Business Management Studies

The MBA programme majoring in marketing at Kochi Business School is grounded upon a conceptual basis of both theory and practice-theory application to industry. The first year incorporates master level core management subjects, including principles of marketing, business communication, and organizational behaviour to build a strong foundation.

Studies in the second year advance to include specialised subjects such as consumer behavior, digital marketing, sales management, brand management, and market research. Added to these studies are case studies, projects, and internships for effective and easy learning of concepts.

The curriculum aims to develop strategic and analytical skills of the students so that they get to know the latest industry trends. It gets them job ready to work in sectors such as FMCG, IT, and retail, among others.

The admission dates for MBA in Birla Institute of Management Technology (BIMTECH) are out . The last date to apply for MBA from the institute was December 31, 2024 . Candidates can apply through the official website of the institute. 

The criteria for the same is as follows: 

• The candidate must have completed their undergraduate degree or atleast completed 3 years of their on going undergraduate degree from a recognised university. 

• The candidate must have scored atleast 50 percent aggregate in their undergraduate degree. 

• Admissions are accepted through entrance examinations like CAT, XAT, CMAT or GMAT . 

• These are followed by the personal interview (PI) and Extempore rounds. After which the shortlisted candidates are given admission in the BIMTECH institute.

To know more about MBA from BIMTECH, candidate can refer to the official website of the institute or shiksha.

Kochi Business School is a good option for an MBA if you are looking for good education in Kerala. Industry-oriented syllabus and course, experienced faculty, and good placement support-The college offers specialisation in Marketing, Finance, and Human Resources to cover diversities in career goals.

If you are looking for a decent college in kerela then you might make a good choice here. 

Though not one of India's top business schools, it offers good value for your money, thanks to its low fees and strong appeal. This school is perfect for those looking for a practical learning experience and industrial exposure within an easy-going atmosphere. It's ideally what is best for you based on criteria such as Fees, location, placements, exposure, distance from home, etc. 

The MBA marketing placements in Kochi Business School are believed to be good, there has been a decent placement record. Students mostly get placed in sales, brand management, digital marketing, and market research. Companies from sectors as varied as FMCG, banking, and IT come to the campus for placements.

The average salary package offered is competitive with the region, and higher packages do go to the top ones, depending on the company and position. The school is more focused towards networking with the industry and doing internships to increase employability opportunities. Hence, marketing placements are diverse here and very much concern with certain industry standards. If you are focused and your goal is fixed then you can get placements not a big issue.