Event Management

The scope of event management is widening in India. Fields to look in: corporate events (product launches, conferences, CSR events etc), web events(webinars), political events(campaigns, rallies etc), Entertainment Events - wedding, musical concerts, Fashion events etc
A BBA degree may offer an individual an entree level job in any good organisation though an expertise diploma/experience coupled with it can broaden the prospectives. Like BBA + Graphic designing is preferred in an advertising/digital marketing agency, BBA + CA is a good combination too. BBA + experience of managing events can earn a good job and the list goes on.
HRM has a broad scope as well. Each organisation needs productive people so HRM caters to the everything from the basic necessities to self-actualisation needs of an organisation. Job for HR professionals are very exciting & varied. Strategic HR (strategic alliances, mergers & acquisitions, new policies etc), Domain Expert HR (software companies), Entry level training, Group Motivation, Goal Setting etc.

Event management is about organising a professional and focused event for a target audience. It involves visualising concepts and planning, budgeting, organising and executing events such as fashion shows, musical concerts, corporate seminars, exhibitions, wedding celebrations, theme parties, product launches, among others. This career does not require much investment and offers a huge canvas for creative expression
How can you get there?
No certification course or specific qualification is required for becoming an event manager. Graduates with good public relations and networking skills can join this field. Some institutes offer specialised Diplomas and advanced diplomas in event management. However, some of the biggest event management firms may prefer candidates who have an MBA degree, along with good PR skills. Another possible combination of qualifications is a public relations course along with a Masters degree in marketing. This gives you an edge over others with the same years of experience in the field
Institutes & urls
. Event Management Development Institute, IES Management College, Mumbai,
www.emdiworld.com
. Indian Institute of Event Management, Mumbai,
www.niemindia.com
. Amity Institute of Event Management, Noida,
www.amity.edu/aiem
. International Center for Event Marketing, New Delhi,
www.eventmanagementindia.com
Pros & Cons
. Great sense of satisfaction on successful completion of an event
. Very creative work
. Offers one a chance to move around with celebrities and top shots of the corporate
world
. Immense work pressure and long hours, quite often outside regular business
timings
Skills required:
. Leadership qualities
. Public relations skills
. Marketing and business acumen
. Budgeting skills
. Risk management ability
. Mastery over conceptualising and planning events and implementing the plans