Mass Communication & Media

Mass communication is the communication of information from a person, small group of people, or an organisation to a large group of heterogeneous and anonymous people. Simply, it is a means of communication to reach the mass audience. A lot of job profiles are available in the government organisations for graduates in mass communication & journalism. Some of the job profiles in this area include:
1)Broadcast and Sound Technicians
2)Chief reporter and special representative
3)Cinema Projectionist
4)Directors
5)Editors
6)Free Lance Writers
7)Freelance Journalists
8)Journalists
9)Marketing executives
10)Content writers. Few of the government organizations that recruit these grads are AIR - All India Radio, Printing Press, Advertising Agencies, Photography Companies, Legal Affairs Department, TV Channels, Radio Telecasting Companies, news agencies, periodicals, magazines and counting. To get into the Government firms, these graduates have to clear several tests conducted by their respective boards. To clear these tests, they need to set up a good study plan.

The job prospects for public relations and corporate communication are high as there are very less people skilled and made for smart PR and corporate communication. I shall suggest taking a job in case you are getting a good one. If you have strong interest in pursuing higher education in this field then education is always the best option. You should go ahead pursuing higher education from a good place where the two streams get stronger and when you complete the next course, you must be an improved and strong candidate for a job.
Jobs will always be there in these fields and a specialisation in these will lead you good companies and work. .

When it comes to Advertising we need to see the reality that each and everything in Media is Advt Driven and Marketing powered. The same applies on the Jobs as well. There are Jobs all over for those who justify the claim based on skill sets.
Though, government Jobs are not easy to find or grab. There are Lacs of people who apply for the Jobs and there are a few hundred out of Lacs who qualify to teach in schools. The government has nothing actually to do with our own self. We can stay on the better side by giving regular tests, guiding notes, and studies in advertising, TV and PR.
The government offers PR Executive of a District (Qualification MA in Mass Communication). A post-graduation degree in this subject will do the simple act of support for the library.
Government's DAVP which managed the Advertising and Publication of all Printed Advts along with the Digital Advertising also has possible profiles for this mentioned course.

Advanced Certificate means that you already have received a foundation course certificate or have fulfilled the eligibility to get the advanced one.
The sharing of this question is that the Career Prospects for Public Relation Management and Corporate Communication are quite good. PR is an always emerging field, because there is always a lack of competent Communicators to make a smart and strong Public Relation, whereas on the other side we see the Corporate Communication as an integral part of modern day Public Relations Management. Corporate Communication is the standard communication structure at an organization, where the channels and modes of Communication are predefined and there is minimal scope for a mismatch/misunderstanding or communication.
Scope in India: Jobs with the Government as Public Relations Development and Information Officers to manage the interaction with Public and internally as well. Along with this, the advanced certification, IF approved by the industry or government in some way the chances of getting a good job or assignment are high.

Hello,
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