Sales & Marketing

Before getting admission into MBA course, often a candidate comes across a choice to pick one MBA specialisations that would serve as the foundation for his/her career growth. There are several specialisations which being offered by the B-schools in India and globally. However, the decision is yours to pick and choose one MBA specialisations among many at the end of the day! Among all the top specialisations that are high in demand, MBA in Marketing and MBA in HR are two specialisations that are quite financially rewarding for the MBA aspirants. Making a decision to choose one between the two requires great deal of time and thought. I did MBA from LPU and LPU is helping me grow professionally and personally with its career-oriented programs and support. I would say, The Business School of LPU is accredited from (ACBSP) Accreditation Council for Business Schools and Programs from the USA ensuring quality education and industry experienced faculty members, studying in LPU will get a degree accredited from a body of USA. LPU has recently Marked among Top 50 Best Management Institutes by NIRF ranking 2020. Also, LPU has won National Employability Award 2020. LPU is quite eminent for the MBA. You can do MBA in different streams like Financial markets, International Business, Tourism and hospitality, Banking and insurance, E-Commerce, Fintect, Business Analytics, etc. So you can choose any of the above-revealed streams according to your area of interest. If you are concerned about placements. There are plenty of career opportunities after MBA in different sectors of industries like Banking and Finance, Investment Banking, multinationals, foreign banks, public sector undertakings, in effect the whole corporate sector offer bright opportunities to management graduates. The careers in management offers one of the best remuneration packages and perks everywhere. Many students are placed in reputed companies in different cities and some are placed abroad too. LPU has become the landing place of many leading industries for recruitment. It has many top rankings in placements. The students of LPU has been placed in the top companies with high salary packages. The placements have been divided as dream packages and bulk recruiters. Apart from placements, many eminent companies approach LPU to hire students for internships.

Hi,
One thing I want to tell you that there is no need to panic about choosing specialization because the specialization is to choose by you is in the second year, and in the first year, your subject is same for all students and in the second year you can choose your interested specialization. In the first year, you read all the subjects and in the second you have to choose only two from them one of the major and second of a minor. And I suggest you marketing is best in every of the college because there are always requirements of marketing everywhere but if your interest will change according to studies so you can choose it. I hope you get your desired answer.

Hi, Yes, this combination is really good. Marketing has been one of the largest consumers of Business Analytics. MBA in Marketing Management course teaches students about various skills and techniques about selling and marketing any product. The course provides vast learning which help students to become better future Sales & Marketing managers and ace in this field. MBA in Business Analytics is ever growing and is improving it enhance mainstream as businesses of all sizes and analytics skill levels get into the big data game. Exploring business analytics requires the proper focus, best technology, right people, clean culture and best management promise. Business Analytics programme covered - Understanding of statistical methods, Use of R and/or SAS languages, Database design, Data mining and visualization for reporting, Machine learning techniques, Analytic problem solving, Creative thinking, Knowledge of chosen industry for research on data, Business intelligence and reporting, Data mining and visualization, Analytic problem solving, Effective communication, Creative thinking. The more marketers know about their customers, the more they will be able to optimize spending and improve the user experience. Using business analytics in marketing helps companies target customer needs by focusing their messaging or timing of a certain product or service on what is best for the consumer. List of colleges which provide dual specialisation: IILM University, Gururgram, BLS Institute of Management, Ghaziabad, Jagon Institute of Management Studies, Delhi. For more information about colleges, please go through the websites
Good Luck!