MBA/PGDM

GIBS Business School, through continuous innovation, integration with industry, and exposure to a global outlook, maintains its curriculum in line with present business trends.

The PGDM course offered is constantly updated by the institution to include emerging industries like Artificial Intelligence, Business Analytics, and Digital Marketing. The dual-specialization model helps in building versatile skills among students that are relevant in the industry. GIBS collaborates extensively with global faculty, conducts expert-led workshops, and fosters research in areas concerning fintech, sustainability, and other related areas. These efforts ensure that students will be ready for whatever dynamic demand the global business environment will throw at them.

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Many students feel confused because digital marketing courses are available everywhere, especially online. If you are serious about building a proper career in this field, the full-time MBA in Digital Marketing at Chandigarh University offers a much stronger foundation than short online programs.

The MBA gives you a complete mix of business knowledge and digital skills. You learn marketing strategy, consumer behaviour, analytics and leadership along with practical digital tools. Chandigarh University includes training on Google tools, HubSpot platforms and Meta's professional certifications, so you graduate with both an MBA degree and industry-recognised badges.

Another major benefit is placements. CU regularly brings companies like Amazon, Flipkart and leading digital agencies to campus. This kind of exposure and campus support is something online programs cannot match.

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• Management Trainee: A frequent entry-level position designed to train graduates for future leadership and management roles.
• Sales and Marketing Executive / Manager: Involves branding, sales strategies, market research, and digital marketing.
• Financial Analyst: Focuses on financial planning, risk analysis, investment analysis, and corporate finance.
• Human Resources Associate / Manager: Covers recruitment, talent acquisition, employee relations, and learning & development.
• Business Analyst: Utilizes data-driven decision-making and process improvement to provide insights to businesses.
• Operations Executive / Manager: Ensures smooth business operations, supply chain management, and logistics coordination.
• Consultant: Provides expert advice to improve business performance in areas such as management, strategy, or IT.
• Specialized Roles: Depending on the chosen dual specialization, other roles like Digital Marketing Specialist,  Supply Chain Analyst,  International Trade Analyst, or Data Analyst are also common.