Mass Communication & Media

Depends upon the College and University you're applying. At NIMCJ for B.J. M. C. course 10+2 require. 12th from any stream and Post Graduation Diploma in Mass Communication and Journalism requires graduation in any field. Check to know more:
https://www.nimcj.org/pg-mass-media-communication.html
https://www.nimcj.org/bjmc.html.

Yes, engineering students are eligible for Mass Media and Journalism course.
Admission Open for PG Diploma in Mass Communication and Journalism: https://www.nimcj.org/pg-mass-media-communication.html

I know this thread is two years old but for the one who read my answer is
Admission for Mass Communication and Journalism admission open at NIMCJ, Ahmedabad.
Read to know more: https://www.nimcj.org/pg-mass-media-communication.html

The test is usually for a scholarship as LPU NEST can be given to deciding your scholarship, besides your score of XIIth. The website of LPU clearly states the syllabus of the test for the LPU NEST test. The paper pattern too is given on the web site. You can browse through it. B.J. M. C. is an interesting stream wherein at the initial stage you will study You will be studying basic computer skills, design, graphics, media history, photojournalism, newspaper designing, environmental studies, media laws, reporting, editing, professional communication skills etc.

As per the information available on ITMI website, the admission are opens for PG diploma mass communication course and the entrance exam is scheduled to be held on 13.06.2020. hence apply immediately by using the following website as under.
https://www.indiatoday.in/itmi/