Sales & Marketing

There are core topics that are covered in SLS PDEU BBA (H) in Marketing programme. The course curriculum is inclusive of semester-wise syllabus. Mentioned below are the topics covered in the first semester:

• Basic Mathematics
• English Communication
• Science in Everyday Life
• Introduction to Computer Science
• Leadership
• Understanding of Theatrical Arts
• Foreign Language

• Sales and Marketing courses teach students how to use the marketing process, which is used by organizations to plan, control, analyze, and implement programs. Students should use these talents to establish and maintain good relationships with the intended buyers. 
• The graduates of the Sales and Marketing course can become Sales Representatives, Marketing Managers, Digital Marketers, Brand Managers, Market Researchers, and so on.
• Learning about sales and marketing will help you learn how to reach out to specific consumers, craft captivating messaging, and drive sales growth.

There are various specializations offered by various colleges in MBA such as:-

Real Estate, Finance, Marketing, Digital Strategy, Human Resource Management (HRM), Operations & Supply Chain Management, International Business (IB), Business Analytics & Data Science, Healthcare & Hospital Management, IT & Systems Management, Entrepreneurship and Retail Management.
I believe the most valued specialisation for today's market is of Real Estate as the demand for a skilled workforce in this sector is growing and the salary offered are lucrative.

The highest-paid marketing job in the UK is Chief Marketing Officer (CMO), earning £100,000–£200,000+ per year. Other high-paying roles include Marketing Director, Head of Digital Marketing, and Brand Manager, with salaries ranging from £60,000 to £150,000+, especially in London and the tech or finance sectors.

Yes, marketing is in high demand in the UK, especially in areas like:

• Digital Marketing
• Social Media Management
• SEO/SEM
• Marketing Analytics
• Content Creation
• Brand and Product Management

With the growth of online business and e-commerce, UK employers actively seek skilled marketers across industries like tech, retail, finance, and media. Demand is especially strong in cities like London, Manchester, and Edinburgh.