KIIT School of Management, Kalinga Institute of Industrial Technology

As per Times Ranking 2024, KIIT SOM has been ranked #17 under the Management category. In 2022, Times ranked the institute at 70th position for the same category. Comparing the data of two years, in 2024, KIIT SOM showed notable improvement in 2024. 

KIIT SOM MBA seats are allocated based on students performance in the national level entrance tests. To get a seat, students must apply for the preffred course by visiting the official website of the institute. After applying, the students shortlist students for GD & PI rounds. Shortlisted must appear for and qualify for these rounds. Those who qualify are offered admissions. Students with admission offers must pay the fees to confirm the seat.

The KSOM MBA syllabus includes various elective subjects for all its specialisations, including Marketing. Students can choose the courses that align with their future career prsoepcts. Following is a list of subejcts offered as electives under this programme:

• Consumer Behavior
• Product and Brand Management
• Services Marketing
• B2B Marketing
• Customer Relationship Management
• Digital and Social Media Marketing 

KIIT SOM MBA syllabus includes various core subjects. These subjects help students gain a deep understanding of Managament. Some of the core subects included in the syllabus are listed below:

• Marketing Management
• Managerial Economics
• Corporate Finance
• Organization Theory
• Production and Operations Management
• Quantitative Techniques
• Business Ethics and Corporate Social Responsibility
• Business Analytics