Every student is guaranteed a summer internship at Jio Creative Labs, where they will participate in live projects and work on real campaign briefs from the outset.
K J Somaiya Institute of Management (KJSIM) has signed a Memorandum of Understanding (MoU) with Jio Creative Labs (JCL) to start a two-year MBA in Marketing Communications (2025–27).
The curriculum combines foundational management courses with core subjects such as Integrated Marketing Communication and Consumer Behaviour are complemented by advanced modules including Brand Storytelling, Generative AI, Influencer Marketing, Customer Experience Design, Immersive Technologies, Celebrity and Reputation Management, and Luxury Brand Marketing.
A statement by the institute, in their final year, students will undertake a capstone project that demonstrates their ability to merge strategic thinking with creative execution. Every student is guaranteed a summer internship at Jio Creative Labs, where they will participate in live projects and work on real campaign briefs from the outset.
Commonly asked questions
Candidates need to register at KJSIM with an application fee. Aspirants can pay the fee via any of the online payment modes. The application form fee for different courses may vary. Below is KJ Somaiya Institute of Management application fee:
| Course | Application Fee |
|---|---|
| MCA | INR 1,500 + Applicable Charges |
| EMBA | INR 3,000 + Applicable Charges |
| MBA and MBA HCM | INR 3,000 + Applicable Charges |
| MBA SM | INR 1,000 + Applicable Charges |
KJ Somaiya Institute of Management (KJSIM) offers a two-year MBA programme in Health Care Management (HCM), General and Sports Management (SM). All these full-time courses are of two-year duration and divided into six trimesters of 10-12 weeks each. The core MBA programme is available across five major and eight minor specialisations. Candidates must complete graduation with at least 50% aggregate to apply for MBA course.
The hostel fees are required to be paid annually for both girls' and boys' students. While some amount for first year hostel admission is refundable like the mess deposit, others are not, such as, the registration fee. According to the official website, the total hostel fee for the academic year 2025-26 is INR 3.63 lakh for both Maitreyi and Sandipani hostels. A detailed breakup of the hostel fees is given in the table below:
| For First Year Admission | Amount in INR | Refundable/ Non-Refundable |
|---|---|---|
| Registration fee | 1,500 | Non-refundable |
| Hostel deposit | 25,000 | Refundable (at the end of the programme) |
| Mess deposit | 5,000 | Refundable (at the end of the programme) |
| Total deposit | 30,000 | Non-refundable |
| Triple sharing charges for 12 months | 2,41,572 | |
| Total hostel fee for triple sharing | 3,62, 380 | Non-refundable |
Dr Raman Ramachandran, Director and Dean of K J Somaiya Institute of Management, said, “This is a truly unique programme in India. It is based on work-integrated learning. By the end of these two years, students will not only understand concepts but also know how the industry truly works. Our vision has always been to bring academia and industry closer so that students graduate work-ready. This programme is a collaboration between two institutions with strong legacies of innovation and education.”
Aditya Bhat, Head of Jio Creative Labs, added, “The inaugural cohort has the unique opportunity to engage deeply with both classroom learning and real-world projects. Continuous learning and adaptability are key. What is learned here and at JCL is just the beginning. In a rapidly evolving world, especially with AI, degrees alone are not enough; knowledge, adaptability, and a commitment to learning will define the future.”
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Abhay Anand is an experienced education journalist with over 15 years in print and digital media. Currently serving as Manager- Editorial at Shiksha.com, he specializes in higher education policy, student mobility,
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