BBA 2nd Year Subjects: Check Semester Wise Subjects and Books

BBA curriculum for Semesters III and IV has functional domains, including Human Resource Management, Financial Management, Information Technology, and Marketing Research. It emphasises on language skills and practical skills. Check details on BBA 2nd year subjects below.

BBA 2nd Year Subjects and Books

BBA 2nd Year Subjects: India hosts more than 5800 colleges offering BBA courses. As per the prevalent education policy in India, the University Grants Commission has mandated the CBCS framework for institutes to define the BBA syllabus. Typically, all BBA colleges in India offer a degree course for a three-year duration. Candidates in their second year of BBA degree are required to study subjects under core business competencies. Under the CBCS model, BBA degree course comprises discipline-specific subjects.

BBA curriculum for Semesters III and IV has functional domains, including Human Resource Management, Financial Management, Information Technology, and Marketing Research. For the industry readiness right after completing the course, BBA 2nd year subjects include Skill Enhancement Courses (SEC), emphasising digital proficiency, leadership, and professional communication. This academic phase balances theoretical frameworks with practical application through prescribed textbooks and industry-aligned modules. Scroll down for more details on BBA 2nd Year subjects along with the suggested books. 

BBA 2nd Year Subjects

BBA second year has two semesters with seven subjects each. These seven subjects include three domain-specific course subjects, two skill enhancement course subjects, along with one subject for English language and one subject for secondary language. Both semesters of the BBA second year have 25 credits each under the CBCS framework.

BBA 2nd Year Subjects: Semester III

Check BBA subjects for semester III tabulated below:

BBA 2nd Year Subjects: Semester IV

Check BBA subjects for semester IV tabulated below:

NOTE: The subjects for BBA second year may vary across different institutes. Candidates going for a college affiliated with CBCS will find the structure mentioned above.

BBA 2nd Year Subjects: Suggested Books

The space below mentions subject-wise important books for BBA second year for both semesters:

BBA Books for Skill Enhancement Course

Skill Enhancement Courses are included in the third and fourth semesters. Candidates can find relevant books for the same here:

Communication Skills (Semester III)

• Taylor, Shirely, Communication for Business, New Delhi: Pearson Education. 
• Kalia, Business Communication: A Practice-Oriented Approach, Wiley
• Chauhan, Soft Skills: An Integrated Approach to Maximise Personality, Wiley
• Bailey, Stephen, Academic Writing: A handbook for International Students, Routledge
• Hogue, Ann, First Steps in Academic Writing, Pearson Logman
• UGC – Jeevan Kaushal

Professional Skills (Semester III)

• McGrath E.H., Basic Management Skills for All, Prentice Hall of India Pvt. Ltd.
• Barun K. Mitra, Personality Development and Soft Skills, Oxford University Press
• Sherfield, R.M., Montgomery, R.J., Moody, P.G., Developing Soft Skills, Pearson
• Bhardwaj, Professional Communication, Wiley
• UGC-Jeevan Kaushal

Basic Quality Management (Semester III)

•  Sunil Sharma, “Total Engineering Quality Management”, Macmillan India Ltd.
• Ron Basu, “Implementing Quality: A Practical Guide to Tools and Techniques”, Thompson.
• Kanishka Bedi, “Quality Management”, Oxford University Press.
• Mukherjee, PN, “Total Quality Management”, PHI.
• R. P. Mohanty & R. R. Lakhe, “TQM in the Service Sector”, Jaico Books.

Advanced Computer Skills (Semester III)

• Excel Bible: John Walkenbach, Wiley.
• Excel Data Analysis - Modelling and Simulation: Hector Guerrero, Springer.
• Excel Functions and Formulas: Bernd Held, BPB Publications.
• Microsoft Excel: Data Analysis and Business Modelling: Winston, PHI
• Fundamentals of Computers and Information Systems, Srivastava, Wiley

Leadership and Management Skills (Semester IV)

• Leadership and Management Skills-V.Sudha, A Patrick & Maria Pavitra-Professional Books Publisher
• Robbins, S. P., & DeCenzo, A. D. Fundamentals of Management, Pearson Education
• Harold Koontz & Heinz Weihrich, Essentials of Management, Tata McGraw-Hill Education, New Delhi.
• L.M. Prasad, Principles and Practice of Management, Sultan Chand and Sons
• McGrath E.H., Basic Management Skills for All, Prentice Hall of India Pvt. Ltd.
• UGC-Jeevan Kaushal

Universal Human Values (Semester IV)

• A Foundation Course in Human Values and Professional Ethics, R.R. Gaur, R. Sangal, G.P Bagaria, Excel books
• Universal Human Values, Archana Sharma, Iftekhar Ahmed, Asian Publications
• Professional Ethics and Human Values, R.S. Naagarazan, New Age International Publishers
• UGC - Jeevan Kaushal

Startup Opportunity And Feasibility (Semester IV)

• Greg Clydesdale Entrepreneurial Opportunity: The Right Place at the Right Time
• Wise S and Feld B Startup Opportunities: Know When to Quit Your Day Job
• Timmons, J.A. and Spinelli, S.: New Venture Creation– Entrepreneurship for the 21st century. 
• Start Up Management- Nuzhath Khatoon-Professional Books Publisher
• Galloway S Post Corona: From Crisis to Opportunity
• Robert P Singh: Entrepreneurial Opportunity Recognition Through Social Networks
• Vasanth Desai, “Dynamics of Entrepreneurial Development and Management”, HPH, Millennium
• S.S. Khanka, “Entrepreneurial Development”, S. Chand & Co. Ltd.
• Poornima. M Charantimath, “Entrepreneurial Development and Small Business Enterprises” Pearson Education.

Business Policy and Strategy (Semester IV)

• Azhar Kazmi-Strategic Management-Tata McGraw-Hill
• Strategic Management and Business Policy-L. Thomos, Wheelen-Pearson
• Business Policy and Strategic Management – Concept and Application-Gupta and Vipin-PHI
• Fred R. David, “Strategic Management” PHI Learning Limited, New Delhi.
• Nithin Balwani- Strategic Management and Business Policy –Excel Books
• P. Subba Rao, “Business Policy and Strategic Management” HPH.
• Dr. Francis Cherunilam, “Strategic Management”, HPH.

BBA Books for Discipline-Specific Courses

A total of three Discipline Specific Courses are included in the third and fourth semesters. Candidates can find relevant books for the same below:

Human Resource Management (Semester III)

Books recommended for HRM in BBA semester III are as follows:

• Human Resources - Bernandin H. John. TMH
• Human Resources Management – Gary Dessler. Pearson
• Managing Human Resources – Wayne E. Casio. – TMH
• Managing Human Resources – Aswathappa – McGraw-Hill
• Human Resources Management – David Lepak and Mary Gowan – Pearson
• Human Resources Management – Decenzo and Robbins – John Wiley
• Human Resource Management. Texts and Cases. - TMH
• Human Resource Management, Sen Gupta, Sage Publication

Introduction to Information Technology (Semester III)

Books recommended for Introduction to Information Technology in BBA semester III are as follows:

• Kenneth C. Laudon & Jane P. Laudon - Management Information Systems - Managing the Digital Firm, Pearson Education.
• Turban, McLean, Wetherbe- Information Technology For Management, Wiley Student Edition.
• Leonard Jessup, Joseph Valacich, Information Systems Today, Why IT matters, Pearson Education.
• Effy Oz- Management Information Systems, Thomson
• Wali, Information Technology for Management, Wiley

Financial Management (Semester III)

Books recommended for Financial Management in BBA semester III are as follows:

• I M Pandey-Financial Management-Pearson
• M.Y Khan and Jain-Financial Management- Tata McGraw Hill,
• Prasanna Chandra,“Financial Management Theory and Practice”, 7th Ed. Tata McGraw-Hill
• S.N Maheshwari- Financial Management-Vikas
• Shah, Financial Management, Wiley
• Jonathan Berk, Peter DeMarzo, Ashok Thampy, “Financial Management”, Pearson.
• Rajiv Srivastava and Anil Misra, “Financial Management,” Oxford University Press
• Brigham, E. F. and Ehrhardt. M. C., “Financial Management Theory and Practice”, Thomson South-Western

Business Laws and Ethics (Semester IV)

Books recommended for Business Laws and Ethics in BBA semester IV are as follows:

• N.D. Kapoor, “Elements of Mercantile Law”, Sultan Chand & Co.
• PPS Gogna, “A Text Book of Company Law”, S. Chand
• S.S Gulshan, Business laws, 2021, Excel Books
• Akhileshwar Pathak, “Legal Aspects of Business”, Tata McGraw-Hill.
• Ravindra Kumar, “Legal Aspects of Business”, Cengage Learning.
• PPS Gogna, “A Text Book of Company Law”, S. Chand
• V.Sudha and Meraj Banu, Business Laws, Professional Publishers

Marketing Research (Semester IV)

Books recommended for Marketing Research in BBA semester IV are as follows:

• Tull and Hawckins, “Marketing Research”, Tata McGraw-Hill.
• Cooper & Schindler: Business Research Methods McGraw-Hill Education.
• Martin Callingam, “Market intelligence”, Kogan Page Publishers.
• G.C. Beri, “Marketing Research”, Tata McGraw-Hill.
• Malhotra, K. Naresh, “Marketing Research and Applied Orientation”, Pearson Education.
• Kumar, Marketing Research, Sage Publication.
• Green E. Paul, Tull S. Donald & Albaum, Gerald: “Research for Marketing Decisions”, PHI.

Management Science (Semester IV)

Books recommended for Management Science in BBA semester IV are as follows:

• S.N. Chary, “Production & Operation Management” Tata-McGraw – Hill Publishing Company Ltd.
• N.G. Nair, “Production and Operation Management”, Tata-McGraw – Hill Publishing Company Ltd.
• Kanishka Bedi, “Production and Operations Management”, Oxford University Press.
• N.D. Vohra, “Quantitative Techniques in Management”, Tata-McGraw – Hill Publishing Company Ltd.
• J.K. Sharma, “Operations Research Theory and Applications Macmillan

Books for English Language Skills and Second Language are prescribed by the university teachers.

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