Business Analytics

Chandigarh University offers specializations in MBA traditional fields like finance, marketing, IT and human resource (HR). In addition to above, CU offers Industry Collaborative Specializations in MBA which are Business Analytics and Banking & Financial Engineering. Yes they provide IBM collaborative MBA Business Analytics.
Business analytics is currently one of the hottest buzz words among corporate and businesses world over. It essentially refers to processes and techniques which convert data into knowledge and insights that drive business decisions. MBA in Business Analytics will help you acquire knowledge and expertise on numerous analytical tools and use them to collect and analyze data for generation of business intelligence and support of different functional areas in an organization. The discipline will extensively utilize statistical and quantitative analysis, explanatory and predictive modeling,fact-based management and more.
Go for it. All the best!!

Analytics has become an attractive career destination for MBA students. The field offers exciting and challenging work that leverages business as well as technical knowledge in a largely merit-based environment. The financial rewards are great and growth opportunities aplenty. Analytic tools have become more user-friendly. A lot of the latest tools are GUI-based. Instead of learning a coding language one now needs to just master the graphical user interface of the tool, which is a lot easier. Experience has taught businesses that effective analytics exists only in the context of a business and a business problem.
Those who have strong technical and quantitative skills but a poor understanding of the application of analytics in business context are likely being weak performers. Companies like Genpact, WNS, Infosys, Accenture, Target, etc. are all hiring from business schools. B-schools like the IIMs, FMS, SP Jain, and XIM have always been happy hunting grounds for analytic companies. Now even other institutes like MDI, SIOM, GIM, NIT, and IMT are being targeted by these companies. With starting salaries ranging from 5 lacs to 12 LPA even for non-IIM MBAs, analytics has become a coveted field in business schools around the country.