MDPs can help sharpen your skills
You could be a new manager, a middle-level manager, or a senior manager, MDPs can help get that extra edge. Whether you want to gain new skills in areas of executive development, gain knowledge about different functional and cross-functional areas, or looking to fulfill training and development needs of the industry, such programs can be customised to suit your specific requirements.
Management Development Programs (MDPs) are meant for managers and executives who want to develop their skills further or learn new skills to be able to handle newer responsibilities efficiently and pave way for career growth. They usually target both individuals and institutions.
IFIM Business School, Bangalore, has been conducting MDPs for years. It rounds off industry stalwarts with cross-disciplinary expertise and reputed faculty members who have rich experience in training and consulting to offer capsule management programmes based on concurrent industry needs.
The institute has initiated two new MDPs to suit the changing needs of the industry. One of the programs is on ‘How to harness Social Media for Brand Communications’ and the other on ‘How to take scale up business’. These programs will be launched in July 2012 in the institute’s Electronic City campus in Bangalore.
If you are in Marketing or Brand Promotion departments, the first MDP program will surely help you find some really good insights on using new-age tools to entice Gen Next. On the other hand, an entrepreneur looking forward to expand his or her business will find the second MDP quite useful.
Here is the schedule of the MDP Programs:
| Programme Name | Date | Time | Description | Program Director |
| Brands on New Screens: Challenges & Opportunities in Social Media | 20th - 21st July, 2012 | 10.00 am to 6.00 pm | The program will outline Social Media and how brands can use them as powerful tools to build their image and harness markets. | Lakshmipathy Bhat, advertising professional, blogger, social media enthusiast With more than 20 years of experience in traditional advertising, Lakshmipathy Bhat will offer a holistic perspective on brand communications, ranging from print and TV campaigns to Facebook Marketing and Augmented Reality. His personal blog 'Bhatnaturally' is ranked among the Top 100 advertising blogs in the world. |
| Entrepreneurship 301: Scaling Businesses from One Orbit to the Next | 27th - 28th July 2012 | 9.30 am to 5.30 pm | The program will discuss a structured approach to answer, when, how and what for scaling businesses through Interactive talks and hands-on exercises. | Manish Singhal, chief Saarthi, Saarthi Consulting After a successful career across many technology companies like Motorola, Ittiam and Sling Media, Manish started Saarthi Consulting to help establishing and scaling up of start-ups. |
To register online for the above programs, log on to http://www.ifimbschool.com/mdp2012/index.html
