 55000 at academy of media and events Mumbai. 

New answer posted

a year ago

0 Follower 112 Views

P
Pallavi

Contributor-Level 10

In the world of communication, advertising and public relations (PR) play distinct but complimentary functions. Advertising is a paid advertising strategy used to promote products, services, or brands. On the other hand, Public relations works in the field of earned media, focusing on the development and maintenance of a positive reputation for a company, individual, or cause. 

Points of Difference

Advertising

Public Relations (PR)

Purpose

To promote a product, service, or brand

To build and maintain a positive reputation, manage relationships, and create a favorable image for an organization, individual, or cause.

Control 

Advertisers have complete control over the message and its placement.

PR professionals have less control over media coverage and rely on earned media (coverage gained through promotional efforts rather than paid advertising).

Paid/Unpaid

Paid communication

Generally unpaid (focuses on earned media, although there are paid PR services).

Credibility

Often perceived as less credible due to the paid nature of the message.

Typically seen as more credible because it relies on third-party validation, such as media coverage.

Format

Specific formats like print, radio, TV, online ads

Varied formats, including press releases, media events, social media, and community relations.

Audience

Narrowly focused on target consumers or audiences.

Targets a broader audience, including media, employees, investors, and the public.

New answer posted

a year ago

0 Follower 35 Views

P
Pallavi

Contributor-Level 10

The kind of skills and traits needed to build a career in the field of Public Relations are given below:

Public Relations Skills

Good Communication Skills

Understanding

Practical

Logical

Reasonable

Helpful

Enthusiastic

Hard Working

Interpretative

Observant

Pragmatic

Interested

New answer posted

a year ago

0 Follower 6 Views

A
Ayushi Gandhi

Beginner-Level 4

Here are some top government colleges offering BA programs in media and communication:

1. Jamia Millia Islamia (JMI), New Delhi
2. Banaras Hindu University (BHU), Varanasi
3. Guru Gobind Singh Indraprastha University (GGSIPU), New Delhi 
4. Panjab University (PU), Chandigarh
5. Acharya Nagarjuna University (ANU), Guntur
6. Kushabhau Thakre Patrakarita Avam Jansanchar Vishwavidyalaya, Raipur

These colleges are known for their strong media, mass communication, and related programs.

New answer posted

a year ago

0 Follower 4 Views

M
Malavika

Contributor-Level 10

The goal of NIILM University's advanced graduate programme in journalism and mass communication master's degree is to enhance students' comprehension of media theory, research, and professional practice. Expanding on the fundamental understanding gained during undergraduate studies, this programme provides an in-depth investigation and knowledge of the intricate relationships forming modern media environments. Advanced courses in media theory, media law and ethics, media management, digital journalism, multimedia storytelling, media research methods, and specialised subjects like investigative journalism or strategic communication are

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New answer posted

a year ago

0 Follower 8 Views

M
Malavika

Contributor-Level 10

The college does not formally announce the number of seats available for the courses. NIILM University offers a vibrant undergraduate curriculum leading to a Bachelor of Arts (BA) in Journalism and Mass Communication. This degree gives students a thorough understanding of the ideas, concepts, and practices in the media and communication fields. In order to prepare students for careers in a variety of media-related fields, this interdisciplinary programme integrates elements of journalism, communication theory, media studies, and practical skills training. A wide range of topics are usually included in the curriculum, such as photojourn

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New answer posted

a year ago

0 Follower 4 Views

M
Malavika

Contributor-Level 10

The placement report for the B.Sc. in Journalism, Advertising, and Mass Communication at NIILM University has not yet been made public. On the other hand, NIILM University placements are coordinated on campus by a specialised placement team that ensures that its students receive both theoretical and practical instruction in addition to successfully transferring from the classroom to the workplace. The university offers its students competitive placement rates. Throughout the NIILM University placement process, a number of the biggest hiring businesses, such as Raddison, Fern, Aviva, JW Mariott, Omaxe, Lemon Tree, etc., pay visits to th

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