BBA Commerce

Yes, there is a BBA in Digital Marketing & E-Commerce at ITM Navi Mumbai. The specialisations are offered in a full-time mode lasting for three years. Digital Marketing & E-Commerce as a subject provides students with the skills to use online marketing channels to promote brands and engage customers, while e-commerce teaches students to buy and selling of goods and services over the internet.

BBA in Digital Marketing & E-Commerce curriculum is inclusive of topics such as Digital Brand Management, Online Advertising, Social Media Strategies, and E-Commerce Platforms. Candidates can opt for the below-mentioned careers after completing the programme from IMT:

• Digital Marketing Strategist
• Search Engine Optimisation Expert
• Performance Marketing Specialist
• E-Commerce Marketing Manager
• Social Media Specialist
• Social Commerce Specialist
• Digital Marketing Analyst
• Brand Manager

The Institute of Logistics and Aviation Management (ILAM) situated at Bangalore offers a BMS programme in Material Management and E-Commerce designed to cater to the needs of growing logistics and e-commerce sector. Some of the topics revert to fundamentals such as inventory management, supply chain analysis and electronic commerce. Overall, the ILAM Bangalore being a new institute has averaged placement packages of between 70-80% where the average IT package offered to students is INR 4- 5 LPA thus the student's jobs opportunities are basically provided in logistics and e-commerce companies. Internship and workshop experiences give the students of the industries more chances of getting a job.