Mass Communication & Media

Hello Paras,
Mass communication is the study of how people and entities relay information through mass media to large segments of the population at the same time. It is usually understood to relate newspaper, magazine, and book publishing, as well as radio, television and film, even via internet as these mediums are used for disseminating information, news and advertising.
Mass communication differs from the studies of other forms of communication, such as interpersonal communication or organizational communication, in that it focuses on a single source transmitting information to a large number of receivers. The study of mass communication is concerned with how the content of mass communication persuades or otherwise affects the behavior, attitude, opinion, or emotion of the person or people receiving the information.
Although the eligibility criteria will vary from college to college, but mostly depend on the below mentioned factors:
1. Undergraduate courses: Mostly undergraduate courses only required the successful completion of Class 12th from any board.
2. Post graduate courses: A postgraduate course would require the candidate to be below 30 years of age and the completion of a Bachelor degree in any discipline. Some would also prefer work experience in some media related work.
Following are the various job profiles offered to graduates in mass communication:
1. Sound engineer.
2. Film director.
3. Public relations officer.
4. Sound mixer and sound recorder.
5. Special correspondent.
6. TV correspondent.
7. Producer.
8. Radio Jockey/ RJ.
9. Screenwriter
10. Art Director
11. Editor.
12. Event manager.
13. Video jockey.
14. Fashion photographer / cartoonist.
15. Illustrator.
16. Critic.
17. Photojournalist.
Pay scale: Starting salary for a mass communication professional could be between Rs.12,000 to Rs.25,000, depending your people and communication skills. After 5 Years of work experience a professional can expect higher salary in the range of Rs.50,000 to Rs.1,00,000 per month.